Jessica Bregenhoj

A Fashion Of Sorts.

Creativity can come fast or slow much like the world of fashion. I worked for a few years for a high fashion house learning the ropes and assisting to design the ready to wear collections. Because we were removed from the world of fast fashion, time was in our favour. With only four seasonal collections a year to produce there was more emphasis given to fleshing out the context of our inspiration and developing a complex story with nuances from light and shade, to cut, colour and fabrication. I would spend hours researching the history of our chosen theme and looking for clues to ignite the creative process.