Pillar Blog Post: Tips to Create This Epic Post to Lure More Organic Traffic

One of the biggest concerns of bloggers is how to increase blog traffic. If you are a blog writer, you cannot deny that you are not bothered by it. You must have tried some well-tested ways to increase your blog traffic, but everything went in vain. So, where do you think you lacked to fail to bring in organic traffic?

Thousands of blogs are posted every day worldwide, and a few of them are on the same topic as your blog. Why will people read your blog? It is not enough to create and publish a blog post relevant to your product or service. Remember you are creating the post to active pre-sell your audience the value of your product or service. Also, you can read your blog comments to understand if you could pre-sell your product or service via your blogs.

However, if you are unable to educate them about your product or service, what is the point in creating posts? If your concern is “how to increase traffic on my blog”, the answer is creating a good pillar blog post. Don’t know how to create it? This blog will help you to create pillar blog posts to lure in more organic traffic.

How a Pillar Blog Post Can Boost Your Blog Traffic?

Simply put, a pillar blog post is the foundation of your content marketing strategy. Usually, the pillar blog posts are not just big and meaty posts but are epic. They are informative, helpful, well-written, and engaging for the audience. Also, you can read your blog comments to understand what your audience is looking for in your blogs. This will help you understand where you lack exactly.

Moreover, they have relevant images, videos, audio, and whatnot to make the content even more engaging. In short, they have 99% of the things that other blogs don’t have. Because of this, the pillar blog posts are quite long.

Usually, an average blog post attracts maximum traffic when it is first posted. Over time, organic traffic dies down. Just after 48 hours, it is pretty much dead. After all, it is hard to grab and then hold on to someone’s attention.

If you are also failing to increase your blog traffic, pillar posts can help you. They are effective in bringing different results. More specifically, they are known for providing long-lasting ROI. It means they manage to lure new audiences even after years.

Tips to Prolong Your Blog Post’s Life:

1. Update Them Regularly:

If you want new audiences to keep reading your post even after years, keep them updated. That is the only way you can keep your blog relevant to the current scenario. More and more audiences will find your content informative and helpful yet fresh.

For example, Wikipedia keeps its data updated. No matter when it is, people refer to it to find the latest information about any person or anything. You can also adapt this technique. In this way, your blogs can keep appearing on the first search result page.

2. Read Others’ Posts and Create 10x Better:

Before you leap to start creating your post, it is a smart trick to read others’ blogs. Of course, it has to be on the relevant topic. So, read a few blogs and see what your competitors are offering. Then comes your show time – create a blog that is 10x better than you read.

It might seem difficult to anyone with a low to nil content creating experience. However, there is a way out if you want to use content marketing. You should try hiring professional writers.

3. Invest in Some Web Traffic:

Well, as you know, there are tons of others who wrote similar content. You cannot generally publish your content and wait for people to see it. Try a more effective technique. If you can, you should spend some cash to get your content in front of your target audience.

Over to You

Hopefully, you found an answer to your concern – “how to increase traffic on my blog”. However, creating a pillar blog post is not easy. It requires years of experience in content marketing to create an epic post. So, rely on professionals like us – Dubai SEO Company for pre-selling your products or services. For more information, don’t hold yourself back from getting in touch with us!