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An overview on marketing in Social Media
Social media marketing is the process of using social media platforms to promote products, services or brands. It involves creating and sharing content on social media platforms such as Facebook, Instagram, Twitter, LinkedIn and others, to reach a target audience and drive engagement.
By Digital Hub3 years ago in Geeks
Lead generation & Lead Nurturing for B2B
Lead generation is the process of identifying and acquiring potential customers for a business. The goal of lead generation is to identify individuals who have an interest in the products or services that a business offers, and to convert them into paying customers. Lead generation can be done through a variety of channels, including online and offline marketing efforts, such as search engine optimization, content marketing, social media, email marketing, and more.
By Digital Hub3 years ago in Geeks
What is MarTech?
Martech transformation refers to the process of adopting new technologies and strategies to improve the effectiveness and efficiency of marketing efforts. With the rapid advancement of technology, companies are increasingly turning to multiple martech solutions, that they stack together, to gain a competitive edge and better connect with their customers.
By Digital Hub3 years ago in Geeks
A brief overview on Content Marketing
Content marketing is a digital marketing strategy that involves creating and distributing valuable and relevant content to attract and engage a specific target audience. The goal of content marketing is to drive profitable customer action by providing valuable information that helps to educate and inform the target audience.
By Digital Hub3 years ago in Geeks
An overview on Programmatic Advertising
Programmatic advertising is the use of software to automate the buying and placement of digital advertising. It uses data, algorithms and automation to target specific audiences with personalized ads and optimize the performance of the campaign. The software automates the process of buying ad inventory, placing ads, and optimizing the performance of campaigns in real-time. This allows advertisers to target specific audiences with personalized ads, while also improving the efficiency and effectiveness of ad campaigns. Programmatic advertising can be used for display, video, mobile, and social media advertising. It is used across a variety of industries, including retail, finance, technology, and healthcare. The process of programmatic advertising typically involves the use of data and algorithms to target specific audiences, and real-time bidding to purchase ad inventory.
By Digital Hub3 years ago in Geeks
Key Principles of Digital Design
The key principles of digital design principles include: Contrast: The use of contrasting elements, such as different colors or sizes, to draw attention to certain parts of the design. Proximity: The placement of related elements close together to indicate a relationship or hierarchy. Alignment: The alignment of elements in a consistent manner to create a sense of order and balance. Repetition: The repetition of certain design elements, such as color or shape, to create a cohesive and unified design. Simplicity: The use of simple, clean and uncluttered design elements to create a clear and easy-to-understand message. Hierarchy: The use of visual cues, such as size, color, and placement, to indicate the importance of different elements in the design. Balance: The distribution of visual weight in a design to create a sense of stability and equilibrium. Color theory: The use of color in a design to create meaning, mood, and emphasis. Typography: The use of different typefaces, font size, and spacing to create visual hierarchy and emphasis. White space: The use of negative space in a design to create a sense of balance and to separate different elements.
By Digital Hub3 years ago in Geeks
What is Edge Computing
Edge computing refers to the process of bringing computation and data storage closer to the location where it is needed, rather than relying solely on centralized data centers. This allows for faster processing times and reduced latency, as well as improved security and privacy. Edge computing is particularly useful for applications that require real-time processing, such as IoT devices, autonomous vehicles, and augmented reality. It also enables offline operation, allowing devices to continue functioning even when disconnected from the internet. The adoption of edge computing is rapidly growing, driven by the increasing amount of data generated by IoT devices and the need for low-latency processing.
By Digital Hub3 years ago in Geeks
How to Turn your Instagram following into Cash? 6 Proven Methods for making money on Instagram.
Instagram has become one of the best accepted amusing media platforms in the world. With over 1 billion monthly active users, it's not surprising that many people are looking for ways to earn money from Instagram. Whether you're a blogger, influencer, or small business owner, there are several ways to monetize your Instagram account.
By Mohamed Basith3 years ago in Geeks
