Brian Sutter
Bio
Brian Sutter is a marketing leader transforming healthcare staffing through innovative strategies. A contributor to Forbes and Medium, he connects providers with opportunities nationwide as Marketing Leader for Advantis Medical.
Stories (11)
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Trust Is the Strategy: Why Credibility Builds Unshakable Brands
Marketers are doubling down on performance in a world flooded with algorithm-chasing campaigns, automated funnels, and ever-shrinking attention spans. But here’s what too many miss: performance alone doesn’t build loyalty. Trust does.
By Brian Sutter2 months ago in Journal
Nurse Practitioner Networking: 7 Smart Strategies to Build Career-Boosting Connections
Networking isn’t about being the loudest voice in the room or collecting stacks of business cards — it’s about building relationships that support your career for the long haul. For nurse practitioners, that support can mean the difference between feeling stuck and opening doors you never knew existed.
By Brian Sutter3 months ago in Longevity
Travel Nursing 2025: 7 Trends & The Exact Moves to Stay Ahead
By noon, you’ve logged out of two EMRs, troubleshot a smart IV pump, and oriented a new traveler—before lunch. Change isn’t coming; it’s already here. This field guide breaks down the real shifts shaping travel nursing in 2025—and the precise moves that turn those trends into your next great assignment.
By Brian Sutter3 months ago in Journal
Travel PT Jobs vs. Staff Jobs in 2025: Which Career Path Is Right for You?
Have you been thinking about leaving your staff physical therapist position? If so, you’re not alone. A growing number of physical therapists are rethinking the traditional 9-to-5 and exploring new ways to build a career on their terms.
By Brian Sutter7 months ago in Longevity
The Silent Surge: Physical Therapy’s Explosive Growth vs. Nursing
The Overlooked Reality While nursing shortages are the hot topic in healthcare, a big shift is happening in the background: Physical Therapist jobs are growing 2.5x faster than RN jobs nationally. This is happening quietly, yet it’s changing the future of healthcare delivery.
By Brian Sutter8 months ago in Journal
2025 Hotspots for Travel PT Jobs: Navigating Pay, Licensing & Your Ideal Location
From coastlines to canyons to big cities to peaceful desert towns, your next travel PT assignment could take you somewhere incredible. But let’s be real: picking the right state isn’t just about scenery. It’s about opportunity.
By Brian Sutter8 months ago in Journal
Beyond Connections: AI's Comprehensive Transformation of Healthcare Staffing for Nurses and Agencies
Artificial intelligence (AI) is changing the healthcare staffing industry, giving registered nurses, Advanced Practice Providers, and staffing agencies unprecedented opportunities to optimize the job search and placement process. As healthcare professionals navigate a complex and ever-changing job market, AI-powered solutions are emerging as game changers, simplifying recruitment, improving job matching, job satisfaction, and career growth for nurses.
By Brian Sutter8 months ago in Journal
Beyond Burnout: 5 Proven Retention Strategies to Fix the Healthcare Staffing Crisis
The Setting: The Healthcare Crisis Healthcare is at a crossroads. Burnout rates are rising, there’s a gap in providers, and patients are feeling it. This isn’t a looming threat; it’s the daily reality for healthcare professionals. As a nurse or healthcare provider, you know the pressure of a failing system: burnout, exhaustion, constant demands, and the battle to balance work with the rest of your life.
By Brian Sutter9 months ago in Journal
The Nurse Shortage Fix: Empowering Healthcare with Locum Tenens APPs
Imagine a hospital administrator staring at a spreadsheet covered in red ink, the result of unfilled positions and loss of patient revenue. Or picture a busy team of nurses, burnt out and stretched thin, overwhelmed with another shift without enough hands on deck.
By Brian Sutter11 months ago in Journal
Revolutionizing Relationships: How AI is Redefining the Travel Nursing Experience
Travel nursing has always been a dynamic beast, a vital artery in the healthcare system, pumping talented travel nurses where they’re needed most. But as someone who’s been deeply embedded in this industry, I’ve seen firsthand how global events and market shifts have created a seismic change. Over the last two years, we’ve gone from a period of high demand to a more challenging, competitive environment. How do we not just adapt but lead in this new era? At Advantis Medical, we asked ourselves: How do we do more than just keep up? We do more than just survive. The answer is through innovation, particularly through technology.
By Brian Sutter11 months ago in Interview
