Ad Mediation: A Vital Tool for Monetizing Mobile Games
Mobile gaming has exploded in popularity over the past decade, with millions of users worldwide downloading and playing games on their smartphones and tablets. With so many users, the potential for monetization is massive. However, generating revenue from mobile games is not as simple as just putting ads in the game. Ad mediation is a crucial tool for monetizing mobile games, and in this article, we’ll explore how it works and why it’s so important.