Which Is the Best Wallpaper Brand in India? Let’s Talk About Wall Magic!

In recent years, wallpapers have made a serious comeback in Indian homes—and we’re not talking about those old-school floral prints from the '90s. Today, wallpapers are all about personality, texture, and making a space feel uniquely yours.

But with so many brands out there, one question keeps popping up:

Which is the best wallpaper brand in India?

Let’s dive into the most loved names in the wallpaper game, starting with one that’s redefining how we style our walls.

Magicdecor – Modern, Custom, and Oh-So Stylish

If you’re someone who wants their space to reflect who they are, Magicdecor is a name you’ll want to remember. This brand is all about making wallpapers fun, accessible, and totally customizable.

What sets Magicdecor apart?

Self-adhesive wallpapers (no glue or mess!).

A massive variety of themes—think tropical leaves, abstract art, classy geometrics, and more.

The option to customize designs so your wall isn’t just decorated—it’s personal.

Durable, eco-conscious materials that look and feel premium.

Whether you're jazzing up your bedroom, adding character to a rental, or making your office space pop, Magicdecor gives you the creative freedom to go bold or stay minimal—your choice, your vibe.

Nilaya by Asian Paints – Designer Dreams for Your Walls

Next up is Nilaya, a premium wallpaper collection by Asian Paints. If Magicdecor is all about fresh, modern flair, Nilaya leans into sophistication and artistry.

Their designs often feel like they belong in an art gallery—thanks to collaborations with designers like Sabyasachi and international studios.

Expect:

1. Exquisite detailing

2. Rich textures

3. Patterns inspired by nature, culture, and heritage

Perfect for people who want their walls to make a statement—elegant, not loud.

Marshalls – Trusted and Time-Tested

You can't talk about wallpaper in India without mentioning Marshalls Wallcoverings. They’ve been around for over 40 years and were one of the first brands to popularize wallcoverings in the country.

Why people still swear by Marshalls:

1. Over 10,000 design options to choose from

2. A blend of Indian and imported designs (hello, European flair!)

3. Expert installation services across major cities

If you want experience, variety, and quality in one place, Marshalls is a solid pick.

Excel Wallpapers – A Global Touch to Local Homes

Excel Wallpapers brings international trends into Indian living rooms. Whether it’s subtle Scandinavian patterns or bold Italian textures, Excel curates designs from around the world.

Highlights include:

1. Partnerships with top brands from Germany, Korea, and Italy

2. Elegant, well-crafted wallpapers that last

3. Styles for every taste—from modern minimalism to traditional grandeur

If you’re the kind of person who’s always saving Pinterest inspiration boards, Excel might just be your wallpaper soulmate.

Wallskin – Quirky, Cool, and Full of Character

Want to add a little fun to your walls? Wallskin is all about bringing joy, creativity, and personality into your space. Their wallpapers are loud, proud, and full of color—and they cater especially well to kids’ rooms, cafes, and creative spaces.

Why people love Wallskin:

1. Super fun, youthful designs

2. Pop culture themes, doodles, and name-based decals

3. Easy-to-apply and change—great for renters or those who love frequent updates

This is a brand for the playful souls, the color lovers, and anyone who believes walls should never be boring.

Final Thoughts: The Best Wallpaper Brand Is the One That Speaks to You

So, what’s the verdict—which is the best wallpaper brand in India?

If you’re after a brand that offers modern designs, ease of use, and customization that fits your lifestyle, Magicdecor is leading the pack. But that doesn’t mean the others aren’t worth exploring. Whether it’s the refined elegance of Nilaya, the legacy of Marshalls, the global edge of Excel, or the whimsy of Wallskin—each brand brings something special to the table.

At the end of the day, your walls are your canvas.

Choose a brand that doesn’t just fill space—but tells your story.