Can AI-Generated Content Drive SEO on a New Domain?

AI-generated content is revolutionizing digital marketing, but can it drive SEO success on a brand-new domain? We put this to the test by publishing 224 AI-written articles on a Danish website. The goal: create an SEO dictionary quickly and affordably using GPT-4 and no-code tools.

Key Findings

• Immediate Indexing: Google indexed all articles upon launch—a promising start.
• Low Engagement: While impressions were high initially, clicks remained minimal, and performance dropped sharply after two weeks. Barriers to Success: The content lacked depth, authority, and trust signals like backlinks, "About Us" pages, or legal policies.

Lessons Learned

• AI Limitations: Mediocre, mass-generated AI content struggles to rank, especially on new domains.
• Quality Matters: Refining prompts and ensuring topic depth is critical for success.
• Strategic Applications: Niche industries with less competition may benefit more from this approach.

Conclusion: AI content alone won’t cut it for competitive SEO. To succeed, focus on quality, credibility, and strategic execution.

See the full experiment here.