business
Articles, videos, and related content associated with all aspects of Business and the culture surrounding business.
Part 2: What It Takes to Stay Close to the Customer Today
In the first part of this article (Part 1: What It Takes to Stay Close to the Customer Today), we looked at the idea that you can—and must—stay close to your customer today. As we demonstrated, this idea has become nothing less than a core concept of modern marketing strategy. In the noisy world in which live, work, and yes, attempt to market products and services, companies are realizing that it is not enough just to be following the prescription laid out almost four decades ago now by Tom Peters and Robert H. Waterman, Jr. in their best-selling classic,In Search of Excellence to be close the customer. Today, the pressure is on for companies to get even closer to their customers.
By David Wyld7 years ago in Journal
Small Business—Big News
For the past few decades, having a small business has become very profitable—of course, if you are a hard worker, and if you know the rules under which a small business operates. In the US for e.g., consumers are more often choosing a small business. The main reason for this occurrence is the personalized experience that small businesses can give. It is quite different compared to the impersonal approach that bigger companies provide.
By Carolin Petterson7 years ago in Journal
Reason First: Is Robert F. Smith's Gift More Important Than How He Made the Money?
The benevolence of billionaires is a thing to behold. These ten to twelve figure plus bank account holders have more than is necessary to live multiple lifetimes. Their ability to donate, exchange, and share funds based on their enormous fortunes is a sign that the government ought not be in the business of granting loans (in the future) among a whole host of other functions of the federal, state, and, city agencies.
By Skyler Saunders7 years ago in Journal
6 Tips on Starting a Business Right from Your Couch
We live in a day and time when we have tons of ways of being successful in business. We don't have to have tons of money to startup. We don't have to lease an office or building. We don't even have to have a car. There are tons of ways of starting a lucrative business, even if you live in a leaky basement. Having said this, the following includes six tips on starting a business right on your couch:
By Rick Delgado7 years ago in Journal
Part 1: What It Takes to Stay Close to the Customer Today
No doubt, Tom Peters has been the most influential author on my career as a strategic management consultant and professor. His breakout book was entitledIn Search of Excellence. It was first published in 1982, way back in the days before there was an Amazon and before every physical bookstore had rows and rows of business books by the likes of John Maxwell, Steven Covey, and a whole slew of management and financial gurus.
By David Wyld7 years ago in Journal
5 Mistakes Small Business Owners Make with Their Accounting
As a personal assistant for an accountant, I can't tell you how many times small business owners make these mistakes. It may seem like it is the right move for their business at the time, but in reality it’s only delaying their business success and wasting their valuable time. Here are five common mistakes made by business owners.
By Aubrey Holt7 years ago in Journal
10 Tips For a Good Leader
Becoming a manager doesn't automatically mean you are also a leader. A true leader is made over time, and it means gaining skills that you maybe don't have at first at all. For most people, it doesn't come naturally, but there are several things to consider learning if you want to be a truly good leader.
By Nina Simons7 years ago in Journal
Using Building Information Modelling: 6 Benefits for Your Construction Company
Our construction needs are becoming more elaborate every day. We are coming up with intricate designs for our homes and business spaces, and trying to incorporate smart home technology to the maximum, in addition to improving our infrastructure. In case you own a construction company and your goal is to help people achieve these goals, you must consider using building information modelling to your advantage. Here are some benefits BIM can bring to your business.
By Mike Parsons7 years ago in Journal
How to Better Educate Your Team Through Team Building Activities
Every company strives to boost its workforce in order to achieve better results. For this to happen, many decide to try out various team building activities, because they are aware of how important it is to have a strong, cohesive team that continually works towards advancing its capabilities.
By Neil White7 years ago in Journal
