Saudi Arabia Health and Fitness Club Market: Lifestyle Shift, Urbanization & Demand Expansion

According to IMARC Group's latest research publication, Saudi Arabia health and fitness club market size reached USD 1,260.4 Million in 2025. The market is projected to reach USD 2,808.2 Million by 2034, exhibiting a growth rate (CAGR) of 9.31% during 2026-2034.

How AI is Reshaping the Future of Saudi Arabia Health and Fitness Club Market

• Smart Equipment and Real-Time Feedback: AI-powered machines deliver instant performance analysis, automatically adjusting resistance and tracking form accuracy, reducing workout injuries by up to 40% across gyms throughout the Kingdom.
• Virtual Coaching Platforms: Machine learning algorithms create personalized workout plans through mobile apps, syncing with wearables to monitor progress remotely and provide real-time feedback during training sessions.
• Data-Driven Member Engagement: AI systems combine in-person training with virtual classes, analyzing metrics from fitness trackers and smartwatches to create customized wellness journeys appealing to tech-savvy demographics.
• Predictive Maintenance Systems: Smart technology monitors equipment health in real-time, predicting failures before they happen and reducing facility downtime by 30-35% while enhancing member safety.
• Personalized Health Monitoring: AI-driven wearable integration enables comprehensive wellness tracking, delivering biometric analysis and performance metrics to boost member engagement by 40-45% across Saudi fitness centers.

How Vision 2030 is Revolutionizing Saudi Arabia Health and Fitness Club Industry

Saudi Arabia's Vision 2030 is fundamentally transforming the fitness landscape by setting an ambitious target to increase physical activity participation from just 13% in 2015 to 40% by 2030. The government's Quality of Life Programme has injected approximately USD 1 billion into health and fitness initiatives, funding public sports facilities, wellness campaigns, and private sector partnerships. This commitment has already shown results, with 48.2% of residents now engaging in regular physical activity by 2022, and nearly 50% participating in weekly exercise by 2025—a remarkable jump from the 13% baseline. The initiative is driving unprecedented demand for premium, technology-enabled fitness facilities while supporting women's participation through dedicated programs, including the Public Investment Fund's launch of a women-focused fitness company in 2023. Corporate wellness programs are flourishing as employers embrace workplace health initiatives, while public-private collaborations, such as Leejam Sports' partnership with the Ministry of Municipal and Rural Affairs and Housing, are actively improving quality of life across the Kingdom.

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Saudi Arabia Health and Fitness Club Market Trends & Drivers:

The Saudi fitness market is experiencing explosive growth fueled by massive infrastructure investments and economic diversification efforts. Record spending on mega-projects, transport networks, and energy initiatives is creating jobs and raising disposable incomes, directly boosting demand for fitness memberships. The market is rapidly diversifying beyond traditional gyms, with specialized studios offering yoga, pilates, HIIT, spinning, and boxing gaining significant traction. Women's fitness centers are proliferating following regulatory changes and government empowerment initiatives, creating an entirely new market segment where female membership at chains like GymNation now outpaces male membership. The affordability barrier is breaking down—GymNation attracted over 25,000 members within its first year in Saudi Arabia, with 44% being first-time gym users and monthly memberships starting at just SAR 199. This democratization of fitness is reshaping the industry landscape.

Technology integration is revolutionizing member experiences across the Kingdom. Fitness clubs are rapidly adopting AI-powered personal training platforms, wearable fitness technology, and hybrid membership models combining in-person and virtual training. Smart equipment featuring digital interfaces and connectivity appeals strongly to tech-savvy Saudi consumers, while over 97% smartphone penetration—exceeding 30 million users—supports the USD 41 million fitness app market. The digital transformation extends to wellness tourism, with the global wellness market projected to reach USD 1.1 trillion by 2025, positioning Saudi Arabia as a premier destination for health-conscious travelers. Major operators are investing heavily in premium amenities, with GymNation alone committing over USD 1.5 million to Pilates studios and comprehensive wellness offerings launching across facilities.

The fitness ecosystem is maturing with specialized offerings and professional development initiatives driving sector growth. Premium and boutique fitness studios are flourishing, catering to high-income consumers and expatriates seeking personalized training and advanced fitness technology. The industry is investing in human capital, with Leejam Sports training 250 Saudi trainees through its partnership with the Saudi Academy of Sports Sciences to create a new generation of qualified fitness professionals. Regional expansion is accelerating dramatically—GymNation opened 10 new gyms in 2024 alone, with plans for 20-30 additional locations in the next 12 months across the GCC. The competitive landscape is intensifying as international chains establish footholds alongside homegrown brands, creating opportunities for innovation in service delivery, facility design, and member retention strategies that will define the industry's future trajectory.

Saudi Arabia Health and Fitness Club Market Industry Segmentation:

The report has segmented the market into the following categories:

Revenue Stream Insights:

• Membership Fees
• Personal Training and Instruction Services
• Others

End User Insights:

• Men
• Women

Regional Insights:

• Northern and Central Region
• Western Region
• Eastern Region
• Southern Region

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Recent News and Developments in Saudi Arabia Health and Fitness Club Market

• February 2025: Leejam Sports Company opened a new Fitness Time Ladies center in Riyadh's An Nasim Al Gharbi district, expanding its specialized women's fitness network with advanced wellness amenities including nutrition counseling, mental health support, and holistic recovery zones.
• June 2025: GymNation launched its largest facility to date in Qurtubah, Riyadh, spanning 77,000 square feet with Saudi Arabia's largest ladies-only Reformer Pilates studio, first male spin studio, affiliated HYROX training club, and comprehensive recovery zones.
• July 2025: The Saudi fitness industry embraced digital fitness revolution and hybrid membership models, with clubs combining in-person experiences with virtual training sessions to boost member engagement and retention rates across the Kingdom.

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