The Image Bank – Is Yours Full?

Originally posted on: https://rtrosenberg.dk

A full-day photoshoot can provide most businesses with enough content to meet their communication needs for an entire year—so it’s surprising that many companies don’t have one.

With a professional corporate photographer on board, you can produce a wide variety of content in just eight hours for almost any imaginable platform and purpose. A single day of shooting can yield:

- Portraits of key employees

- Images of authentic work situations and meetings

- Product shots in different contexts

- Atmosphere images from offices and common areas

- Exterior and interior photos of facilities

… and it usually costs no more than 10,000 DKK excl. VAT and transport. By coordinating outfits, locations, and activities in advance, you can shoot an incredible amount of content in a relatively short time without compromising on quality.

The Ongoing Battle for Content

Instagram constantly needs updates, LinkedIn craves development insights, and newsletters have to land in digital inboxes. It’s no secret that all of the above become far more engaging when accompanied by a strong visual element.

Corporate photographers must create content that works across digital platforms—because images shouldn’t just sit in a frame; they need to circulate. Whether it’s drone video or corporate photography, professional images can enhance branding on LinkedIn company pages, employee profiles, websites, newsletters, Instagram, Facebook, and Google My Business profiles.

Different crops and formats can be created after the shoot to ensure optimal use on each platform.

Print & Marketing Materials – Still Relevant?

Absolutely! While online visibility is crucial, offline visibility hasn’t disappeared. High-resolution images are essential for printed materials such as:

- Brochures and product catalogs

- Annual reports and investor materials

- Recruitment materials and employee handbooks

- Press kits and PR materials

- Roll-ups and exhibition displays

A professional corporate photographer ensures the technical quality needed for print—correct color reproduction, sharpness—while also understanding content creation for cross-platform marketing, ensuring compositions leave space for text or other graphic elements.

Read about virtual tours here

"Can’t We Just Use My Cousin’s Son Who Has a Camera?"

… and four other myths we tell ourselves when trying to cut corners.

Unfortunately, I’ve lost count of how many times colleagues and I have heard—let’s call him Preben—claim that the camera he bought back in ‘98, when he dabbled in photography during college, is “more than good enough” for the job.

Images are a core element of corporate storytelling and branding—often the first impression for new digital visitors. If you trust Preben to capture them, well… so do we.

All jokes aside, the images on your website communicate your values, DNA, and culture through:

- Employees’ body language and engagement

- Work environment and office spaces

- Interactions between colleagues and clients

- Products in use

- Professionalism and attention to detail

By working with a structured shot list, an experienced photographer, and mood boards, we ensure that the images reflect your company’s true identity and core values—creating a consistent visual story across channels that both management and employees can stand behind.

Corporate Photography at rtrosenberg

A full day of professional photography with editing costs 10,000 DKK excl. VAT and transport. When planned correctly, it provides a comprehensive image bank while enhancing your visual identity.

Many businesses don’t realize it, but investing in professional photography pays off in several ways:

- Strengthened brand identity

- Higher engagement on social media with consistent content

- High-quality sales materials (presentations, brochures, etc.)

- Professional product photography

- Drone Photography – A Different Perspective

Drone photography is widely used but still considered a “specialty” within corporate photography. It provides unique angles of your business and facilities, often within the same session as standard photography.

Read about commercial photography here

Read about product photography here

Drone photography can deliver:

- Overview shots showcasing the full scale of your company

- Unique perspectives of products or projects

- Video sweeps for website headers and social media

Drone footage can be delivered as both still images and short video clips. The elevated perspective creates a natural wow factor on social media while adding a professional touch to presentations.

By combining traditional corporate photography with drone footage, you get the complete visual toolkit—from close-ups and portraits to wide shots and aerial views.

Let’s Talk About Your Photography Needs

At rtrosenberg, we’re better at taking pictures than writing articles—but if you found this article even half-decent, you might love our photos.