Rupinder Kaur

Difference Between Push Notification and Multi-Device Support

Push notifications are a cross-platform marketing strategy that is flexible enough to reach out to a large audience at the same time. As receivers may vary their devices, connectivity and location also vary. For an e-commerce website, every single customer and potential customer is important. Therefore, your push notifications must need the multi-device support feature to increase the reach to even those devices that for some reason are not connected to the servers.