Varsha Varghese

Marketing strategies to prepare your eCommerce store for the Black Friday sale

The biggest shopping days for online retailers are quickly approaching. This year 2020 has created a different impact. With this pandemic and the practice of social distancing, shopping via mouse-clicks and thumb scrolls are likely to outweigh in-store purchases this year. As an online store owner, you might have prepared your store for the big day. This article guides you with some of the best marketing strategies that could help you to experience good results for this Black Friday 2020.