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Most recently published stories in The Chain.

Proven RWA Marketing Strategies to Increase Market Value and Attract Global Investors
Real World Assets (RWAs) are redefining the intersection of traditional finance and blockchain technology by transforming tangible assets such as real estate, commodities, and debt instruments into tokenized investments. As global interest in asset tokenization grows, projects must focus on credibility, visibility, and strategic communication to attract institutional and retail investors. This blog explores proven RWA marketing strategies that enhance market value, strengthen investor confidence, and build lasting global partnerships through data-driven outreach, branding excellence, and transparent investor engagement supported by a professional rwa marketing agency.
By Alexei3 months ago in The Chain
Key Features of a Successful NFT Marketplace Business Model
The digital economy has evolved into a thriving ecosystem powered by Non-Fungible Tokens (NFTs). These blockchain-based assets have redefined ownership and authenticity in the digital world. From virtual art to tokenized real estate, NFTs have created new avenues for creators and investors alike. A well-structured NFT Marketplace serves as the epicenter of this revolution, facilitating seamless interaction between buyers, sellers, and collectors.
By danieljt3 months ago in The Chain
How Can You Reach New Audiences and Strengthen Your Token Community with Crypto KOL Marketing?
The cryptocurrency market in 2025 is more competitive than ever. Thousands of tokens are launched each month, each competing for investor attention and community engagement. In this crowded landscape, merely having a solid whitepaper or a unique technological offering is not enough. To truly capture investor interest and build a thriving community, projects must leverage strategic marketing channels. One of the most effective tools for achieving this is Crypto KOL (Key Opinion Leader) marketing.
By Gabrielle3 months ago in The Chain
Top Reasons to Develop a Crypto Wallet Solution for Your Startup
In the modern business environment of digital finance that is rapidly growing, possessing your own crypto wallet solution is not only a tech upgrade, but also a strategic decision. Cryptocurrency wallet development is becoming a common strategy by startups entering the blockchain or fintech ecosystem in an effort to give their users more power, build brand equity, and remain a trendsetter in the market.
By Eva Collins4 months ago in The Chain
How to Build a Blockchain MLM Platform Using Smart Contracts
Introduction In the digital era, business owners who rely on multi-level marketing face repeated struggles, late payments, limited transparency, and human errors that break trust. They need a solution that guarantees fairness and precision every time a transaction occurs. That’s where blockchain technology and smart contract development step in.
By robin4 months ago in The Chain
How Does Real Estate Tokenization Work? (With Real-World Examples)
Table of Contents Introduction to Real Estate Tokenisation How Real Estate Tokenisation Works Key Benefits of Real Estate Tokenisation
By Michal steve4 months ago in The Chain
ICO Development Security: Essential Best Practices for a Safe and Successful Token Launch
Initial Coin Offerings (ICOs) have transformed how blockchain-based projects raise capital, offering entrepreneurs a decentralized, borderless way to attract investors. However, with the surge in ICO popularity comes the growing threat of cyberattacks, fraudulent schemes, and data breaches. Ensuring top-tier security is not optional it is the foundation of a credible and successful launch. Engaging an experienced ICO development agency provides the expertise to build secure, compliant, and investor-friendly ecosystems. Such agencies integrate robust coding standards, regulatory compliance, and continuous monitoring to protect assets, maintain trust, and ensure smooth fundraising operations.
By Alexei4 months ago in The Chain
ERC20 Token Launch Guide: How to Create Tokens for Blockchain Projects
The crypto industry has evolved considerably within the last few years. With over 2,000 cryptocurrencies in use today, businesses and start-ups are currently embracing the utilization of blockchain tokens to fund projects, compensate users, and even establish digital economies. Among them, ERC20 tokens have come to be the standard of blockchain projects due to their standardization, compatibility, and popularity. You might be developing an ICO, DeFi, or utility token, but you should learn ERC20 Token Development to be able to make your vision a working digital asset.
By Alex Monroe4 months ago in The Chain
Hire Stablecoin Developers: Engineering Reliable Digital Assets
The rise of stablecoins has revolutionized how businesses handle digital transactions and asset management. Unlike volatile digital tokens, stablecoins are pegged to stable assets like fiat currencies or commodities, providing predictability and trust for users. To successfully launch or manage a stablecoin, organizations must hire stablecoin developers with the expertise to design secure, efficient, and compliant systems.
By Siddarth D4 months ago in The Chain
Top Strategies for Effective Smart Contract Auditing in 2025
As blockchain technology continues to evolve, smart contracts have become central to decentralized applications (dApps), decentralized finance (DeFi), token ecosystems, and Web3 projects. These self-executing contracts automate transactions and enforce agreements without intermediaries, offering unprecedented transparency, efficiency, and security. However, the power of smart contracts comes with inherent risks. Any flaw in the code can be exploited, resulting in financial losses, compromised user trust, and reputational damage. This makes smart contract auditing a critical component of blockchain project development in 2025.
By Gabrielle4 months ago in The Chain
HackBridge Cybersecurity: How to Recover Bitcoin and Crypto Assets
Losing access to your Bitcoin or any other cryptocurrency can be a nightmare. Whether it happens due to a mistaken transaction, a scam, or being locked out of your own wallet, the emotional and financial stress can be overwhelming. It often feels like there’s no way back—and many assume that once crypto is lost, it's gone forever.
By Leo Jades4 months ago in The Chain
Top 5 Crypto Scam Recovery Services: How to Reclaim Your Lost Crypto Funds
Crypto scams are becoming more common, leaving many victims in distress. Losing access to your digital assets can be devastating.
By MUHAMMAD SHAFIE4 months ago in The Chain