Why I Quit My Job & Started an Online Fashion Store?
Not a Hypothetical Question. Just My Story.
"Just like any other manager, mine was allergic to ambition." - Somebody Smart
Once upon a deadline, in a land far, far too fluorescent-lit, I had a job. You know, one of those 9-to-5 hamster-wheel specials where you stare at spreadsheets so long, you begin to see your ancestors in the rows.
Now, before you picture me flipping a desk and storming out like a caffeinated gladiator, let me clarify: I didn’t hate my job. I just… moderately loathed it. Like the way you tolerate soggy fries—still food, but deeply disappointing.
The tipping point? A printer. Not a metaphorical one. An actual, sentient, paper-eating demon of a printer that jammed more often than a high school garage band. It was the fifth time in one morning I had tried to print a report that nobody would read. I stood there, praying to the gods of toner, when I had an epiphany: I am arguing with a machine over paper I don’t care about, for a meeting I don’t want to attend, about goals I didn’t set.
Suddenly, the office chair I’d ergonomically bonded with for five years felt like a tiny wheeled prison.
But before we move there, a word about my boss.
My boss, bless his beige soul, had the inspirational qualities of a wet sock. He believed in three things: status reports, buzzwords, and the power of doing absolutely nothing differently, ever. When I floated the idea of innovating a process, he looked at me like I’d just asked him to salsa dance during a quarterly review.
“You’re thinking outside the box,” he said, “but we are the box.”
I nodded, took a long sip of coffee, and began mentally drafting my resignation letter. Spoiler alert: it opened with “Dear Oppressor of Joy.”
Now Here's The Twist
While working my corporate day job, I’d been secretly running a side hustle selling quirky items online (even though my contract with the company made me sign that I will not work on anything else except what the company demanded - but you know, I am a rebel). It started with one shirt that oddly went viral in on a specific subreddit and sold out faster than donuts in a break room.
Soon, I created the website Ropestitch and added a few more colors. It was retail therapy, but I was the one getting paid. And the best part? I never once had to pretend to care about a KPI.
The Final Straw
One Monday (because all life-altering events seem to happen on Mondays) I got called into a meeting about “maximizing synergy across verticals.” This is corporate for “We don’t know what we’re doing, but we’d like to talk about it for an hour.”
As I listened to PowerPoint slides that could’ve been replaced with a single shrug, I thought: If I can sell 800 T-shirts that say “Meetings Could’ve Been Emails,” maybe I shouldn’t be in a meeting that should’ve been an email.
So I quit. Right there. OK, not exactly there. I’m not that bold. I drafted my notice that evening with the finesse of someone who had Googled “How to write a resignation letter.”
The Joys & Challenges of Online Store Ownership
These days, my boss is a total pushover (me). My meetings are just me, a coffee mug that says “CEO of Chaos,” and my cat, who has more authority than most middle managers I’ve met.
I work in pajamas. My commute is 12 feet. And when something breaks, I yell at myself.
Sure, it’s not all memes and mugs. I once accidentally ordered 500 t-shirts with a typo that said “All About Boobs” (was supposed to be "books").
But you know, it's not paying as good as the job did. That's why I am here writing a mediocre post on a wannabe-Medium-platform. Sometimes, I have to work overnight, sometimes I get no sales at all (not complaining, just be cautious before you follow my example).
But you know what, life’s too short for bad printers and buzzwords.
About the Creator
Jibin Joseph
I am a traveler and blogger with a deep affinity for undertaking journeys to different parts of the world and sharing my experiences.



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