John Coleman

AI in Writing: When and How to Use It for Maximum Impact

Have you ever wondered if a machine could write as compellingly as a human? In 2025, this question is more relevant than ever, as AI writing tools continue to reshape the creative landscape. From drafting blog posts to crafting marketing copy, artificial intelligence has become a game-changer for many writers and professionals. But with great power comes great responsibility — when should you use AI in writing, and how can you do it effectively without losing your unique voice? In this article, I’ll explore the evolving role of AI in content creation, share personal insights, and provide actionable strategies to help you navigate this controversial yet transformative technology.