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6 Tips for Creating Attractive Headlines That Increase Traffic

Learn how to write headlines that catch people's attention and keep them scrolling.

By Anup JoshiPublished 4 years ago 4 min read
Photo by cottonbro from Pexels

Choosing a title for a blog article is one of the most difficult aspects of the process.

This is especially true if you know your headline will be seen by a large number of people, who will assess you based on what they read.

We'll go through six methods for crafting attention-getting headlines that will drive traffic in this article.

1. Grade Level in Reading

Make sure your headline is at the correct reading level to ensure that it grabs the reader's attention. You don't want to write anything so simple that it doesn't stand out, but you also don't want to write something so complex that people can't grasp it.

According to a study conducted by CoSchedule, the golden spot for headline reading level is between Grades 6 and 8.

So, how can you figure out what reading level your headline is at? This can be accomplished in a variety of ways. Using a tool like the Flesch-Kincaid Grade Level Test is one option. This test determines how difficult it is to read a given text.

If you're having problems writing at an appropriate reading level, consider dividing your headline into smaller sections or using simple keywords.

2. Emotional Expressions

Using emotional language is another approach to ensure that your headline attracts attention. These are words that cause people to feel something.

The top five emotive words, according to CoSchedule, are:

  • Passionate
  • Urgent
  • Shocking
  • Brave
  • Provocative

Many bloggers accomplish this by including an emotional question in their title. These types of inquiries tend to pique readers' interest in finding out what the answer is, causing them to click on it and read more.

However, you should avoid creating artificial tension (for example, "What Happens If You Don't Use Toothpaste"). People will become irritated as a result of this, and they will stop visiting your blog.

When it comes down to it, you want to draught a headline that includes an emotional word or a question but does not mislead readers about the topic of the piece. You'll be sure to get people's attention if you can do it.

3. The Number of Words

Another technique to ensure that your headline attracts attention is to make sure it's the proper length.

According to CoSchedule's research, headlines with 60 to 70 characters perform best. This is due to the fact that they are short enough to be readily ingested while also being long enough to convey all pertinent information.

If you're having difficulties staying under the 70-character limit, try shortening your headline or splitting it into multiple headings.

You can also use a tool such as Headlines Analyzer to see if your headline is too long or too short.

4. Attitude

You want your reader to feel a specific way when it comes to headlines. You want people to be enthralled, fascinated, or even terrified. However, whatever emotion you're aiming for, make sure it's expressed clearly in your title.

Let's imagine you're writing about a new horror film that's about to be released. "New Horror Film Coming Out" is a headline that gives no indication of what the reader can expect. However, here's a better example:

Fans of horror, rejoice! The New Film Is As Terrifying As Hell

That's a lot more concrete and exciting than simply stating that there will be a sequel. It informs the reader of what to expect and piques their interest.

The Sentiment is crucial, so choose your words carefully to elicit the desired response from the reader.

5. Strong Words

When writing a headline, one of the most crucial things to consider is the use of strong words. These are words that elicit an emotional response from the reader and aid in capturing their attention.

"You Won't Believe What Happened Next"

• "This Is The Only Solution To Your Problem"

• "The Truth About [Topic]"

• "How To [Do Something]" are some outstanding examples.

If you're trying to come up with a catchy title, one or more of these terms can help. However, it is critical to use them correctly.

For example, don't title your post "The Truth About Pumpkin Pie" if you're writing about how to make pumpkin pie. It is unlikely to attract attention. "How To Make The Perfect Pumpkin Pie," on the other hand, would be ideal.

6. Listicles

A listicle is a final approach to ensure that your headline is attention-getting. A listicle is a simple article that lists items in bullet points or figures. These objects are usually listed in order of importance, from least to most important, and they are usually highly appealing.

One of the best aspects of listicles is how simple they are to read. People can rapidly scan them to see if anything piques their interest. They'll keep reading if there is. They'll go on to the next one if that doesn't happen.

When it comes to drafting a title for a listicle, you want to make sure it's intriguing and catchy. You should also double-check that it appropriately represents the article's content. You'll be sure to get people's attention if you can do it.

Make a Stunning Headline

Finally, there are a few things you can do to ensure that your title grabs the reader's attention. Make sure it's written at the appropriate reading level, use emotional phrases, or create a listicle.

You should, however, double-check that your headline appropriately matches the article's substance. You'll be sure to get people's attention if you can do it.

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About the Creator

Anup Joshi

I am a curious person who loves to learn new things. Very much interested in traveling and Electronic Gadgets and CEO at www.techbasket.in

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