Pavel Scutari
Stories (7)
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I started running a matcha brand what did I learn?
We had been exploring Asia for a while, and it was on the island of Phu Quoc that this idea really took shape. Matcha wasn’t new to us — I’d tried it plenty of times in London, and in Vietnam (like in many Asian countries), tea is an everyday staple ( well not exactly but it is quite popular with Gen Z). Matcha had already joined the global boom, and its popularity there was strong too.
By Pavel Scutari2 months ago in Journal
Why every page in SEO is a battle
Hey all, long time no see — or should I say long time no post! Today, I want to dive into an important lesson I’ve learned (and am still learning) about SEO: every single page you create is a battle in rankings. No matter how well you’re ranking for similar terms, there’s never a guarantee you’ll secure a top spot in the SERPs.
By Pavel Scutariabout a year ago in Journal
Goodbye SEO Shortcuts! What I Learned the Hard Way
Hey everyone! Long time no see—or should I say long time no post? I hope life’s been treating you all well during my little hiatus. As for me? I’ve been doing pretty great, and I’m genuinely thankful for that. A lot has happened over the past few months—some really exciting stuff, actually.
By Pavel Scutariabout a year ago in Lifehack
Design, SEO and theApp: the story of my site
Hey everyone! It’s been a while since I’ve had the chance to sit down and give you all an update, so here we go. If you’ve been following my journey, you’ll know that the past few months have been packed with challenges and exciting progress, especially when it comes to my website and mobile app. Let me walk you through everything that’s been happening behind the scenes.
By Pavel Scutariabout a year ago in Journal
Building My Website: A Journey of Patience, Persistence, and Plenty of Iterations
It feels like a lifetime ago when I embarked on the journey of creating my website. Well, maybe not quite a lifetime, but when I think back, the path that led me here actually started about four years ago. Four years might not seem like much, but in the world of startups and website development, it’s enough time to learn, stumble, grow, and ultimately create something you’re proud of. My journey began during the COVID-19 pandemic — a period when life stood still for most, but ideas in my head were spinning non-stop. The initial plan was to develop an app, but that story is for another day.
By Pavel Scutariabout a year ago in Motivation
Making a site yourself 101: From App Idea to AI-Powered Weekend Planner. AI-Generated.
Hey everyone, today I want to share a little story about how what started as an idea for an app turned into something completely different – and a whole lot cooler – than I first imagined. It all began a couple of years ago during COVID. As you can probably remember, the days were long, there weren’t many people to hang out with, and the overall vibe was pretty isolated (pun intended). But in that isolation, creativity started to brew. I found myself thinking, “Wouldn’t it be great to have an app that helps people connect and find things to do together?”
By Pavel Scutariabout a year ago in Motivation






