After 90 college students work to dig out shop business opportunities entrepreneurial story

Four online stores, including two Crown stores, have annual sales of over 5 million yuan... Entrepreneurs are not shopping malls for decades, but after 90 college students. He is Qiu Changsheng, a computer science major from the School of Information of East China Jiaotong University in 2009. He just graduated from university.

Work to dig out shop business opportunities

Salesmen, commodity buyers, flyers... Like many college students, Qiu Changsheng has part-time jobs. What changed Qiu Changsheng's life trajectory was his working experience in a group purchasing company in Nanchang during his sophomore summer vacation.

Qiu Changsheng majored in computer science, focusing on website programming. Squeezing two hours to go to work and two hours back to school every day made him tired, but he chose to stick to it. Because of excellent performance, Qiu Changsheng was recognized by the company's top management, for his next outsourcing work. After taking on the task, Qiu Changsheng started work overnight, using his expertise to quickly build a distribution website, and accomplished the task beautifully. As a reward, the company sent him to study in Shishi, Fujian Province.

"A lot of people have their own online stores and are quite successful." In Fujian Shi Shi, Qiu Changsheng discovers net inn is having huge market potential. Sniff out business opportunities, he is determined to open his own net shop in Taobao platform.

Online shopping, we are not unfamiliar, and even many college students have opened online shops, but most of the failure. Understand the computer but do not understand the way of management of Qiu Changsheng can line? Qiu Changsheng has a stubborn temper. He began to shop shop decoration, promotion... In the second half of 2011, still a sophomore, he set up his own online shop.

Day into ten thousand yuan taste sweet

Qiu Changsheng has named his online store "Not Only Men's Wear." Everything is difficult at the beginning. In order to meet the market demand, Qiu Changsheng rode his bicycle to the corresponding stores in the urban area almost every day to investigate and go door to door. He spent seven or eight hours at a time in front of his computer, rapping with customers to understand their needs. However, the profit on the first sale was only a few dollars.

Just begin, net shop does not have improvement, trouble comes one after another however. Qiu Changsheng is pointed to be careless, relatives, classmates remind him to give up to open net shop. At the same time, he was offered an olive branch by a well-known big company, but he gave up the opportunity to work in a big company.

"Open net shop is not joke, want to rely on own ability to make money, this inside KNOWLEDGE IS BIG!" Face a variety of doubt and do not understand, Qiu Changsheng is holding to the dream all the time, be determined to want to create on net inn management "myth".

"It was really tough at first." Qiu Changsheng said, at first, he was looking for supplies in the wholesale market, the supply is very unstable, after the same amount of a little, they began to find manufacturers to cooperate, some manufacturers are not willing to talk about, find some small manufacturers to cooperate first.

When he first received business, Qiu would pack and fill out the delivery forms alone. To later orders gradually increased, their own busy. So the shop has its first employee and a warehouse.

Persistence finally paid off. On December 12, 2011, Qiu Changsheng's online store saw its first sales peak, with more than 300 orders sold in one day and revenue of nearly 10,000 yuan. After, his net shop is recognized by more and more customers, income is also rising.

Annual sales exceed 5 million yuan

Net inn is multifarious, tens of thousands, how can ability stand out in numerous net inn? In the face of this headache, after exploration, Qiu Changsheng has his own secret tips.

"Professional, low-cost and differentiated." This is Qiu Changsheng online shop to survive the "eight-character policy". Although the size of the shop is small, but the use of a large business platform on the management of enterprises. In order to attract customers, the goods sold in the online store are also carefully classified and matched according to the age and gender of consumers.

As the promotion method was recognized by the buyers, the sales of "Not only men's wear" increased rapidly. Soon, Qiu Changsheng's online store frequently appeared on the customer's praise list, and the second and third online stores also opened one after another. In September 2012, the monthly sales of two clothes were more than 2,000 pieces, and the monthly net income reached more than 100,000 yuan. Now, he has four online stores, two of which are crown stores, with annual sales exceeding 5 million yuan. It only took him less than two years to go from rags to success in the eyes of his classmates.

As a boss, Qiu Changsheng confidently said that he had made plans for his future business when he entered college. Annual enrollment expansion, the employment situation of college graduates is certainly grim. What he didn't expect was that, in the most difficult job season in history, he didn't have to go around looking for jobs, but also provided jobs for his classmates.

Now, Qiu Changsheng's online shop has more than 10 employees, whose jobs include sales, after-sales and other aspects, all of them college students. He also gave year-end bonuses to each employee based on their working hours and years, and established individual goal awards and special contribution awards.

Graduation season arrived, Qiu Changsheng's entrepreneurial experience was passed as a story by the students, when he did not look good roommate, now admire him, and understand a truth: a college diploma is no longer the halo of young people's heads, put down oneself, take the initiative, it is possible to realize their youth dream.