Planning a workshop in Strategic

Planning a workshop isn’t as easy as it sounds but definitely can be made with a little bit of planning and strategies. In terms of professional growth, workshops can be beneficial for the growth, of organizations. “Bigger success with minimal efforts”, workshops and training can strengthen the relationship between the owner and client. It’s a way to make your idea reach out to clients and customers.

Additional features like hosting a parallel event, and live sessions for taking up queries can increase client interaction. Furthermore, at times it’s difficult to engage people online in the same manner as offline, to keep this intact you can ask participants for suggestions or road map they would like to follow making the session interactive.

Description: Workshops encourage participants to engage themselves with new ideas and contribute to the growth of the organization. Moreover, it is an opportunity for learners to participate and gain some hands-on experiences to improve their skills.

It’s equally crucial for you to have the correct planning abilities as an event organizer. If you’re passionate about event planning, you might think about getting an event planning certification to boost your resume.

Know Essentials of Planning a Workshop

1. Goal

Analysis of the motive of the workshop by tracking down the outcomes of the workshop. Learn to fulfill all the needs to achieve those outcomes while planning a workshop. The process of creating a successful workshop is to set your OKRs i.e objective and key results.

2. Audience

Know your target audience and based on that include activities in the room to keep attendees engaged. Leave traditional workshop learning style rather than try to make it more of an interactive session. This way your audience will not lose interest in the event even if it is a time-consuming workshop. Learners are present in the space because they want to take the value of the workshop for their growth.

3. Location (virtual and offline)

Offline Mode: If hosting a workshop offline lookout for venues that aren’t far away, and your attendees could reach you. Also, consider the number of workshop participants while selecting a venue. However, if a number of audiences are large make sure your voice and videos are reachable to everyone. For fewer audiences conference room would work well.

Online Mode: Don’t let your workshop planning dull if hosting it virtually. Planning a workshop virtually gives you a free hand to collaborate with larger groups all over the world without limitations. In addition, participants from distances may wish to attend these workshops and have benefits from them.

Things to consider:

While organizing the online workshop, make sure you are using a ticketing platform that provides the ticketing amount directly into your account

The online ticketing system should accept payments through different currencies. Registration software should be user-friendly.

The virtual event hosting platform should be tested before the event.

Pre-event engagement activities can help to generate excitement for our event.

4. Sponsorship

Reach out to organizations with similar goals increase the chances of getting sponsorship. Sponsors see this as an opportunity to market themselves, make sure you have an appealing business proposal ready with you before approaching the potential sponsors. Get your hands on tips about how to find sponsors for the event.

5. Timeline

Keep the time in mind your presentation or lectures shouldn’t go so long that it may become hard for the audience to take it up. Include breaks in between along with physical activities related to workshop learning. There is a thin line between an informatic workshop and a boring workshop. So, balance your time such that it should be helpful according to participants’ needs at the end of the workshop.

6. Promotion

It’s been observed that around 38% of internet users use social media for searching online events to participate in. Here’s where the promotion of events plays a vital role in increasing engagement. Promotion is important to stay ahead of your competitors and also to increase your reach.

7. Feedback

An important exercise towards the end of the workshop or after the ending. It can help you know where things went wrong, and what more could be added that got missed out. Moreover, timely feedback can be constructive for the next workshop planning and organizers can host a workshop considering those points.

Many organizers use positive feedback as a testimonial on their event page which is the best practice to use feedback as a testimonial