The Benefit of Accounting Automation with Xero and Salesforce Integration

If you're wondering if Xero-to-Salesforce integration is possible, the short answer is yes.

However, when examined in depth, the extent to which these two systems can be linked together is quite astounding.

In this post, we'll go over the advantages of connecting Salesforce to Xero and how the process can save you money and time.

What exactly is Salesforce?

Salesforce was one of the first Customer Relationship Management (CRM) software applications to hit the market.

A CRM is a tool or set of tools that allows you to track customers, leads, follow-ups, sales, income, and anything else related to your company's relationship with its customers or potential customers.

Salesforce is a major player in the CRM space, with more than 19% of the CRM market share in 2019. It was a forerunner and vanguard in the "End of Software" mindset, and was decades ahead of its time in accepting the idea that tools could be run on the internet, in a browser, rather than installed on a local computer.

Salesforce can be enhanced with a variety of modules to increase its effectiveness and unique offering for your specific business.

The Salesforce Commerce Cloud Module is an online business platform. It has many top eCommerce platform features and is used by companies like Adidas and Puma.

Why should you connect Salesforce to Xero?

Online accounting platforms have been revolutionary for the subject of accounting, just as Salesforce was for software.

The days of the "Excel Shoebox," where every receipt is logged into a massive spreadsheet only to confuse us at the end of the year, are long gone.

Accounting software such as Xero, QuickBooks, FreeAgent, and others provide such advanced tools for business accounting that even the smallest businesses can boast expert accounting without paying exorbitant fees.

The fact that Xero integrates so deeply with the Salesforce CRM makes it an excellent choice for Salesforce users.

Pardot is another important Salesforce module.

Pardot is a company that provides "email automation, targeted email campaigns, and lead management" to businesses in the B2B sales and marketing sector (source).

Pardot is fully integrated with Xero.

Every time you make a sale on your eCommerce platform, Salesforce records it. This event can then be used to trigger a series of actions in Xero, eliminating the need for manual data entry.

Among the automated actions that can be taken are:

• Invoices for new sales and refunds are automatically generated in Xero.
• Sales of recurring subscriptions are recorded.
• If you are dealing with partners for whom you need to make payments and have partner communities configured in Salesforce, you can set up triggers so that partners can upload their respective invoices in their partner communities. These invoices will then be added to their respective purchase-ledger accounts in Xero.
• And so forth.

The time savings are enormous.

The Advantages of Accounting Automation

Time is a valuable commodity. That is the first reason accounting-automation software is a must-have for any business, regardless of size.

Accounting process automation has come a long way since the days when the only tools available to accountants were Excel or another spreadsheet programme.

Automation in finance and accounting is now commonplace, with everything from automated bookkeeping to invoicing automation software and payment automation.

Because there are so many options for good software, the idea of not automating your accounting and bookkeeping procedures has become obsolete.

A word of warning about Xero reporting

Although Xero's reporting features are robust, we have found that there are even better ones available.

If you want a high-level, in-depth analysis of your business, we recommend integrating all of your systems and apps into a single dashboard for real-time data that includes both qualitative and quantitative values (such as certain KPIs, for example).

What about incorporating links to other online accounting tools?

Salesforce can be linked to a plethora of online accounting tools, as well as other online tools, using a service like Zapier.

Salesforce has been around for a long time, and they were early adopters of the "world without software" movement. They are constantly adding features to ensure that Salesforce works and coexists with other cloud tools.

Even if you use a tool that does not currently integrate with Salesforce, it is highly likely that the feature will be added (or facilitated by a third-party solution like Zapier) in the near future.

The key word here is integration. The more manual data entry procedures you can automate in your business, the more time you'll have for important tasks like marketing and promotion.

We have also accounting software that will help you to manage your accounts in London.