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Ethical True Crime Tourism: How to Visit Places of Harm Without Making More of It

A retired Fed's field guide to walking the line between curiosity and respect—centering consent, context, and community care. Responsible Guidelines, Case Studies, and a 10-Rule Checklist

By MJonCrimePublished 3 months ago 12 min read
Ethical True Crime Tourism: How to Visit Places of Harm Without Making More of It
Photo by Nichika Sakurai on Unsplash

Hello all, I am back. I have been traveling this beautiful country of ours, so that’s why I went dark. During my travels, I had a thought. Is it time to write a detailed article on “True Crime Tourism”? I have written a small article on this topic before. However, I think it’s time to lay out my thoughts and research in a more detailed article. So with that said, let’s do this. Let me set a picture for you all.

Dusk on the Block

The tour stops where the sidewalk buckles and an old maple tree drops its shadow on the curb. The guide lowers her voice like she’s handling a relic. People cluster, shoulders angled, phones ready but not raised yet. Someone laughs too loudly—nerves. A porch light clicks on. A curtain shifts. The address isn’t in the brochure, but it’s obvious: the small yellow house where a girl once propped her bike up against the fence and didn’t make it back before dinner. The guide points to a second-floor window, throat tight with the names and dates she’s memorized. A man two doors down washes his porch, not looking at us, not interested in a word.

You stand back, hands in your jacket, counting the tells. The silence when the victim’s name lands. The way the guide keeps her body between the group and the glass. The tip jar taped on the pole next to the bus door, like a message, must tip before leaving. The neighbor’s hose still hisses. Out here, you hear the clash the way you hear your own pulse: commerce versus memory, story versus scar. Folks came for answers. However, this street still lives with the questions.

Curiosity isn’t the enemy. Indifference is. The business of telling stories that and where it still hurts—that has become one of the American pastimes and the American sin, depending on how you do it. The question hanging between the tour and the porch light is the only one worth asking: Is there a right way to come here? To the scene of heinous crimes.

Why We Show Up

There are as many reasons as there are faces in the group. A woman clutches a battered paperback—the case that got her through a rough patch of loneliness, she claims, proof the world can make sense if you line the facts up straight. A college kid says he’s studying criminology; he wants “proximity to darkness” like it’s extra credit. A couple from the Midwest nod along solemnly—they lost a neighbor once, different city, same ache, same pain.

Curiosity is survival dressed in street clothes. It’s what keeps us from walking blind into the same pitfalls, what pushes us to ask how systems fail and how people fall through. But curiosity without discipline is just hunger. It chews and moves on. That’s when things go wrong.

I’ve seen crime scenes where the tape comes down and the gawkers slide in. I’ve seen candlelight vigils alongside food trucks, linen tablecloths across the street from the fresh grief of the night before. There’s a difference between paying respects and taking souvenirs—sometimes it’s a whisper, sometimes it’s a bullhorn.

Ethical true crime tourism accepts the pull and puts a harness on it. It says: if you’re going to look, look with purpose. Learn something that helps the living. Leave something behind that isn’t just footprints and a geotag. You've been there. Now onto the next location.

Where It Goes Wrong

If you’ve been around true crime long enough, you know the shape of a bad tour before the first stop. The script leans lurid. The guide calls an offender a “genius,” like that’s a compliment and not a door slammed on a victim’s memory. Merch pops up—mugs with a killer’s face, t-shirts with a gruesome catchphrase. Addresses of still lived-in private homes are whispered like contraband. Phones lift toward bedroom windows. Someone jokes about “killer cocktails,” and no one shuts it down.

The fallout is predictable and ugly:

  • Families are re-traumatized when strangers treat their loss like a sideshow.
  • Neighbors harassed, property values dipped, and the kids ask questions why.
  • Police called for noise and trespass, cops stretched thin while real calls stack up.
  • A city that starts to feel like an open wound, the internet can poke for clicks.

Then there’s the doxxing—the online “sleuths” who cross-reference old articles with tax records and Zillow photos to drop a pin. “Public record,” they say, as if legality and decency were synonyms. The harm is real: current residents get targeted for what happened before their time. Just folks who can’t sit on their porch on Friday nights without an audience.

This isn’t just tasteless; it’s dangerous. When stories glamorize offenders, you feed the myth that violence is power. When you strip locations of privacy, you make collateral of the people who live there now. That’s the line. Cross it, and you turn history into harm.

Models That Work

Some operators get it right, and the difference is obvious the moment they open their mouths. They lead with victims and survivors, not villains. They talk systems—how sentencing laws and mental health intersect to crack the ground under someone’s feet. They’ve got trauma-informed training under their belts and an advisory board that includes survivors, advocates, or community elders. They skip active private residences. They cap group size. They set a code of conduct and enforce it.

I spoke to someone recently who walked on a museum-led tour that did it clean. The route hugged public sites: a courthouse, a memorial, a public archive space. The guide carried laminated documents—the kind you can hold up without inflaming—to show process, not gore. Before the first stop, she set terms: no photos at memorials, no peering into windows, voices low in residential areas. She centered names, not nicknames, and she named the organizations ticket sales supported: victim services, a neighborhood youth program, and a local archive. At the end, she read a note approved by a family: a few lines about who the victim was before the news turned her into a headline.

That’s not spectacle. That’s stewardship. It says: this happened, this mattered, and you’re walking on ground that remembers. It also says: here’s how your presence tonight protects someone tomorrow.

The gold-standard practices line up like a spine:

  • Consent: When appropriate and possible, consult families, community boards, and neighborhood groups. If they say stop, you stop. If they say reroute, you reroute.
  • Context: Trauma-informed scripts; no glamorization; survivor and advocate voices; content warnings upfront.
  • Compensation: A visible, verifiable cut to local orgs—published receipts, annual reports, not just promises.
  • Conduct: No exact addresses for active private homes; no photos at memorials; group-size caps; quiet hours; de-escalation plans.
  • Care: Alternatives for locals along the route; opt-out path for guests who are triggered; resources shared for those seeking help.

This isn’t charity. It’s the cost of doing business in a living city. You can’t withdraw attention without making deposits of respect.

Stakeholders in the Crosshairs

When a city becomes a classroom, everyone pays tuition.

Victims’ families have a claim no itinerary can ignore. Some want the story told—fully, accurately, with the human at the center and the offender demoted to a footnote. Some want silence, a bubble over the house where memory can breathe. Neither posture is a stunt. Both deserve weight. It’s not about vetoing history; it’s about not camping on someone’s grief.

Residents carry the load after the cameras leave. I found the story of an older man who painted his porch three times in two years, not because he likes the color but because tourists keep sitting on the rail to take pictures. “It’s not the tour guides,” he said, “it’s the strays who think our block is a theme park.” He asked for three things: quiet hours, smaller groups, and a route that doesn’t linger where kids sleep. Reasonable. Doable.

Operators doing it right will tell you the bill comes due: extra staff for crowd control, legal consults on privacy, and donations that cut into profit. “Worth it,” one said. “We’re not selling tickets to a haunted house. We’re asking to borrow a neighborhood’s trust.” That’s a currency you get one chance to spend.

City officials sit at the fulcrum. Permits, route approvals, noise caps, fines for violators—these tools matter. It would be very interesting to sit through hearings where a block of residents face off with a tour company. The compromise is never clean. What you want is good faith: capped headcounts, no amplified sound, no stops at active homes, clear sanctions for operators who break the code.

Tourists—the people reading this—have power too. You choose with your wallet and your feet. If you demand ethics, you get better tours. If you buy the “killer cocktails,” you get more circus.

The Five-Point Code You Can Carry

Write it on your wrist if you have to:

  1. Ask first, center the living. If a tour brags about access without mentioning consent, keep walking.
  2. Teach, don’t titillate. Scripts should explain systems and honor victims, not glamorize offenders.
  3. Give back, visibly. If there’s no public record of donations or community support, it’s lip service.
  4. Protect privacy, always. No exact addresses for active private homes, no doxxing, no filming people’s windows.
  5. Leave places better than you found them. Lower your voice, tip respectfully, support a local business, and don’t block anyone’s doorway or sit on their porch.

Reporting the Story Behind the Story

If you’re building a piece—or deciding whether to buy a ticket—do what I did when the case files are thin: chase the people who carry the weight.

  • Victim advocates: They’ll tell you what “respect” looks like when you strip the press releases away. Ask about tours that healed and tours that harmed, what meaningful compensation means, and when families should have a say.
  • Trauma-informed guides and museum educators: They’ll walk you through training—content warnings, how to handle a guest who gets loud, drunk, or giddy at the wrong time. Ask where the money goes and how they prove it.
  • City permitting and community affairs: The rules matter. Headcount caps, quiet hours, route approvals, and complaint data. Ask how often operators get warned or fined and what it takes to lose a permit.
  • Residents and small businesses: This is the stoop test. What does Friday night feel like? What would make it bearable? Has anyone earned their trust?
  • Ethicists, public historians, media law: Guardrails and gray areas. Where public interest ends and privacy begins. Whether anonymizing locations is ethically preferable when the harm to current residents outweighs the informational value.
  • Tourists: Why they booked, what they learned, what they regret. Whether they’d pay more to know proceeds support someone still breathing.

If the answers come back clean and verifiable, you’ve got a model. If you get fog and charm, save your money.

Case Studies in Contrast

Let’s take a look at two nights, same city, different outcomes.

  1. Night one, a pop-up tour with a coupon code and a convoy vibe. The guide plays to the back of the pack, performative and loud, trading in rumors. Three stops at active residences. Addresses posted on a public map, as if residents were exhibits. Phones up at every turn. Someone shouts a punchline about body disposal; a couple of guests laugh, and the guide doesn’t correct them. A neighbor films the group for proof—“Every Friday,” he mutters—and you can feel the block’s patience thinning.
  2. Night two, a museum-affiliated walk. The guide starts with ground rules, then a moment of quiet at a public memorial. She reads a brief statement cleared with a family: the victim’s favorite song, a job she loved, the friend who still keeps a light in her window. There’s a stop at the courthouse, not to gawk but to explain what happens in pretrial, why a plea might be the only road to daylight. The last stop is a community center where a youth program runs a little late; a director meets the group and explains where donations go—bus passes, counseling, a hot meal. People put their phones away without being told.

Both nights sell out. Only one leaves the neighborhood in a better place.

The Ethical Tourist’s Guide—10 Rules to Pack

  1. Check your motive. If you’re chasing thrills, there’s a haunted hayride with your name on it. Real harm is not cosplay.
  2. Vet the operator. Look for a published code of ethics, trauma-informed training, survivor input, and receipt-backed donations.
  3. Follow the money. “Portion of proceeds” means nothing without numbers. Ask for annual totals and recipients.
  4. Avoid active private homes. If a tour lingers outside someone’s bedroom, that’s your cue to leave.
  5. No photos at memorials or private properties. Some places deserve attention without the lens.
  6. Don’t glamorize offenders. If you hear “mastermind” and “genius” with a smirk, consider your exit strategy.
  7. Mind your footprint. Voices down, group tight, sidewalks clear. People live here.
  8. Don’t fish for trauma. If a local wants to talk, let them lead. If not, your curiosity can survive without the details.
  9. Care for yourself and others. Heed content warnings, step out if triggered, and flag inappropriate behavior to the guide.
  10. Leave something good behind. Donate, tip fairly, buy from a nearby business, or volunteer where it counts.

Practical Checklist for Operators

  • If you run tours, here’s the bar—clear and reachable:
  • Publish a code of ethics and trauma-informed training outline.
  • Remove active private residences from routes; generalize locations when harm outweighs value.
  • Cap group sizes; enforce quiet hours; ban amplified sound in residential zones.
  • Partner with victim services and community orgs; publish donation receipts annually.
  • Create a guest code of conduct with consequences; train staff in de-escalation and privacy.
  • Build an advisory board with survivors, advocates, and local residents.
  • Maintain a transparent feedback channel with neighborhoods; adjust routes when asked.

You want credibility? That’s how you earn it, block by block.

The Bottom Line, Straight Up

True crime tourism isn’t inherently ghoulish. It’s a tool, blunt or surgical, depending on the hands holding it. Do it sloppily and you carve up a neighborhood for spectacle. Do it right and you teach, you honor, you give back. The difference is five words I’d etch on every ticket stub: consent, context, compensation, conduct, care.

Back on the Block

We’re back at the yellow house. The tour moves on. The porch light clicks off like an eyelid. You hang back, tuck a small bill into the memorial box at the end of the block. The neighbor coils his hose, looks at you, and nods once—the smallest truce. He doesn’t want to be a character in anybody’s story. He wants his Friday nights back.

Here’s the truth, hard-edged and useful: Places remember. Streets teach if you let them. But they aren’t museums, and they’re not movie sets. They’re where kids practice jump shots and aunties swap recipes and dogs drag their humans down the block. If you come here, come clean. Pay attention. Keep your voice low. Don’t mistake access for entitlement.

I did my job long enough to know that pain draws a crowd. That’s not a sin by itself. The sin is turning away when the crowd leaves and the porch light stays on. Ethical true crime tourism is a promise: that our curiosity will carry its own weight, that we’ll add more care than noise, that we’ll leave the living with a little more quiet than we found.

If we’re going to look, we owe the dead and the breathing our best behavior. Otherwise, we’re just passing through, empty-handed, and the streets will remember that, too.

Thought-Provoking Thought

Stand on any block with a story and you’ll feel two clocks running—the one that froze on the worst night, and the one that keeps ticking every morning after. Ethical true crime tourism is choosing which clock you honor. You can rewind the violence until it plays like entertainment, or you can step into the present tense, where neighbors still need sleep and families still need dignity.

The question isn’t whether you have the right to be there. The question is whether your presence earns its keep. Ask yourself, each stop, each step: Am I learning something that helps the living? Am I leaving something that lightens the load? If the answer’s no, pocket your curiosity and save it for a place built to hold it. If the answer’s yes, then walk softly. Let the block breathe. And when the porch light goes out, make sure you didn’t turn it off.

Remember, folks, every crime has a story. My mission. Tell it.

If you enjoy my writing, would you consider a tip of $1.00, $2.00, $3.00, or $5.00 using the Vocal Media tipping link? Thank you!

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Remember to visit MJonCrime on YouTube for Videos, Shorts, and our MJonCrime Podcast. Also, visit MJonCrime True Crime Reads for great True Crime books for your True Crime reading pleasure.

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About the Creator

MJonCrime

My 30-year law enforcement career fuels my interest in true crime writing. My writing extends my investigative mindset, offers comprehensive case overviews, and invites you, my readers, to engage in pursuing truth and resolution.

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