Kate Jenkins

Not The Way Grandma Used To Make It...

The first time I sold the World's Best Fudge at our local suburban market, I severely underestimated the power it had to change lives. Selling and marketing has never been my strong point, so I merely stuffed my product in some very ordinary brown-paper lunch-bags, and used my daughter's fairy stamp to mark them. Always a fan of alliteration, and for lack of a better brand-name, I dubbed myself the “Fudge Fairy”(I think I might have even worn a patched pair of kid's fairy wings so I looked the part), and then meekly sat in a chair behind my stall table, smiling weakly at passers-by. Needless to say, fudge sales were rather meagre that day.