History Of Wix

An Israeli software company called Wix is publicly listed in the US. They provide services for creating cloud-hosted websites. It offers tools for making HTML5 websites that are accessible on desktops and mobile devices using online drag-and-drop editing.

Among the numerous nations represented by Wix's international offices are Brazil, Canada, Germany, India, Ireland, Japan, Lithuania, Poland, the Netherlands, Singapore, the US, and Ukraine. Israel is home to its main office and many satellite locations.

Users may integrate various social media, e-commerce, marketing, contact form, email marketing, and community forum applications onto their websites.

Using a freemium business model, Wix makes money by offering paid upgrades to its website builder.The W3Techs technology research found that 2.5 percent of websites utilize Wix as of September 2023.

Wix was founded in 2006 by Avishai Abrahami, Nadav Abrahami, and Giora Kaplan, three Israeli software developers.

Insight Venture Partners, Benchmark Capital, DAG Ventures, Bessemer Venture Partners, and Mangrove Capital Partners were among the investors who backed Wix. Located in Tel Aviv is the company's headquarters.

The company's open beta phase, which was built on an Adobe Flash platform, started in 2007.

Benchmark Capital, together with prior investors Bessemer Venture Partners and Mangrove Capital Partners, donated ten million dollars to Wix's Series C financing round by April 2010. The company had 3.5 million customers at that point.

By March of 2011, Wix had amassed a total of sixty-one million dollars, with eight million users and forty million dollars in Series D funding.

In June of 2011, Wix introduced the Facebook store module, marking their entry into the social commerce trend.With the release of its HTML5 site builder in March 2012, Wix effectively phased out Adobe Flash.

Launched in October 2012, the Wix app market allowed users to sell applications built using the company's automated web development technologies.

App developers may create web apps and distribute them to Wix customers with the help of Wix's SDK.

In August of 2013, over 34 million users have signed up on the Wix platform.In August of 2014, Wix launched its booking system, which is referred to as Wix Hotels.

For lodging establishments like hotels, B&Bs, and holiday rentals that run on the Wix platform, this is the perfect solution.The latest statistics from Wix was revealed in June of 2024, and it shows that more over 260 million individuals are using it worldwide.

Wix raised around $127 million (plus a little more for certain stockholders) in their first public offering (IPO) on the NASDAQ on November 5, 2013.

In April of 2014, Wix announced that it has acquired Appixia, an Israeli company that focuses on creating mCommerce apps from the ground up.

In October of 2014, Wix announced that it has acquired OpenRest, a firm that focuses on creating online ordering systems for eateries.

In April of 2015, Wix finally closed the deal to acquire Moment.me. When it comes to social lead generation and event promotion, the mobile website builder Moment.me is your best bet.

Wix paid US$36 million to acquire the DeviantArt online art community on February 23, 2017.

The business acquired Flok, a provider of customer loyalty program solutions, in January 2017.

Web design company Inkfrog for eBay sellers, which provides eBay merchants with customized business management tools, was acquired by Wix in February of 2020.

On March 2, 2021, Wix acquired SpeedETab, a Miami-based web technology firm that operates for restaurants.

In May of 2021, Wix bought Rise.ai, a platform that helps online businesses re-engage with customers and offer them gift cards.

A month after that, Wix finished buying Modalyst. An online marketplace and drop-shipping service integrated into one