Carol Dissusa
Bio
Carol Dissusa, a strategic leader with 15+ years of experience, drives marketing growth at Damco, shaping strategy and business generation.
Stories (38)
Filter by community
Salesforce Lightning Migration: The Path to a More Agile CRM . Content Warning. AI-Generated.
If your business is still using Salesforce Classic, there’s a high chance you’re missing out on your customers. Lightning framework with its new and improved interface offers an easy way to engage with customers. Not to mention the enhanced customization options and faster development time that Salesforce Lightning offers. Migrating to Salesforce Lightning is critical for businesses to make their CRM more agile, user-friendly, and efficient. Officially launched in 2015, the Lightning interface has quickly become the preferred choice for organizations seeking the latest advancements in CRM technology.
By Carol Dissusaabout a year ago in 01
Unlocking Next Level of Growth in Insurance: The Key Role of Salesforce Financial Services Cloud
The evolving digital space, policyholder’s expectations and technologies trendscan pose challenges for the insurance industry. With the development in the insurance sector, it becomes tough to stay on top of the constantly changing market, unless your business is equipped with a system that allows you to maintain a competitive edge underpinned by future-ready operations.
By Carol Dissusa2 years ago in 01
Salesforce Implementation Partners: Missing Link in the Picture?
Salesforce is a powerful platform with amazing features and endless capabilities. Businesses, regardless of the industry verticals, look forward to implementing Salesforce to strengthen their relationship with customers. Though it might sound simple and easy, starting an implementation without diligent preparation and planning often results in poor outcomes, which can require time-consuming and costly rework—this is where Salesforce implementation partners come to your rescue.
By Carol Dissusa2 years ago in 01
Beyond Personalization: Transforming Retail and eCommerce Customer Service with Salesforce Service Cloud Implementation
The significance of customer service in the fast-paced retail and eCommerce industry cannot be overestimated. With the rise in competition and evolving expectations of customers who are expecting seamless interactions across all touchpoints, retailers and eCommerce need to innovate and adapt to stay ahead. And while doing so, they are turning to advanced technology solutions which can enhance their customer experience while increasing the revenue. This is where Salesforce Service Cloud implementation proves to be revolutionary. Retailers and eCommerce businesses can improve customer service standards, scale operations effectively, and drive corporate growth by utilizing Salesforce Service Cloud.
By Carol Dissusa2 years ago in 01
Unlocking Business Potential: How Salesforce Marketing Cloud Consultants Drive Growth
In today's digital age, customers expect personalized experiences that cater to their individual preferences and needs. In order for businesses to grow in a competitive world, it’s imperative for them to leverage new-age technologies to meet and exceed customer expectations. Salesforce Marketing Cloud is such a technology which has become a popular answer for businesses that strive to meet these expectations and drive meaningful connections with their audience.While the platform itself has managed to inject more efficiency and productivity into customer-facing experiences, the role of Salesforce Marketing Cloud consultants has also become increasingly vital. With their expertise in Salesforce Certified Marketing Cloud implementation, these professionals are equipped to deliver personalized experiences that resonate with customers on a deeper level. In this comprehensive guide, we'll explore how Salesforce Marketing Cloud consultants excel in personalization, driving engagement, loyalty, and business success.
By Carol Dissusa2 years ago in 01
Bridge the Functionality Gap With Salesforce Managed Services
Salesforce is one of the most powerful tools to streamline sales, marketing, and customer support and service activities. This cloud-based platform is used by businesses of all kinds and settings to meet their customer relationship management needs, boost productivity, and unlock greater efficiencies. In short, Salesforce has a solution for full-suite organizational needs.
By Carol Dissusa2 years ago in 01
Drive Sales Excellence With Salesforce Service Cloud Implementation
In today’s fast-paced environment, managing a sales team and taking care of administrative tasks while focusing on core competencies can be tricky. Empowering sales teams with the latest sales tech has, therefore, become the need of the hour as tech-enabled sales teams can drive more leads, win more deals, and generate greater revenue.
By Carol Dissusa3 years ago in 01
Make Your Field Sales Management Better: 5 Strategies To Outperform
You need effective field sales management to ensure that your field sales team perforIrrespective of which industry you are from, if you have a field sales team in your firm, you need to exhibit strong field sales management skills in order for the team to succeed. To close deals, field sales managers need to design effective sales strategies, teach their reps how to implement them effectively, and measure team performance to ensure the success of their teams which helps you get access to a major chunk of your customer base. While the inside sales team of your office might make more pitches, field sales representatives close more deals. The visual methods like samples, displays, and demos used by the field sales reps help engage prospects better and motivate them to take action.
By Carol Dissusa3 years ago in 01
Common Challenges of Classic to Lightning Migration
Salesforce Classic, the original UI of Salesforce, offers a complete set of tools and features for managing customer service, marketing, sales, and other business operations. With a tab-based navigation system and a desktop-centric design, Salesforce Classic has a more conventional look and feel. Salesforce Lightning is a revamped and modern UI introduced in 2015. It offers a better user experience, more user productivity, and a more mobile-friendly interface. Owing to its visually appealing interface and better functionality, more and more users are considering migrating to Salesforce Lightning from Classic.
By Carol Dissusa3 years ago in 01
Top Challenges of Salesforce Classic to Lightning Migration and How to Overcome Them
Salesforce Classic, the original UI of Salesforce, offers a complete set of tools and features for managing customer service, marketing, sales, and other business operations. With a tab-based navigation system and a desktop-centric design, Salesforce Classic has a more conventional look and feel. Salesforce Lightning is a revamped and modern UI introduced in 2015. It offers a better user experience, more user productivity, and a more mobile-friendly interface. Owing to its visually appealing interface and better functionality, more and more users are considering migrating to Salesforce Lightning from Classic.
By Carol Dissusa3 years ago in 01
Managed Services for Salesforce: Why Should Businesses Opt for This Model?
Customers today expect businesses to give personalized offerings, respond to their queries immediately, and provide them full value for money. Failing to fulfill their demands might result in you losing an opportunity as there’s no dearth of options for customers to choose from. Besides, organizations globally acknowledge that ensuring a good customer experience is essential now more than ever to thrive.
By Carol Dissusa3 years ago in 01
Why Your Business Needs a Salesforce Managed Service Provider
Salesforce has all the tools and features required to manage sales, marketing, and customer support and services efficiently. It offers a 360-degree view of the customer data, allows workflow automation, and provides AI-powered analytics to make informed business decisions. However, your Salesforce investment pays off when it is implemented, managed, and maintained properly.
By Carol Dissusa3 years ago in 01
