Electric Kettle Market to Reach USD 3.1 Billion by 2033, Driven by Aerospace and Defense Applications
The electric kettle market is witnessing steady growth, fueled by rising consumer demand for quick, energy-efficient boiling solutions. Increasing adoption in households, offices, and hospitality sectors, coupled with innovations such as temperature control, cordless designs, and smart connectivity, is enhancing convenience and driving sales across both developed and emerging markets.

Market Overview:
According to IMARC Group's latest research publication, "Electric Kettle Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033" The global electric kettle market size reached USD 1.9 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 3.1 Billion by 2033, exhibiting a growth rate (CAGR) of 5.3% during 2025-2033.
This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.
How AI is Reshaping the Future of Electric Kettle Market
- AI-powered temperature control adjusts boiling points for perfect tea or coffee, enhancing the user experience and beverage quality.
- AI is used to integrate kettles with smart home ecosystems, allowing them to be controlled with voice commands via assistants like Alexa.
- AI analyzes user habits to suggest optimal boiling times and energy-saving modes, which helps reduce electricity consumption by up to 20%.
- AI-enabled predictive maintenance features can alert users when it's time to descale the kettle, extending the appliance’s lifespan and efficiency.
- AI-driven sensors can detect water quality and suggest filtration, which helps to improve the taste and safety of the water boiled.
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Key Trends in the Electric Kettle Market
- Smart kettle and IoT integration: The market is seeing a growing trend of smart kettles with Wi-Fi and Bluetooth connectivity. These smart appliances can be controlled with smartphone apps and voice assistants like Alexa, allowing users to schedule boiling times and set precise temperatures for various beverages.
- Focus on material innovation and sustainability: Consumers are increasingly concerned about health and the environment. This is driving a trend toward kettles made from durable, safe materials like stainless steel and borosilicate glass, which also helps to address growing concerns about microplastics in food and beverages.
- Customizable temperature control: Gone are the days of a simple on/off switch. The market is moving toward models with multiple temperature presets. This feature is especially popular among tea and coffee aficionados who require specific temperatures for different types of brews, enhancing the quality of their hot beverages.
- Aesthetic and minimalist designs: Electric kettles are no longer just functional; they're becoming a part of kitchen decor. The trend is toward sleek, modern, and minimalist designs, with consumers opting for kettles that complement their kitchen's aesthetic, often favoring materials like glass and polished stainless steel.
- Emphasis on safety and energy efficiency: Manufacturers are prioritizing safety features like double-walled cool-touch exteriors and automatic shut-off. This trend is driven by consumer demand for safer appliances, and with some smart kettles consuming up to 30% less energy than traditional models, it also aligns with the broader push for energy efficiency.
Growth Factors in the Electric Kettle Market
- Rising urbanization and changing lifestyles: As more people move to cities and embrace busy lifestyles, they are seeking convenient, time-saving appliances. A global report noted that the residential segment is a major driver of the market, fueled by demand for efficient gadgets that fit into compact living spaces.
- Increasing disposable income: The expansion of the middle class in emerging economies is a huge catalyst. As disposable incomes rise, more households can afford modern, tech-enabled kitchen appliances like electric kettles, which are seen as a way to improve convenience and living standards.
- Growing tea and coffee culture: The global popularity of hot beverages is a significant driver. Electric kettles are essential for quickly and accurately preparing a variety of teas and coffees, and with new tea and coffee shops opening, the commercial segment is also a major growth factor.
- Technological advancements and innovation: Continuous improvements in technology are making kettles more appealing. Features like fast boiling, precise temperature control, and cordless designs are boosting demand, with companies constantly innovating to differentiate their products in a competitive market.
- Safety and energy efficiency standards: Governments are implementing stricter energy efficiency and safety standards for household appliances. This is a positive factor for the market, as manufacturers are creating products that not only meet these standards but also appeal to consumers who are both safety-conscious and environmentally aware.
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Leading Companies Operating in the Global Electric Kettle Industry:
- Aroma Housewares Company
- bonavitaworld.com
- Breville USA Inc. (Breville Group Ltd)
- Chef's Choice
- Electrolux AB
- Hamilton Beach Brands Inc.
- Koninklijke Philips N.V.
- Morphy Richards Ltd
- Zhejiang Supor Co. Ltd (Groupe SEB)
- Zojirushi America Corporation (Zojirushi Corporation)
Electric Kettle Market Report Segmentation:
By Raw Material:
- Stainless Steel
- Plastic
- Glass
- Others
Stainless steel represented the largest segment due to its durability, resistance to corrosion, and aesthetic appeal.
By Application:
- Residential
- Commercial
Residential accounted for the largest market share as electric kettles are widely used in households for preparing beverages, soups, and other hot water-based applications.
Regional Insights:
- North America (United States, Canada)
- Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
- Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
- Latin America (Brazil, Mexico, Others)
- Middle East and Africa
Asia Pacific enjoys the leading position in the electric kettle market on account of its large population, rapid urbanization, and a growing middle-class population.
Recent News and Developments in Electric Kettle Market
- February 2025: A key innovation is the rise of smart kettles with AI integration. The market is seeing new models from brands like truTRTL that feature AI-powered temperature control, allowing for precise heat settings for different beverages and even syncing with a user's smartphone.
- June 2025: The market is witnessing a significant shift toward sustainable and eco-friendly products. A growing number of manufacturers are developing kettles with recyclable materials and energy-saving modes, with some stainless steel models shown to reduce energy consumption by up to 15% compared to their plastic counterparts.
- January 2025: Regulatory advancements are a key development, with new guidelines on energy efficiency standards and safety features coming into play. This is prompting companies to design products with features like automatic shut-off and boil-dry protection, which makes electric kettles safer and more efficient.
Note: If you require specific details, data, or insights that are not currently included in the scope of this report, we are happy to accommodate your request. As part of our customization service, we will gather and provide the additional information you need, tailored to your specific requirements. Please let us know your exact needs, and we will ensure the report is updated accordingly to meet your expectations.
About Us:
IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.
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About the Creator
Jeffrey Wilson
Hello, I’m Jeffrey Wilson, a market research specialist with over 9 years of experience in uncovering consumer insights and driving data-backed strategies.




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