How to Set WooCommerce Products to "Coming Soon"

Are you planning to launch new products in your WooCommerce store and want to build anticipation before they're officially available? Setting products to “Coming Soon” is a great way to create excitement, generate interest, and give your customers a preview of what's to come. By doing this, you allow shoppers to engage with upcoming products without the option to purchase yet, building a sense of anticipation. Here’s how you can effectively use the WooCommerce Coming Soon Products plugin to set up "Coming Soon" statuses for your products.

Why Use a "Coming Soon" Feature in WooCommerce?

There are several advantages to marking products as "Coming Soon" in WooCommerce:

• Build Anticipation: Letting customers know about future products can create a sense of exclusivity and excitement.
• Generate Leads and Interest: Customers may want to sign up for notifications, allowing you to build a list of interested buyers.
• Optimize Product Launches: Preparing your product listing and promotions early can lead to a smoother, more successful launch.

The WooCommerce Coming Soon Products Plugin

One of the most effective ways to set up a "Coming Soon" status for your products is by using the WooCommerce Coming Soon Product plugin. This plugin allows you to create a clear “Coming Soon” status for any product in your store, along with useful customization features to control visibility, messaging, and notification options.

With this plugin, you can:

• Add a “Coming Soon” badge to upcoming products
• Customize the launch date to automatically make products available
• Provide email signup options so customers can be notified when the product is available
• Display personalized “Coming Soon” messages to engage customers
• Schedule automated changes from "Coming Soon" to “Available”

How to Set Up "Coming Soon" Products in WooCommerce

Here’s a step-by-step guide to setting up your WooCommerce products as "Coming Soon."

Install and Activate the Plugin

• Go to the WooCommerce Coming Soon Products page on the WooCommerce Marketplace and purchase the plugin.
• Download the plugin and upload it to your WordPress dashboard under Plugins > Add New > Upload Plugin.
• Once uploaded, activate the plugin.

Configure "Coming Soon" Product Settings

After activation, navigate to WooCommerce > Settings > Coming Soon Products. Here, you’ll find options to customize how your “Coming Soon” products will display.

Key Settings Include:

• Launch Date: Specify the date when the product will automatically go live for purchase.
• Countdown Timer: You can add a countdown timer to show exactly how much time is left until launch. This is a powerful tool to boost engagement and urgency.
• Customizable Messages: Set up a custom “Coming Soon” message that will be displayed on the product page. This message can inform customers of the launch date or provide a teaser description.
• Email Notifications: Enable an option for customers to sign up for notifications, letting them know when the product is live.

Set Individual Products as "Coming Soon"

To mark specific products as "Coming Soon":

• Go to Products > All Products in your WooCommerce dashboard.
• Select the product you want to set as "Coming Soon."
• In the product settings, scroll down to the Coming Soon tab and enable the "Coming Soon" status.
• Set your launch date, customize your message, and save the settings.

Customize the Look and Feel

The plugin also allows you to add a “Coming Soon” badge to your products, which appears on product thumbnails across your store. You can adjust the badge style, color, and text to match your store's branding, creating a cohesive look that aligns with the excitement of your new product launch.

Monitor Interest and Collect Leads

Once your products are marked as "Coming Soon," you can monitor engagement by looking at sign-ups and the number of users opting to be notified when the product goes live. This data can provide insights into which products are generating the most interest, helping you better plan your launch.

Automatically Transition from "Coming Soon" to "Available"

One of the best features of the WooCommerce Coming Soon Products plugin is the automatic switch from “Coming Soon” to “Available” on the launch date. Once this date arrives, your product status will update automatically, and the product will be ready for customers to purchase without any further intervention on your part.

Additional Tips for a Successful "Coming Soon" Launch

1. Promote the Launch on Social Media: Share your "Coming Soon" products on social media to build awareness and drive traffic to your store.
2. Use High-Quality Images and Descriptions: Even though the product isn’t available yet, ensure you have high-quality images and descriptions to capture interest.
3. Provide Exclusive Early Access to Subscribers: If you have a subscriber list, consider offering exclusive early access or a discount for those who signed up.
4. Keep an Eye on Analytics: Use Google Analytics or WooCommerce reports to track engagement on your "Coming Soon" pages. This information can help guide future launches.

Final Thoughts

Setting products to "Coming Soon" in WooCommerce is a great way to build excitement and capture interest before launch day. The WooCommerce Coming Soon Products plugin makes it simple to manage these products and create engaging experiences for your customers. With this tool, you’ll be able to generate leads, build anticipation, and launch your products with a strong start.

If you’re ready to build excitement around your upcoming products, the WooCommerce Coming Soon Products plugin is a must-have tool for your store