Latest Stories

Most recently published stories in The Chain.

How Do You Build a Go-to-Market Strategy for a New Crypto Token?
Launching a new crypto token is one of the most exciting yet high-stakes ventures in the blockchain space. In a market flooded with thousands of tokens, the challenge isn’t just creating a functional product but getting it noticed, adopted, and integrated into the daily habits of users, investors, and partners. This is where a Go-to-Market (GTM) strategy becomes a critical component of success. A well-executed GTM plan is the difference between a token that fizzles out after launch and one that becomes a core player in its ecosystem.
By Gabrielle4 months ago in The Chain
Top 20 Insights into DeFi Stablecoin Staking: Technical Mechanics, Risks, and Opportunities
DeFi Stablecoin Staking has emerged as one of the most powerful mechanisms in decentralized finance, merging stability of fiat-pegged tokens with yield-generating capacity. As Ethereum, Solana, and other smart contract platforms mature, the technical underpinnings and risk vectors of DeFi Stablecoin Staking become increasingly sophisticated. In this article, we’ll analyse top 20 insights into how DeFi Stablecoin Staking works, what makes it robust (or fragile), and how you can navigate the landscape prudently.
By Siddarth D4 months ago in The Chain
Create a Custom Crypto Exchange with OKX Clone
The cryptocurrency exchange in the modern growing digital economy is the basis of the blockchain-based businesses. OKX is one of the biggest platforms that have innovative trading capabilities, much liquidity, and an international nature. Startups and entrepreneurs interested in imitating this success can use an OKX Clone Script to find a ready-to-use and customizable solution to open a crypto exchange with many features as soon as possible and as effectively as possible.
By Riley Quinn4 months ago in The Chain
How Do You Market Security Tokens to Accredited and Institutional Investors?
Security tokens have emerged as one of the most promising innovations in the blockchain space, enabling the tokenization of real-world assets such as equity, debt, real estate, and commodities. Unlike utility tokens, which grant access to products or services within a network, security tokens represent ownership rights and are subject to securities regulations. This compliance framework makes them particularly attractive to accredited and institutional investors, who are often looking for regulated, transparent, and legally enforceable investment vehicles.
By Gabrielle4 months ago in The Chain
The Strategic Role of KOLs in Shaping DeFi Ecosystems: Insights and Trends for 2025
Key Opinion Leaders (KOLs) have emerged as essential strategic players in the decentralized finance (DeFi) landscape, guiding adoption, shaping investor behavior, and building credibility for emerging projects. Their role extends far beyond promotion, as they act as educators, validators, and connectors, bridging complex ecosystems and fostering user engagement. By leveraging their expertise and influence, KOLs help DeFi platforms accelerate adoption, build loyal communities, and enhance visibility in competitive markets. Today, KOL Marketing Services are increasingly recognized as a critical strategic tool, enabling platforms to coordinate influencer partnerships effectively and achieve measurable results.
By Alexei4 months ago in The Chain
Business Case Studies on Successful Custom Crypto Exchange Development
In the modern financial environment, digital trading environments have moved past the experimental level. Companies in the different sectors are no longer apprehensive of cryptocurrency exchanges' development as a risk but consider it as a long-term option. Customized solutions have opened new horizons in financial innovation that transform the concept of value exchange in the crypto business world by entering the entrepreneurs and enterprises.
By danieljt4 months ago in The Chain
7 Advantages of White Label NFT Marketplace Solutions
Introduction The NFT space is no longer niche—it's a thriving digital economy. For art and gaming, real estate and collectibles, NFTs are revolutionizing the way creators, brands, and investors engage with digital assets. But let's face facts: creating an NFT marketplace from scratch is complicated, costly, and time-intensive. That's where white label NFT marketplace solutions enter the picture.
By robin4 months ago in The Chain
Top 10 Crypto Exchange Security Risks Predicted for 2026
The crypto exchanges have become the most important part of the entire financial ecosystem. With the explosion of usage of digital currency, there is an equivalent sophistication in online tools of threats to these networks. The risk environment will change radically by the year 2026, and all stakeholders in the crypto sector must be more vigilant, implement complex security settings to deal with this trend effectively, and show desired foresight to stay ahead of it. It is vital to be ahead of upcoming vulnerabilities in terms of protecting trust and sustainable growth.
By danieljt4 months ago in The Chain
Maximizing Revenue with White Label NFT Marketplace Solutions
Introduction A new age in the digital economy has unfolded with the emergence of NFTs (Non-Fungible Tokens). Starting as a digital art trend, it quickly evolved into a multi-billion-dollar market that is changing the dynamics of creators, businesses, and investors working with digital assets. From music and gaming to property and virtual assets, NFTs are making new revenue streams available at a record pace.
By robin4 months ago in The Chain
A Startup Founder’s Checklist for ERC-20 Token Development and Launch
Launching an ERC-20 token is one of the most critical steps for any startup aiming to make a significant impact in the blockchain ecosystem. Unlike traditional products, tokens require careful planning across technical, legal, and strategic dimensions. From conceptualizing the token’s purpose to designing tokenomics, ensuring compliance, developing secure smart contracts, and engaging a community, every step influences long-term success. Partnering with a skilled erc20 token development company can provide the technical expertise and strategic guidance necessary for a smooth launch, allowing founders to focus on growth, adoption, and establishing credibility in the competitive crypto space.
By Alexei4 months ago in The Chain
How Do Audits Help Prevent Exploits in Lending, Staking, and Yield Farming Contracts?
The rapid rise of decentralized finance (DeFi) has transformed the cryptocurrency ecosystem by providing decentralized lending, staking, and yield farming platforms that operate without intermediaries. These applications enable users to earn interest, provide liquidity, and participate in protocol governance, all while maintaining control of their digital assets. However, the complexity of DeFi smart contracts and the significant amounts of capital they manage make them attractive targets for hackers. Vulnerabilities in contract code can lead to catastrophic losses, as history has repeatedly shown.
By Gabrielle4 months ago in The Chain
Bitcoin Blasts Past $115K: 5 Elite Signals Fueling the Crypto Surge
Bitcoin just smashed past the $115,000 mark. This incredible price jump happened so fast. Many folks are wondering what’s powering this giant push higher. The speed and size of this surge certainly caught everyone's eye, sparking a lot of excitement and curiosity.
By vijay sam4 months ago in The Chain