social media
Social Media targeted pieces, for influencers and trending topics in the Journal workplace digital universe.
How to Avoid Content Whiplash in Multi-Channel Marketing
Content whiplash is a situation that occurs when a brand confuses its audience due to inconsistent messaging. The confusion or disorientation caused by frequent changes in communication creates dissonance in a person's mind regarding what you actually stand for. Therefore, in multi-channel marketing, which leverages several platforms, message dissonance is frequent with multiple points of engagement and the chances of a sudden change in tone, style, or even the message are high.
By Aurang Zebabout a month ago in Journal
How Great Creators Use Contrast to Stand Out
Everyone wants to make something that gets seen, that makes a dent. The world's really noisy, so how do truly incredible creators actually do it? The answer is they don't just get good at the basics; they use contrast. Not just in color (though that's part of it), but contrast in ideas, feelings, expectations... pretty much everywhere they can.
By Aurang Zebabout a month ago in Journal
Instagram Metrics Marketers Often Overlook
It's easy to get caught up in follower counts and likes when tracking Instagram success. People chase after the simple numbers. Everyone sees these big numbers; it makes sense to track those the most. But, so many account owners just think about, "How quick can I boost 'em up? If they're not going up, then the campaign is a bust!" However, it's really smart to think about what else is there from a business prospective. The truth is digging a little deeper reveals a more complete picture of how well your content is actually connecting with people. So, let's consider some oft-forgotten metrics that should really be on every marketer's radar. If the analytics of the company are not closely monitored, then there will be many unseen failures.
By Aurang Zebabout a month ago in Journal
Magical Eggs
Magical Eggs The White EggI always believed an egg was more than something you cracked for breakfast. To me, it was a quiet little world, a sealed circle that held its own breath and its own secrets. Most people look at an egg and see food. I look at it and see a doorway, a place where energy settles, waiting for the right hands and the right whisper.
By Marie381Uk 2 months ago in Journal
Understanding Valley Fair Mall — From Shopping Hub to Black Friday Tragedy
What is Valley Fair Mall Westfield Valley Fair is one of Northern California’s largest and most prestigious shopping destinations. With a floor area of over 2.2 million square feet and roughly 236 stores including luxury boutiques, high-end department stores, and a wide variety of dining options, it stands out as a major retail — and social — hub in the Bay Area.
By KAMRAN AHMAD2 months ago in Journal
Creative Expression & Mindset
Creative expression is more than producing something visually appealing or emotionally stirring—it is the act of translating inner experience into a form others can engage with. For Joshua Moll, creativity is both fluid and disciplined, a blend of instinct and intention. Whether through painting, writing, music, or film, he approaches creativity as a balance of authenticity, curiosity, and continuous exploration. This article explores his insights on how artistic ideas emerge, how stories take shape, the rituals that support creative flow, and the mindset shifts that make creativity a sustainable practice rather than a fleeting burst of inspiration.
By Joshua Moll2 months ago in Journal
Gemini 3 surpasses ChatGPT and redefines leadership in artificial intelligence
The recent launch of Gemini 3, Google's most advanced language model, has redefined the global competition in artificial intelligence and placed the company in a leadership position it hasn't held for years. According to The Wall Street Journal, the new version of Gemini outperformed ChatGPT and other rivals in recognized industry benchmarks, solidifying its status as the most powerful AI chatbot to date.
By Omar Rastelli2 months ago in Journal
Gemini 3 is here: Google's artificial intelligence that can change everything
The speed at which artificial intelligence technologies are advancing is overwhelming, even for those who closely follow this industry. The launch of Gemini 3 is a prime example: in a single day, it topped all third-party AI rankings, and the avalanche of improvements it incorporates represents much more than a incremental increase in speed or capabilities. We are witnessing a paradigm shift, a leap that redefines what is possible in every area where AI intervenes.
By Omar Rastelli2 months ago in Journal
List of the 44 professions most at risk of being replaced by AI, according to OpenAI
A report by OpenAI, the company behind ChatGPT, identified 44 professions at risk of being replaced by advanced AI systems, raising concerns about job stability and the future of employment in various sectors.
By Omar Rastelli2 months ago in Journal
How Social Media Management Builds Strong and Trustworthy Brands. AI-Generated.
Social media is a daily routine for more than a billion people all over the world. In 2024, the number of active users on social media platforms amounts to over 4.9 billion, as per Statista. Companies cannot treat this situation only as an opportunity, but they must realize it as their obligation. Branding that aims at maintaining its presence, being relevant, and trusted requires Social Media Management that is continuous and carefully planned. Essentially, what they really need to accomplish is to communicate with their audience, increase their trustworthiness level, and make their business development sustainable.
By Anthony Rodgers2 months ago in Journal
