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7 Useful Tips to Build a Website on a Small Budget

Want to create a budget-friendly website? Here's how you can do it.

By Thomas GriffinPublished about a year ago 5 min read
7 Useful Tips to Build a Website on a Small Budget
Photo by Campaign Creators on Unsplash

No matter which niche you represent, having a website is essential these days. You compete with countless alternatives in your respective industry. Therefore, not having an online presence severely compromises your ability to engage the intended audience.

However, building a high-performance site can be a time-consuming task, especially when you are just starting out. If you're not careful, it can cause a massive dent in your wallet.

Building a website can be a huge ordeal for aspiring entrepreneurs as they grapple with limited financing or budgetary constraints.

Spending a huge amount isn't mandatory for creating a decent website for your business. You can successfully build one even with a limited budget.

Here are a few noteworthy tips to create a performing website that aligns with your goals on a small budget.

1. Select Your Domain Smartly

Your journey to build a website starts with buying a domain name. A domain serves as your digital identity. Without it, your audience can't access your platform or the content published.

An ideal domain name for a website is short and resonates with your niche. It's also SEO-friendly and easy to recall. The downside is that such domain names are very expensive.

Since your goal is to create a site that's easy on the wallet, you may want to check around for affordable options and alternatives.

Just make sure that you don't compromise on the relevance of your domain name or its search engine performance.

Settling for a slightly longer domain name may work, as these names are often cheaper than their short counterparts.

2. Pick Your Hosting Wisely

You need a reliable hosting service to get your website up and running. You may find a variety of hosting service providers, but since your goal is to build a budget-friendly website, you should look for the ones with affordable plans.

You don't necessarily need the premium features offered by expensive hosting service providers.

If a provider offers you essential features and falls within your budget, picking that over other alternatives is a viable strategy.

Moreover, you should prefer shared over dedicated hosting plans. Dedicated hosting may have its perks, but it's way more expensive compared to the shared option.

Keeping an eye on the promotional offer by hosting service providers may also be a viable approach. Many hosting providers offer seasonal discounts to attract new customers. Going for such offers will save you a considerable amount.

3. Choose a Scalable Website Platform

Once you have purchased the hosting for your website, the next step is to go for a reliable and flexible website development platform.

There is a wide range of options to choose from, but you should go with the one that aligns with your budget and facilitates your access to useful resources.

WordPress is, in my opinion, the best option out there. It's a content management system with plenty of customization features and a simple interface.

The platform allows you to benefit from countless free themes and website plugins, enabling you to start your entrepreneurial journey without a huge investment.

You can also consider other options that align with your vision or goals. Just look into their customization capabilities, scalability, and customer support before making up your mind.

You'll also want to consider your coding knowledge. If you're just starting, look for platforms that can help you get started with minimal or no coding experience.

4. Use Cost-Effective Website Builders or Templates

Using website builders or ready-to-use templates speeds up the process of creating a website for you.

You can leverage pre-designed layouts and customize them as per your needs, or you can build a website from scratch with ease.

You don't need design or development capabilities to leverage these tools. They are quite user-friendly and simplify the website-building process for you.

If you're proficient at coding, it's a bit easier for you to create a functional website from the ground up. However, it can be tricky when you're a novice or not coding literate at all.

Seeking professional help can be very costly. You have to onboard a UX designer and developer to complete the project.

Going for a website builder or templates would be a better option. Even if you choose to go with premium solutions or templates, you will still save a considerable amount compared to hiring professionals to do the job.

With the help of the right tools, you can create a visually stunning website and offer a seamless experience to your target audience.

5. Leverage Free Plugins

Plugins boost the functionality of your website. It may be easy for professionals with extensive coding knowledge to make the necessary optimization changes to your website.

However, creating a website that offers a top-notch user experience for people with little or no coding expertise can be challenging.

It's where the plugins come in handy, allowing you to optimize the functionality of your website without having to make adjustments to its code.

They help you unlock the necessary features or capabilities that you need to get more eyes on your site and engage with your audience in new and exciting ways.

There are a ton of different plugins out there that help you do different things. 

You can use them to improve the visual appeal of your website, manage your pages, optimize the content published, reduce load time, improve your search engine performance, and much more!

Other use cases may include securing your website from unauthorized access, creating a site backup, and accessing useful insights reflecting your website performance.

6. Publish Useful Information

A website helps you attract and engage the intended audience segments. It won't be possible without you making useful information accessible to the intended audience segments.

Optimized content fuels the online visibility of your website and enables you to climb the SERPs. People visit your platform to learn more about you, and content is your key to engaging them.

You should add the essential pages to your website, such as a home page, about us page, feature pages, privacy policy, terms of service, contact us page, 404 page, and so on. These pages will help your visitors learn about you, your terms of service, and the solutions you offer.

You should also consider starting a blog to consistently upload fresh content to your website around relevant keywords. It boosts engagement and amplifies your search engine performance.

7. Test Your Website

It's best to test your website before making it accessible to your target audience. It's best to fix the glitches or bugs beforehand rather than letting them compromise the user experience you offer through your platform.

You should check how your website performs on different devices and screens. Optimized sites help you generate traction organically and make it easier for you to engage the intended audience.

A website with a clunky user experience may lead to a bad reputation. It's not something you'd want to experience at the start of your entrepreneurial journey.

Final Words

There you have it: the seven useful tips or best practices to build a website when you have a small budget.

Creating a functional website from the ground up may be easy for seasoned coders. However, it may be a challenge for you when you are a beginner or don't have enough budget to seek professional help.

In this case, the recommendations in this article may help you get started and create a stunning website with ease.

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About the Creator

Thomas Griffin

Thomas is the president and co-founder of OptinMonster and TrustPulse, the leading conversion optimization sites.

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