Writers logo

Crypto Presales in 2025

A Comprehensive Guide to Early Token Investment

By Luke HenryPublished 9 months ago 5 min read

As the digital asset landscape matures, cryptocurrency presales continue to gain traction among investors looking for high-upside opportunities. For those seeking early access to promising blockchain projects, crypto presales offer a potential gateway—albeit with significant risks. With increasing participation from both retail investors and institutional funds, understanding how presales work in 2025 is more relevant than ever.

In this guide, we’ll break down what crypto presales are, how they function, examples of recent high-profile presales, and the risks and benefits that come with early-stage token investing.

What is a Crypto Presale?

A crypto presale is a fundraising round that occurs before a cryptocurrency is officially launched through an Initial Coin Offering (ICO), Initial DEX Offering (IDO), or Token Generation Event (TGE). During this phase, tokens are sold to investors—often at a discount—to fund the development of a project before it becomes publicly accessible on major exchanges.

These tokens are often offered through:

  • Private Presales: Limited to select investors, venture capitalists, or strategic partners.
  • Public Presales: Open to retail investors via launchpads or project websites.

The goal for projects is two-fold:

  • Raise capital for development, marketing, and infrastructure.
  • Build early community support and validate market interest.

How Crypto Presales Work?

The mechanics of a crypto presale typically follow this structure:

1. Project Announcement & Marketing

The project introduces its idea through a whitepaper, pitch deck, and website. Influencer endorsements, Discord/Telegram campaigns, and presale countdowns are used to drive awareness.

2. Tokenomics Design

Before launching a presale, projects design their tokenomics, including:

  • Total token supply
  • Allocation for presale, team, advisors, and liquidity
  • Vesting schedules
  • Price per token in each round

3. Participation via Launchpads

Platforms like Binance Launchpad, PinkSale, DAO Maker, and Magic Eden Launchpad offer users a chance to participate. Users typically:

  • Connect their wallets (e.g., MetaMask)
  • Use stablecoins like USDT, USDC, or native tokens like BNB/ETH
  • Agree to terms and conditions

4. Token Distribution

Once the presale ends, tokens are either:

  • Airdropped directly to wallets
  • Claimable after a vesting period via the launchpad or project site

Examples of Recent & Notable Presales (Q2 2025)

Here are three current or recently completed presales drawing attention in the space:

1. Lightchain AI (LCAI)

Concept: Introduces a Proof of Intelligence (PoI) consensus model that rewards nodes for running machine learning computations (e.g., model training, inference).

  • Funds Raised: Over $19.5 million
  • Presale Price: ~$0.0071
  • Status: Mid-stage presale

Why it’s notable: It blends blockchain validation with AI processing, addressing a key bottleneck in decentralized AI infrastructure.

2. RabitiAI (RIAI)

Concept: A creative platform that allows users to build AI agents for business and entertainment, all powered by blockchain for ownership and revenue sharing.

  • Funds Raised: ~$341,000 so far
  • Presale Price: ~$0.025
  • Time Left in Round: Less than 12 hours (as of writing)

Standout Feature: Tools for no-code creation of AI agents integrated with NFT and DeFi features.

3. PepeX

Concept: A meme-driven, AI-enabled token launchpad inspired by the viral success of Pepe-themed tokens.

  • Funds Raised: ~$1.5 million (target: $1.7 million)
  • Presale Price: ~$0.0243 (next round: $0.0255)
  • Unique Selling Point: Lets users create new tokens in under five minutes.

Benefits of Participating in Crypto Presales

Presales can offer substantial upside—but only if the project succeeds. Here are key benefits:

1. Early Access at Discounted Prices

Presale prices are often significantly lower than the public listing price, potentially giving early adopters 2x–10x returns—or more.

2. Exclusive Community Perks

Early investors may receive:

  • Whitelisting for future drops
  • Governance rights in DAOs
  • Exclusive NFTs or staking rewards

3. Support Innovation

Investors are contributing to early-stage innovation, helping developers build decentralized platforms, AI tools, DeFi protocols, and more.

Risks and Red Flags in Crypto Presales

Presales are a high-risk, high-reward game. Many projects don’t survive beyond launch. Here’s what to watch for:

1. Scams and Rug Pulls

In 2024, more than 30% of presale tokens tracked on PinkSale and DxSale had zero liquidity 60 days post-launch, suggesting they were abandoned or rugged.

Warning signs include:

  • Anonymous teams
  • No audit or unverifiable smart contracts
  • Unrealistic roadmap promises
  • Heavy influencer marketing without substance

2. Lack of Product

Some presales raise millions with no MVP (Minimum Viable Product) or testnet available.

3. Overhyped Valuations

Presales may value projects at hundreds of millions before launch, despite having no users or revenue.

4. Immediate Sell-Off

When tokens unlock, early investors often dump their holdings, crashing the price on decentralized exchanges (DEXs).

How to Evaluate a Presale Project?

When evaluating a crypto presale project, it's essential to take a methodical approach to reduce the chances of falling for scams or underperforming ventures. Start by looking into the transparency and credibility of the team behind the project. Legitimate developers typically have verifiable LinkedIn profiles, past project involvement, and often appear in interviews, AMAs (Ask Me Anything sessions), or published articles. Anonymous teams, while not automatically red flags, do pose an added risk and should be approached cautiously.

Next, review the project’s tokenomics—this includes how tokens are allocated across different stakeholders (e.g., team, advisors, marketing, liquidity, and presale investors), the total supply, and whether there are reasonable vesting periods to prevent early dumps. Overly generous allocations to the team or influencers can be a warning sign of future price manipulation or short-term focus.

A solid whitepaper is another key element to examine. It should clearly outline the project’s goals, technical architecture, roadmap, token utility, and funding allocation. If the whitepaper is vague, filled with jargon, or lacks detail, that’s often a red flag.

You should also assess the community engagement across platforms like Twitter, Discord, and Telegram. A strong community will often show signs of organic growth, informed discussions, and transparent updates from the team. Conversely, excessive shilling, bot-like activity, or silence from developers could indicate trouble ahead.

Finally, always check whether the project has completed a smart contract audit from a reputable firm such as CertiK, Hacken, or Quantstamp. Even though an audit doesn't guarantee security, it's a significant step toward ensuring that the project is taking its responsibilities seriously and has reduced the risk of critical vulnerabilities.

Are Presales Regulated in 2025?

Crypto presales remain largely unregulated in most jurisdictions. However, countries like the U.S., U.K., Singapore, and UAE are increasingly scrutinizing token sales that resemble securities offerings.

  • U.S. SEC: Has cracked down on several projects using the Howey Test to classify tokens as securities.
  • Europe's MiCA Framework (in effect as of 2024): Requires detailed whitepaper submissions and AML/KYC compliance for crypto fundraising campaigns.

Investors should be aware that regulatory compliance matters, especially if a project plans to scale or list on centralized exchanges.

Final Thoughts: Should You Invest in a Crypto Presale?

Crypto presales can be lucrative—but they're not for the faint of heart. They require due diligence, technical analysis, and the ability to stomach risk. While some presales in the past (like Polygon, Arbitrum, and Avalanche) delivered outstanding returns, many more faded into obscurity.

If you're new:

  • Start small.
  • Diversify across projects.
  • Never invest more than you can afford to lose.

For experienced investors, 2025’s trend of AI+Blockchain convergence is creating novel opportunities—but also attracting opportunistic scams.

Community

About the Creator

Luke Henry

Henry is a freelance writer specializing in writing content around various industries. With over 5 years of experience in the industry, he has published numerous articles for leading magazines and websites.

Reader insights

Be the first to share your insights about this piece.

How does it work?

Add your insights

Comments

There are no comments for this story

Be the first to respond and start the conversation.

Sign in to comment

    Find us on social media

    Miscellaneous links

    • Explore
    • Contact
    • Privacy Policy
    • Terms of Use
    • Support

    © 2026 Creatd, Inc. All Rights Reserved.