How to Start Selling LINE Stickers as a Freelance Creator

How to Start Selling LINE Stickers as a Freelance Creator

In today’s world, creative expression doesn’t just belong in sketchbooks—it can become a full-blown income stream. One niche yet increasingly profitable way for artists to monetize their skills is through designing and selling LINE stickers.

With over 200 million active users globally, the LINE messaging app isn’t just popular in Japan or Thailand—it’s a goldmine for creative freelancers. In this guide, you'll learn how to make and sell LINE stickers—even if you're just starting out—and how this seemingly simple idea can evolve into a full-fledged digital business.

🎨 What Are LINE Stickers?

LINE stickers are essentially expressive illustrations or animations users send in chats. They’re more interactive than emojis and more personalized than GIFs. Stickers can be static or animated, cute or edgy, funny or heartfelt. The magic lies in their relatability.

From popular characters to niche memes, the best stickers make people say:

“That’s exactly how I feel!”

💼 Who Can Sell LINE Stickers?

Anyone with a creative flair. You don’t need to be a professional illustrator to start selling. Whether you're a hobbyist artist, freelance designer, or entrepreneur with a marketing mind, you can:

• Create your own character brand
• Accept commissions from clients
• Build a passive income stream

✏️ Step-by-Step: How to Make LINE Stickers

1. Brainstorm Your Concept

Start with a character. It could be:

• A chubby cat with mood swings
• A shy ghost who loves bubble tea
• A minimal emoji-style face reacting to office life

The key? Emotion.

Users send stickers that reflect their feelings—so your designs need to be expressive, even exaggerated.

2. Sketch and Finalize

LINE requires:

• 8 to 40 images per sticker set
• 1 main image (used as the set's icon)
• 1 chat thumbnail

You can draw on Procreate, Adobe Illustrator, Clip Studio Paint—or even a notebook + scan!

3. Format Correctly

According to LINE’s specifications:

• Size: 370 x 320 pixels (per image)
• Format: PNG with transparent background
• File size limit: Under 1MB per image

LINE also supports animated stickers using APNG or animation tools if you’re feeling fancy.

🧾 How to Sell on LINE Creators Market

1. Create a LINE Creators account → https://creator.line.me
2. Upload your stickers
3. Add a title, description & price
4. Submit for review (Takes 1–3 days)

Once approved, your sticker set will appear on the LINE Store, searchable worldwide.

You can choose to sell globally or focus on markets like Japan, Thailand, Taiwan, or Indonesia.

💰 How Much Can You Earn?

Creators get 35% of each sticker pack sold after fees.

It might not sound like much, but:

• Popular artists sell thousands per month
• Some go viral and turn their characters into full-fledged brands
• Others earn steady side income from old sticker sets

Passive income + creative freedom? That’s a win.

🤝 Freelance Opportunities: Custom Stickers for Clients

Aside from selling on the LINE Store, many freelance LINE sticker designers earn money by:

1. Designing custom stickers for influencers
2. Making branded sticker packs for businesses
3. Selling exclusive packs to YouTubers, Twitch streamers, and online shops

💡 Tip: Offer your services on platforms like Fiverr, Upwork, or your personal website.

(Example: Get custom LINE stickers made here)

📈 Tips to Grow Your Sticker Business

1. Use Trends

Create stickers that reflect local slang, inside jokes, or seasonal events.

2. Promote on Social Media

Show behind-the-scenes sketches, polls for fans to vote on expressions, or videos of your drawing process.

3. Build a Brand

Consistent characters = recognition. You could even expand into merchandise (shirts, phone cases, keychains).

4. Bundle Packs

Sell themed sticker sets (e.g., “Office Life”, “Love Language”, “Foodie Pack”) so fans can collect them all.

🌍 Why It Works: Global Demand + Personal Touch

In Asia especially, LINE is integrated deeply into daily life. People chat, order food, check news—and send stickers daily. That makes emotionally resonant, personal designs incredibly valuable.

You’re not just drawing for fun.

You’re designing communication.

🔚 Final Thoughts

Becoming a freelance LINE sticker creator might start as a passion project—but it can evolve into a creative micro business, especially when paired with smart marketing and SEO strategies.

If you’re ready to make and sell LINE stickers and build your digital portfolio, start sketching today.

The best time to launch your character brand was yesterday.

The second-best time? Right now.