Adam Wilson
Bio
Adam Wilson comes with an experience of 12+ years in the IT industry. As a Customer Success Manager, he has been researching and trying to understand the customers’ behavior in different scenarios.
Stories (72)
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All you need to know about qualitative website data
Qualitative website data can help you to understand your customers and improve your website experience. Here, in this blog, we will discuss how you can gather data and utilize different types of data. When you work together with objective, quantitative, and qualitative data, you can create outstanding customer experiences.
By Adam Wilson3 years ago in Education
What are funnel metrics? Why are they important?
A sales funnel is made of the different stages a customer goes through before making a purchase. By using sales funnel metrics, you can analyze which funnel stage is troublesome. A funnel demonstrates the path through which a prospect ends up becoming your customer. By determining the conversion funnel marketing stages, you can understand your prospect’s thought process. Additionally, you can strategize accordingly to improve your customer experience. However, you need to know the right funnel metrics to measure the success of your strategy.
By Adam Wilson3 years ago in Education
Hotjar vs Clarity vs WebMaxy
Which one should you choose? Nowadays, the market is full of various tools, each with so many distinct features. It often becomes difficult for marketers to choose the right one for their business. Here, in this blog, we’ll discuss some of the best user behavior analytics tools that one can consider utilizing. Hotjar vs Clarity vs WebMaxy is going to be a tough war. We’ll discuss their history, features, functionalities, and drawbacks. We are sure that by the end of this blog, you’ll be able to choose the right tool for your business.
By Adam Wilson3 years ago in Education
10 Important KPIs to assess your customer service team
For any business, it’s crucial that they measure the success of their different marketing and sales efforts. This also means evaluating how your customer service team is performing as their code of conduct affects the customers.
By Adam Wilson3 years ago in Education
What are heatmaps? A complete guide to heatmaps
Heatmaps can help you understand your website visitors better. You can know where they click or what actions they take on your website. What elements do they notice, and what goes ignored by them? Well, not only in this way, but website heatmap can help you in many different ways that we’ll discuss later. But do you know there are different types of heat maps?
By Adam Wilson3 years ago in Education
How to identify bugs and issues after making changes to your website
Most of the time, we update and redesign our website with the purpose of making it better. And if it goes wrong, then we need to invest money again. However, you can’t know priorly the impact of the changes. But its important to identify website issues and for that you need to find the right solution.
By Adam Wilson3 years ago in Education
4 Best ways to boost conversions [with steps]
Conversions matter for a business, let it be micro conversions (subscribing to newsletters) or macro conversions (making the final purchase). Businesses need to keep track of their conversions at every stage. However, most of the organizations struggle to get a good conversion rate.
By Adam Wilson3 years ago in Education
Hotjar vs Mouseflow vs WebMaxy: Which one is best for your business?
A user behavior analytics tool can help you understand your users better by giving you in-depth and accurate insights. Choosing the right analytics tool can aid you in making significant changes and enhancing customer experience. There are many business benefits of using a user behavior analytics tool, such as it can help you know your customers’ needs, wants, & expectations and deliver an awesome user experience.
By Adam Wilson3 years ago in 01
Hotjar vs Lucky Orange vs Webmaxy: User behavior analytics tools
Talk about user behavior analytics and 3 names are sure to pop up: Hotjar, Lucky Orange and Webmaxy. Each of these solutions has been designed to improve your understanding of the users’ behavior. Each can drastically improve the overall customer experience—deemed the top priority for growth by 87 percent of global business leaders.
By Adam Wilson3 years ago in 01
How to create the best customer satisfaction survey
For any business to succeed, keeping customers happy and satisfied is the key. Loyal customers can help transform your enterprise and magnify your revenue. However, to make your customers happy, you need to understand their needs, wants, and pain points. So, what can you do to know what your customers are thinking? Take a customer satisfaction survey!
By Adam Wilson3 years ago in Education
