BE RICH

Who would have ever thunk it? That one day I would decide to build my own clothing brand. See, I have not always wanted to have my own brand. I have been a nurse for the past 12 years. Becoming a nurse has given me a better understanding about the value of life. Nursing is a profession that I have always looked upon with respect. I am a compassionate and caring individual with a passion to help people as much as my scope will allow me. I enjoyed building positive relationships with my patients and their family members. Becoming a nurse was one of the best decisions I have made. I have obtained personal growth and career satisfaction. My nursing career has taught me that anything is possible. Although I’m still a nurse, I decided I want more so that’s when my mind started to get creative. It was time to venture out and start building a brand that stood for something.

Let me tell you how it started. One day my husband and I were talking about our goals and aspirations and decided that we wanted to create a brand name that was meaningful and that would inspire others. We wanted a brand that would be a reflection of who we are. We decided to name our brand BE RICH. BE RICH is an acronym for Black Entrepreneurs Rising Intellectually Changing History. BE RICH was created to inspire individuals of many colors to never stop striving for excellence in the pursuit of success. I am extremely passionate about the brand my husband and I created because of what we stand for and the purpose behind our vision. We are Entrepreneurs striving to make a difference in the lives of everyone we encounter by building a brand that is meaningful. Some people may see the name and automatically think we are telling everyone to be rich in money. Now, I’m not saying being rich in money is a bad thing at all, but our brand represents a lot more than that. BE RICH wants to inspire people to be rich in whatever it is that makes them happy, whether it is money, love, happiness, etc. BE RICH is more than a brand; it is a lifestyle. After we decided on our brand name and our mission, we started to put our vision in motion. We did not have a lot of money to buy a lot of products or a space to work out of, so we decided to start our brand in our dining room. Yes, that’s right, our dining room. In my opinion, this makes our brand extra special. We started by designing our logo and obtaining our trademark. We took our logo, purchased some shirts from our local Hobby Lobby and began practicing. After many trial runs, we finally had it. We were exhausted and extremely excited at the same time. The feeling of wearing a brand that we created out of the comfort of our home, is utterly Amazing. We decided to take our brand and story to social media in hope that our hard work and dedication empowers someone else to never give up and continue working hard towards their goals. We recently created an online store to display our brand. We do not have a lot on their yet, but we are continuously working to add more product. Giving up is not an option but working diligently to reach our goals is. Now that we have built our online store, we would love to offer memberships to our customers. Our membership would allow members to receive exclusive offers and a chance to be featured on our website. A discount is nice but the part that we love the most is giving our customers a chance to be featured on our website to share their story, and possibly make their dream come true. Our focus is to build a brand that continuously empowers and inspires others to conquer their dreams.