
Phifer & Company
Bio
Phifer & Company is a recruitment firm specializing in marketing and communications. We were founded in 1997 by Brian Phifer.
Stories (5)
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The Impact of Social Media on PR Roles in Miami
The face of Miami is changing dramatically in terms of its current landscape of public relations, which is full of culture, commerce, and creativity. At its nucleus is the fast-changing and dynamic world of social media, which modernizes the way professionals consider their work, interact with their audience, and measure success. As we go through the effects of social media on public relations jobs in Miami, we will delve into this dynamic shift and how it creates new opportunities, challenges, and expectations for professionals in the field.
By Phifer & Companyabout a year ago in Writers
Skills in High Demand for Miami PR Jobs in 2024
As we make our way through 2024, the public relations space in Miami remains absolutely in flux. The unique cultural mix, combined with its growing business ecosystem and strategic positioning as a gateway to Latin America, makes it a very excitingly dynamic environment for PR professionals. To find success within the competitive marketplace, today's professional needs to be versed in skills well outside of those typical from traditional public relations competencies. The following post describes some of the hot skills in demand for PR jobs in Miami this year, reflecting both global industry trends and the vibrancy of the city. Some hot skills currently in demand for PR jobs in Miami this year include-
By Phifer & Companyabout a year ago in Writers
Niche Digital Marketing Roles: The Emerging Specializations Sought by NYC Recruiters
The ever-changing digital marketing landscape—second by second—is changing the needs and requirements of the employer in New York City. With advancements in technology and subsequent changes in consumer behavior, it is the time-savvy recruiter digital marketing recruiters in NYC that needs specialized, niche skill sets to help clients stay ahead of the curve.
By Phifer & Companyabout a year ago in Writers
How the Chicago Marketing Recruitment Scene Stacks Up Against New York and LA
Most people associate the marketing industry with either the hustle and bustle of New York or the glitz and glam of Los Angeles. Somehow, Chicago has still managed to make a name for itself in the industry, and that very uniqueness carries over here to its recruiting environment. It is time to take a look at how the Windy City acquires marketing talent differently from other coastal markets, and below, find how our marketing recruiters in Chicago are tapped into those opportunities and able to further your marketing career in this amazing city.
By Phifer & Companyabout a year ago in Writers
The Psychology of Matching: How Marketing Recruiters Use Behavioral Science in Talent Acquisition
The scenario for all such corporate communications has also drastically changed over the years, probably due to technological innovation, changing consumer habits, and business needs that are evolving in very specific ways. As such, marketing recruiters in this space will need a change of approach and a critical look at the skills they look for in a candidate to fill such a role. This has not just changed how companies communicate but redefined what a corporate communications professional does.
By Phifer & Company2 years ago in Writers




