BMW CAR

BMW (Bayerische Motoren Werke AG) is a German luxury car, motorcycle and engine manufacturer. It is known worldwide for its "premium" and "performance" cars.

Important facts about BMW:

Founded: 1916, in Munich, Germany.

Full name: Bayerische Motoren Werke (meaning, Bavarian Motor Works).

Logo: The blue and white colors of the BMW logo represent the Bavarian flag, and many say it symbolizes a spinning propeller.

Car Features:

Various models from sports cars to SUVs

Emphasis on advanced technology, luxury, and "driving pleasure"

i Series (i3, i4, iX) known for electric cars

Popular series:

3 Series: Mid-size sedan – great blend of performance and comfort

5 Series: Large sedan – modern technology and executive feel

7 Series: Flagship luxury car

X Series: SUV / Crossover car

M Series: High-performance sports models (e.g. M3, M5)

Rival brands: Audi, Mercedes-Benz, Lexus, Jaguar...

BMW (Bayerische Motoren Werke AG) is a German multinational company, which is mainly famous worldwide for manufacturing luxury cars, motorcycles and engines.

Details about the BMW company:

1. Organization and history:

Founded: March 7, 1916

Head office: Munich, Bavaria, Germany

It initially worked in the construction of aircraft engines (especially during World War I).

2. Meaning of the name and logo:

BMW stands for Bayerische Motoren Werke – meaning “Bavarian Motor Works”.

The blue and white colors of the logo represent the Bavarian flag. Many believe that it also refers to a rotating propeller (due to the history of old aircraft engines).

3. Main Products:

Luxury Cars (BMW 3, 5, 7 Series, X Series, Z Series, M Series)

Electric Cars (BMW i Series – such as i3, i4, iX)

Motorcycles (BMW Motorrad)

Rolls-Royce Motor Cars – owned by BMW

MINI – another popular brand that belongs to BMW

4. Innovation and Technology:

BMW is known for its advanced technology, autonomous driving, smart connectivity, and eco-friendly engines in its cars.

They work on EfficientDynamics and eDrive technologies to reduce fuel consumption and reduce pollution.

5. International Presence:

BMW cars are sold in almost all countries.

They have manufacturing plants in Europe, America, China, South Africa, etc.

6. Company Vision:

“The Ultimate Driving Machine” – This is BMW’s popular slogan.

The future goal is to develop electric, autonomous, and smart vehicles.

BMW (Bayerische Motoren Werke AG) is not owned by a single individual—it is a publicly traded company. However, there are some major shareholders who are important partners in the company. Below is important information about the ownership and history of BMW:

1. Major shareholders of BMW:

Quandt family: The Quandt family is the largest shareholder of BMW.

Stefan Quandt: Owns about 23% of the shares, is a member of BMW's supervisory board.

Susanne Klatten: Owns about 19% of the shares, also plays an important role on the board.

Together, these two siblings own about 46% of BMW.

2. Remaining shares:

The remaining 54% of the shares are held by various public shareholders around the world—such as various investors, banks, and other institutions.

3. BMW's founding and history in brief:

Founded: In 1916, in Munich, Germany.

Initially started as an aircraft engine manufacturer.

Later became world famous for manufacturing automobiles and motorcycles.

4. Current CEO (as of 2025):

Oliver Zipse (in charge since 2019).

There are several important reasons behind BMW's reputation, which have established them as a premium and trusted brand over the years. Below are the main reasons for BMW's reputation:

1. "Ultimate Driving Machine" – Famous for driving pleasure

BMW cars are famous for their sporty handling, balanced performance and precise steering. BMW is a favorite name for those who enjoy driving.

2. Advanced engine technology

BMW is skilled in making their powerful, smooth and efficient engines. TwinPower Turbo, EfficientDynamics technology etc. are world-class innovations.

3. Premium design and build quality

BMW car designs are stylish, aerodynamic and exclusive. Its interior design (interior) is luxurious and comfortable.

4. Use of high technology

BMW cars have advanced technology such as:

iDrive infotainment system

Autonomous driving features

Smart navigation and control

Safety features such as Lane Assist, Parking Assist, Collision Warning, etc.

5. History of establishment and brand value

BMW has been manufacturing cars and motor engines since 1916. This long history and trust in German engineering have increased the prestige of their brand.

6. Models for different classes of cars

BMW has sports, sedans, SUVs, EVs—almost all types of models, which are able to meet the needs of different types of users.