From Corporate Burnout to Digital PR Dream Job: How I Made It Happen

I never imagined I’d land my dream job in digital PR for a lifestyle blog. It wasn’t a straight road—more like a winding path filled with detours, questionable career choices, and a few ‘what am I even doing?’ moments. But somehow, everything led me to where I am now, doing what I love and feeling more fulfilled than ever.

The Quarter-Life Career Crisis

Like many, I didn’t figure out my dream job in college. I graduated with a degree in communications and thought I’d seamlessly land a job in a top PR agency. Spoiler alert: I didn’t. Instead, I found myself hopping between internships, freelance gigs, and a soul-draining corporate job where my creativity felt like it was trapped in a windowless room with fluorescent lights.

I was in a rut. I wanted to be in PR, but not the boring, traditional kind where I’d be stuck writing press releases for brands I didn’t care about. I wanted something dynamic, something that connected me to real people, real stories, and the fast-moving world of social media.

The Turning Point

One late night, doom-scrolling through Instagram, I stumbled upon a lifestyle blog that caught my attention. It was fresh, vibrant, and had the kind of content I could see myself creating and promoting. I clicked on their website and saw they had an open role in digital PR. My heart raced. This was it.

I spent the next few hours crafting the perfect pitch email. Instead of a generic cover letter, I created a mini PR campaign about why I was the perfect fit for them. I highlighted how I could bring fresh collaborations, boost their online presence, and amplify their engagement. I even drafted a few creative PR strategies tailored specifically for their brand. Before hitting send, I hesitated. What if they didn’t even open it? What if they laughed at my ideas? But then I thought—what if they loved it?

The Game-Changer

A week later, I got an email back. Not just a ‘Thanks, but no thanks’—a real, enthusiastic response. They loved my approach. They wanted to meet. Cue internal screaming.

The interview was unlike any I’d had before. Instead of grilling me on corporate jargon, they asked me about my favorite lifestyle influencers, which brands I thought were killing it in digital PR, and how I’d pitch collaborations. It felt more like a conversation than an interview, and for the first time, I wasn’t just saying what I thought they wanted to hear—I was being myself.

A few days later, I got the job.

Living the Dream (For Real)

Now, I wake up excited to work. My days are filled with brainstorming creative campaigns, collaborating with influencers, crafting pitches that don’t sound like a robotic press release, and keeping up with the ever-changing digital landscape. It’s fast-paced, sometimes chaotic, but never boring.

I get to see firsthand how the right PR strategy can turn a small blog into a household name, how the perfect influencer collaboration can send engagement through the roof, and how genuine, well-crafted storytelling makes all the difference.

What I Learned Along the Way

Looking back, I realize that finding your dream job isn’t about waiting for the perfect opportunity to magically appear—it’s about creating the opportunity yourself. If I hadn’t taken that risk, sent that unconventional email, and bet on my creativity, I might still be stuck in that soul-sucking corporate job.

So, if you’re in that phase where you feel lost, unsure, or like you’re never going to find a job that excites you—keep going. Stay curious, put yourself out there, and don’t be afraid to break the rules a little. Your dream job might be just one bold email away.