Saudi Arabia French Fries Market Booms with Rising Fast-Food Culture | Outlook 2025-2033

Saudi Arabia French Fries Market Overview

Market Size in 2024: USD 461.0 Million

Market Size in 2033: USD 1,090.5 Million

Market Growth Rate 2025-2033: 9.54%

According to IMARC Group's latest research publication, "Saudi Arabia French Fries Market Report by Product Type (Plain, Flavoured), Pricing (Mass, Premium), End User (HORECA, Retailers), Import and Domestic Production (Import, Domestic Production), Distribution Channel (Business-to-Business (B2B), Business-to-Consumer (B2C)), and Region 2025-2033", The Saudi Arabia french fries market size reached USD 461.0 Million in 2024. Looking forward, IMARC Group expects the market to reach USD 1,090.5 Million by 2033, exhibiting a growth rate (CAGR) of 9.54% during 2025-2033.

How AI is Reshaping the Future of Saudi Arabia French Fries Market

• AI-powered quality control systems in Saudi French fries factories catch nearly 99% of defects, ensuring consistent crispiness and reducing production waste remarkably.
• Smart farming solutions enhanced by AI boost local potato yields by up to 20%, using data analytics to optimize resources and improve harvesting in Saudi farms.
• Automated robotic processing lines powered by AI have increased daily french fry output, reducing manual labor by over 70% in modern Saudi production plants.
• Government-backed AI initiatives promote energy-efficient, smart food manufacturing plants that improve safety standards and reduce costs in Saudi Arabia’s frozen food sector.
• Leading Saudi fries producers use AI-driven demand forecasting and supply chain management to keep supermarket shelves and fast-food menus stocked efficiently.

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Saudi Arabia French Fries Market Trends & Drivers:

One major factor driving growth in the Saudi Arabia French fries market is the rapid expansion of fast food chains across the country. International and regional brands are continuously increasing their presence, making French fries a staple menu item. This is fueled by shifting lifestyles among the youth, who favor convenient and quick meals. Innovations in French fries, like curly and crinkle cuts along with new flavors such as cheesy or spicy, are attracting more consumers. The rise in disposable income supports greater spending on fast-food products, pushing the market upward steadily.

Another key trend is the growing investment in local manufacturing facilities, highlighted by the $100 million investment by Americana and Farm Frites in a state-of-the-art frozen French fries production plant in Riyadh’s Sudair Industrial City. This facility, supported by multiple Saudi government bodies, aims to produce 70,000 metric tons annually, addressing food security and reducing import dependency. The plant’s advanced technology will boost local production capacity significantly, marking a big step towards fulfilling Saudi Arabia’s Vision 2030 goals for economic diversification and food industry growth.

The increasing influence of Western food culture and changing consumer habits are also important drivers. Saudi Arabia’s young population is adopting fast dining trends, with many consuming fast food multiple times a week. Urbanization and busy lifestyles fuel the demand for convenient snack options like French fries. Additionally, improved distribution networks and the availability of premium and flavored French fries in both retail and foodservice channels enhance accessibility. This cultural shift, combined with rising disposable incomes, encourages growth in both mass and premium French fries segments.

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Saudi Arabia French Fries Industry Segmentation:

The report has segmented the market into the following categories:

Breakup by Product Type:

• Plain
• Flavoured

Breakup by Pricing:

• Mass
• Premium

Breakup by End User:

• HORECA
• Retailers

Breakup by Import and Domestic Production:

• Import
• Domestic Production

Breakup by Distribution Channel:

• Business-to-Business (B2B)
• Business-to-Consumer (B2C)

Breakup by Region:

• Al Riyadh
• Jeddah
• Dammam
• Makkah
• Others

Competitive Landscape:

• Al Kabeer Group ME (Savola Group)
• Al Munajem Cold Stores Company
• Americana Group Inc, BRF S.A
• Food & Fine Pastries Al Sunbulah Manufacturing Co
• Fresh Del Monte Produce Inc.
• Kühne + Heitz B.V.
• Lamb Weston Holdings Inc
• McCain Foods Limited
• Mondial Foods B.V.
• Saudia Dairy & Foodstuff Company
• Wafrah

Recent News and Developments in Saudi Arabia French Fries Market

• 2025 August: Americana and Farm Frites invest $100 million to launch Saudi Arabia’s largest frozen French fries plant, boosting local production capacity by 70,000 metric tons annually.
• 2025 June: Advanced AI-driven automated processing lines reduce labor costs by 70%, significantly increasing efficiency in Saudi French fries manufacturing facilities.
• 2025 May: Smart farming technologies enhance potato yields by 20%, supporting the French fries supply chain and reinforcing Saudi Arabia’s food security initiatives.

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