United States Lawn Mowers Market Size and Forecast 2025–2033

The United States Lawn Mowers Market is expected to reach US$ 15.91 billion by 2033, rising from US$ 9.64 billion in 2024, registering a CAGR of 5.73% during 2025–2033. This strong growth trajectory reflects changing lifestyles, increased spending on home improvement, and rapid technological innovation across outdoor equipment. From battery-powered walk-behind models to autonomous robotic mowers guided by GPS and artificial intelligence, the industry is undergoing a structural shift toward efficiency, sustainability, and user convenience.

Download Free Sample Report

As Americans increasingly invest in outdoor living spaces, backyard landscaping, and property aesthetics, lawn care equipment has become both a practical necessity and a lifestyle product. At the same time, stricter environmental standards, rising fuel costs, and greater awareness of emissions are accelerating the transition away from gasoline-powered machines. Together, these forces are redefining how lawns are maintained across residential, commercial, and municipal settings.

United States Lawn Mowers Market Outlook

Lawn mowers are essential devices used to cut and maintain grass at a consistent height in residential yards, commercial landscapes, sports fields, golf courses, and public parks. They range from manual push mowers to sophisticated ride-on, electric, and robotic systems equipped with smart connectivity. Beyond aesthetics, lawn mowers contribute to safety, hygiene, and functional outdoor spaces by preventing overgrowth, reducing pests, and improving the usability of green areas.

Modern lawn mowers incorporate features such as adjustable cutting heights, self-propulsion, low-noise motors, and eco-friendly power systems. Increasingly, manufacturers are integrating sensors, GPS, and mobile app connectivity to enhance precision, automate operations, and improve user experience. As landscaping preferences evolve and outdoor lifestyles gain prominence, lawn mowers are no longer viewed merely as tools but as smart equipment aligned with sustainability and efficiency goals.

The U.S. market continues to expand as suburban housing grows, home renovation trends strengthen, and professional landscaping services adopt advanced equipment. In parallel, environmental awareness and regulatory pressures are reshaping product design, pushing manufacturers toward electric, battery-powered, and robotic alternatives. These shifts are fostering innovation, opening new revenue streams, and transforming both residential and commercial lawn maintenance practices nationwide.

Growth Drivers for the United States Lawn Mowers Market

Technological Advancement and Automation

Technology is the most powerful driver shaping the modern U.S. lawn mowers market. The emergence of battery-powered, robotic, and connected devices has redefined traditional lawn care. Robotic lawn mowers, equipped with sensors, cameras, GPS navigation, and app-based controls, allow homeowners and facility managers to maintain lawns automatically with minimal human involvement. These systems offer consistent cutting, improved safety through obstacle detection, and significant time savings.

Battery-powered electric mowers are also gaining traction as alternatives to internal combustion engine (ICE) models. They deliver quieter operation, lower maintenance, and zero direct emissions, making them attractive to both eco-conscious consumers and municipalities. Advances in lithium-ion battery capacity, fast-charging technology, and energy efficiency have addressed earlier concerns around runtime and performance.

Manufacturers are further enhancing products with artificial intelligence and Internet of Things (IoT) integration. Features such as predictive maintenance, real-time performance monitoring, and remote diagnostics are becoming standard in premium models. Ergonomic design, lightweight materials, and improved blade technology also contribute to higher productivity and user comfort. Together, these innovations are accelerating adoption across residential, commercial, and institutional segments.

Growing Landscaping and Home Improvement Trends

The growing emphasis on outdoor living and property aesthetics has significantly boosted demand for lawn mowers in the United States. Homeowners, particularly in suburban and affluent regions, are investing more in gardens, lawns, patios, and backyard recreational spaces. Landscaping has become an extension of home design, driven by lifestyle trends, social media inspiration, and rising interest in wellness-focused outdoor environments.

Public infrastructure development also plays a role. Parks, sports complexes, educational campuses, resorts, and commercial properties require regular landscaping, creating steady demand for professional-grade mowing equipment. Seasonal lawn care, combined with increased home ownership and renovation activities, further supports market growth.

Cultural attachment to well-maintained lawns in many parts of the U.S. reinforces consistent equipment demand. At the same time, environmental awareness is influencing purchasing behavior, encouraging the shift toward quieter, energy-efficient electric mowers. The convergence of aesthetic priorities, sustainability goals, and lifestyle preferences is strengthening the long-term outlook of the lawn mowers industry.

Rising Preference for Eco-Friendly and Smart Solutions

Sustainability is no longer a niche concern—it is a central factor shaping consumer choices in the lawn care equipment market. Gasoline-powered mowers, once dominant, are increasingly viewed as noisy, polluting, and costly to maintain. In contrast, electric and robotic models offer clean operation, reduced noise, and lower long-term costs.

Consumers are prioritizing cordless and rechargeable equipment that requires minimal maintenance and aligns with environmental values. Smart features, such as programmable cutting schedules, smartphone control, and automated navigation, add convenience and enhance operational efficiency. Manufacturers are responding by investing in recyclable materials, durable components, and low-energy technologies.

This transition mirrors broader societal shifts toward clean energy, digital connectivity, and responsible consumption. As sustainability becomes a standard expectation rather than a differentiator, the U.S. lawn mowers market is positioned for continued innovation and expansion.

Challenges in the United States Lawn Mowers Market

High Initial Costs and Maintenance Issues

Despite rapid innovation, high upfront costs remain a major barrier to adoption—particularly for robotic, ride-on, and advanced battery-powered models. For budget-conscious households, premium equipment may be financially out of reach, limiting market penetration in price-sensitive segments.

Maintenance also presents challenges. While electric mowers typically require less mechanical upkeep than gas-powered alternatives, advanced models demand specialized servicing, software updates, and battery replacement over time. These additional costs can deter potential buyers and create uncertainty about long-term ownership expenses. For some users, the complexity of operating and maintaining high-tech equipment further reduces accessibility. Addressing affordability through modular design, scalable features, and cost-efficient production will be critical for expanding the customer base.

Environmental and Regulatory Pressures

Environmental regulations are reshaping the lawn mowers industry. Gasoline-powered models face increasing scrutiny due to their contribution to emissions, noise pollution, and fuel consumption. Several states are implementing stricter standards on engine emissions, energy efficiency, and battery disposal, adding compliance costs for manufacturers.

Transitioning to cleaner technologies requires significant investment in research, materials, and manufacturing infrastructure. While these regulations support sustainability goals, they can also slow product development and increase production complexity. Manufacturers must balance innovation with regulatory compliance, ensuring that new designs meet both performance expectations and environmental standards. Long-term success will depend on the industry’s ability to adapt quickly while maintaining cost competitiveness.

State-Level Market Insights

California Lawn Mowers Market

California leads in sustainable landscaping practices due to strict environmental regulations and strong consumer awareness. The state’s emphasis on emissions reduction has accelerated adoption of electric, battery-powered, and robotic mowers. Urban landscaping, residential gardening, and commercial property maintenance sustain demand, while water conservation efforts encourage efficient equipment that minimizes resource use. Proximity to technology hubs also fosters innovation, making California a pioneer in smart and eco-friendly lawn care solutions.

Texas Lawn Mowers Market

Texas represents one of the largest lawn mower markets in the country. Large residential properties, extensive lawns, and a strong landscaping services sector drive consistent demand. The warm climate enables year-round grass growth, increasing equipment usage. While gas-powered mowers remain common due to their power and durability, electric models are gaining momentum as sustainability awareness rises. Growth in real estate and commercial construction further supports long-term demand.

New York Lawn Mowers Market

New York’s market is shaped by urban landscaping needs, suburban expansion, and environmental priorities. Consumers and municipalities favor compact, quiet, and efficient equipment suitable for dense living environments. Electric and robotic mowers are increasingly popular due to noise restrictions and emission concerns. Public parks, recreational facilities, and institutional properties also contribute to steady demand. Sustainability policies and smart city initiatives continue to guide the transition toward advanced, low-maintenance solutions.

Florida Lawn Mowers Market

Florida’s tropical climate ensures continuous grass growth, creating strong year-round demand for lawn care equipment. Residential homeowners, resorts, golf courses, and property management companies rely heavily on durable, weather-resistant mowers. Tourism-driven landscaping and a strong focus on outdoor aesthetics further support the market. Interest in electric and battery-powered models is rising as environmental consciousness grows, positioning Florida as one of the most dynamic regional markets.

Recent Developments in the United States Lawn Mowers Market

In January 2025, John Deere unveiled a fully electric, battery-powered autonomous zero-turn stand-on mower. Featuring a 60-inch rear-discharge deck, integrated batteries, off-board charging, and advanced navigation systems with cameras, GPS antennas, and wheel odometry, the mower can operate autonomously or manually. Designed in collaboration with landscaping professionals, it reflects the growing demand for efficient, low-emission solutions in commercial lawn care.

In September 2023, John Deere partnered with EGO and its parent company Chervon, expanding its dealer network to include EGO’s battery-powered lawn care equipment. This strategic move strengthened John Deere’s commitment to sustainable and electric product offerings for homeowners.

In May 2023, AriensCo introduced the IKON ONYX, a premium zero-turn mower with a 52-inch deck, combining durability, comfort, and precision for residential and professional users.

Earlier, in March 2022, AriensCo announced a partnership with country music artist and U.S. Army veteran Craig Morgan to represent its Gravely commercial mower brand, reinforcing its connection with professional landscapers and emphasizing reliability and craftsmanship.

Market Segmentation Overview

The United States Lawn Mowers Market is segmented by:

Offering: Hardware, Software

Propulsion Type: Electric, ICE

Type: Riding Lawn Mowers, Walk-behind Lawn Mowers, Robotic Lawn Mowers

Lawn Size: Small, Medium, Large

Level of Autonomy: Autonomous, Non-autonomous

Distribution Channel: Online, Retail

End Use: Residential, Commercial

State-Level Coverage (29 Viewpoints):

California, Texas, New York, Florida, Illinois, Pennsylvania, Ohio, Georgia, New Jersey, Washington, North Carolina, Massachusetts, Virginia, Michigan, Maryland, Colorado, Tennessee, Indiana, Arizona, Minnesota, Wisconsin, Missouri, Connecticut, South Carolina, Oregon, Louisiana, Alabama, Kentucky, Rest of United States.

Company Analysis Includes: Company Overview, Key Persons, Recent Developments & Strategies, SWOT Analysis, Sales Analysis.

Key Players: American Honda Motor Co., Inc.; Ariens Company; Briggs & Stratton; Deere & Company; Falcon Garden Tools; Fiskars; Husqvarna Group; MTD Products; Robert Bosch GmbH; Robomow Friendly House.

Final Thoughts

The United States Lawn Mowers Market is entering a transformative era defined by automation, sustainability, and smart technology. With market size projected to rise from US$ 9.64 billion in 2024 to US$ 15.91 billion by 2033, growth is fueled by evolving consumer lifestyles, environmental priorities, and rapid technological innovation.

While challenges such as high upfront costs and regulatory pressures remain, the industry’s momentum toward electric, robotic, and connected solutions signals a resilient and forward-looking future. As manufacturers continue to refine performance, reduce costs, and align with sustainability goals, lawn mowers will become not only more efficient but also integral to modern, eco-conscious living. For homeowners, businesses, and municipalities alike, the next decade promises a smarter, cleaner, and more automated approach to maintaining America’s green spaces.