psychology
Studying the complexities of the human mind and its many functions and behaviors.
Scarcity
NO. 6 SCARCITY Extracted from: Robert Cialdini – Influence. 6 Weapons of Influence. Why is it that when something we want or need is difficult to obtain our desire to possess it increases? This is the strange phenomenon of scarcity, a powerful weapon of influence, often used by advertisers, salespeople, and compliance professionals in order to focus our attention and our behavior. We have a natural bias for valuing things more simply because they are less available or represent a potentially lost opportunity.
By Charles Leon5 years ago in Longevity
Authority.
NO. 5 AUTHORITY Extracted from: Robert Cialdini – Influence. 6 Weapons of Influence. In July 1961 Stanley Milgram, a psychologist at Yale University, began conducting an experiment focusing on the conflict between obedience to authority and personal conscience.
By Charles Leon6 years ago in Longevity
False Memories
Eye Witness Testimony and False Memories By encoding information through sensory input, memories are then created. The information that has been encoded are then stored. People use retrieval to get the memory back (this would be the general memory process theory), but sometimes there can be problems such as false memories (Grison, S., Heatherton, T., & Gazzaniga, M. 2016). False memories can be difficult especially when it comes to any eye witnessing testimonies.
By Doors to Life6 years ago in Longevity
Hacks for Emotional Stability
“When your emotions are in motion, take a break and ponder!“ - Ernest Agyemang Yeboah Welcoming the monsters When we are looking at a leader, we want them to be empathetic and passionate. We also want them to be our rock in times of doubts and troubles. This is a core attribute leaders must take on, and it implies a heightened need to develop an ability to process and use our emotions in ways that will serve us and the people around us.
By Anthony Fargeot6 years ago in Longevity
Legendary Short Stories: Falsehoods and other lies we tell ourselves
Falsehoods and other lies we tell ourselves The beautiful thing about falsehoods and lies, if there could be anything beautiful about lies, is that they often time resemble facts in such a way as they have just enough of the truth to be convincing. Why do we believe such things, you may ask. I have a simple answer to that simple question: Because we WANT to believe them and for no other reason. Very oftentimes, reason has little to do with why believe what we believe.
By Legend Gilchrist6 years ago in Longevity
Social Proof.
NO. 3 SOCIAL PROOF Extracted from: Robert Cialdini – Influence. 6 Weapons of Influence. If you ever thought that “liking” or using a heart emoji was something new and only invented and used by millennials you’d be wrong! In the 1820s two famous Paris Opera “habitues” (regular Opera-goers), Saunton and Porcher, created a phenomenon called claquing. They organized themselves under the title L’Assurance des Success Dramatique (assurance of dramatic success) and they leased themselves and their cohorts to enthusiastically support an opera or theatre performance by their rapturous applause and cries of “bravo”. This, they assured the Theatre owners, would guarantee the enjoyment, reception, and success of any performance. And they were right! By 1830 the practice of spiking your audience with “Calqueurs” was standard practice. From laughter to crying and “spontaneous” applause, the “chef de claque” and his team would lead the unsuspecting audience into the same emotions and enthusiasm and thereby ensuring that when hey left the theatre they would spread the word. This is the power of social proof at it’s manipulative best.
By Charles Leon6 years ago in Longevity
The Memories of Emotion
Uncertain to what becomes of this. Emotions of anger & confusion clouds our thoughts. In the moment, fear & anxiety manifests. Unable to decipher our true intentions we lash out in hopes to make sense of it all. Words being used to control what’s being heard only to make matters worse. We forget the importance of being present & fail to realize how much we care for one another. We have the best interest at heart for one another but rather than come to a consensus we trigger negative emotions that ends up bursting into flames.
By The Kind Quill6 years ago in Longevity
Reciprocation.
GETTING BACK BIG, BY GIVING SMALL FIRST. Extracted from: Robert Cialdini – Influence. The psychology of Persuasion. In the 1970’s Ellen Langer, a Harvard social psychologist carried out an experiment that highlighted a fundamental human truth. When we ask someone a favour we are more likely to be successful if we provide a reason.
By Charles Leon6 years ago in Longevity








