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Orthodontics Market Set to Reach $20.88 Billion by 2033 Driven by AI, 3D Printing, and Rising Adult Demand

How Digital Innovations and Aesthetic Awareness Are Reshaping Global Orthodontic Care

By Janine Root Published 3 months ago 5 min read

According to Renub Research Latest Report orthodontics market is on the brink of a technological transformation, projected to reach US$ 20.88 billion by 2033, up from US$ 6.78 billion in 2024, registering a CAGR of 13.32% between 2025 and 2033. The surge is fueled by the integration of artificial intelligence (AI), 3D printing, and digital scanning technologies, which are revolutionizing treatment precision and customization in dental care.

Orthodontics, once associated mainly with teenagers in metal braces, has become a highly sophisticated medical field combining digital diagnostics, biomechanical engineering, and personalized design. With adults increasingly seeking treatments for aesthetic and functional reasons, the industry’s dynamics are rapidly evolving.

Orthodontics Industry Overview

Orthodontics is the dental specialty focused on diagnosing and treating malocclusions — commonly known as “bad bites” or misaligned teeth. Treatments such as braces, retainers, and clear aligners not only improve dental aesthetics but also play a crucial role in maintaining oral and overall health. Misaligned teeth can lead to tooth decay, gum disease, and jaw complications if left untreated.

Modern orthodontic care blends digital precision with biomechanical efficiency. During treatment, brackets, wires, and aligners apply measured pressure to gradually reposition teeth, enhancing both oral function and facial symmetry. The goal is not merely cosmetic — it’s about preventing long-term dental issues and improving quality of life.

A striking example of innovation in this space came in August 2023, when LightForce Orthodontics — the pioneer behind fully customized 3D-printed braces — secured $80 million in Series D funding led by Ally Bridge Group. The funding is aimed at scaling production, integrating AI into treatment planning, and expanding educational programs for orthodontists. LightForce’s technology allows for custom 3D-printed brackets designed for each patient, marking a major step toward personalization in dental care.

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Growth Drivers in the Global Orthodontics Market

1. Surge in Adult Orthodontic Treatments

The orthodontics market has traditionally been dominated by children and adolescents. However, in recent years, adults have emerged as a significant growth demographic. This shift is driven by rising aesthetic consciousness, advancements in invisible aligner technology, and greater awareness of oral health benefits.

According to the British Orthodontic Society, adult orthodontic treatments rose by 76% in 2023, fueled by the work-from-home era and social media’s growing influence on personal appearance. Unlike conventional metal braces, clear aligners, ceramic braces, and lingual braces offer discreet and comfortable alternatives that appeal to adults balancing professional and personal image.

The combination of technological innovation, affordability programs, and flexible payment options is making orthodontic care more accessible than ever before.

2. Rising Malocclusion Burden

Malocclusion — the misalignment of teeth or jaws — remains a widespread global condition affecting millions. It is not only a cosmetic concern but also linked to speech difficulties, poor oral hygiene, and jaw discomfort.

The increasing incidence of malocclusion, particularly among individuals with genetic disorders like osteogenesis imperfecta, is propelling demand for orthodontic interventions. As reported by StatPearls (February 2023), this hereditary disorder affects 1 in 15,000 to 20,000 newborns, often resulting in dental deformities that require orthodontic correction.

Moreover, the growing emphasis on facial harmony and aesthetics, largely influenced by social media, has made orthodontic procedures a lifestyle choice for many.

3. Expanding Orthodontic Supplies Market

Orthodontic supplies — including brackets, aligners, and wires — account for a major portion of recurring revenue in the industry. Technological innovations, such as self-ligating brackets, 3D-printed equipment, and customized aligner materials, are transforming the product landscape.

The market for orthodontic supplies is expected to see robust growth as these innovations make treatments faster, more accurate, and increasingly patient-specific. Lower entry barriers and cost-effective materials are also encouraging smaller manufacturers and clinics to enter the space, thereby enhancing accessibility worldwide.

Key Challenges in the Market

High Treatment Costs

Despite technological progress, cost remains a major barrier for many patients. Orthodontic treatments, particularly those involving customized aligners or 3D-printed systems, can cost thousands of dollars and are often not covered by insurance as they are deemed cosmetic.

This financial hurdle limits access in low- and middle-income regions. Even with the emergence of digital orthodontic solutions, affordability remains a crucial challenge that could restrict the market’s growth potential.

Technological Barriers for Smaller Clinics

The introduction of AI-driven treatment planning and 3D imaging systems has revolutionized the accuracy of orthodontic procedures. However, the high setup cost for these advanced technologies presents a challenge for smaller or independent clinics.

Investments in AI software, digital scanners, and maintenance can be substantial, limiting adoption in developing markets. Training professionals to handle these advanced systems also adds to operational costs. As a result, there remains a digital divide between large, well-funded dental centers and smaller clinics.

Market Insights by Segment

Adult Orthodontics Gaining Ground

Adults now represent one of the fastest-growing segments in orthodontics. Factors such as higher disposable income, aesthetic awareness, and flexible financing options have made orthodontic treatment a feasible investment for this demographic.

Unlike younger patients, adults often pursue treatment for both health and cosmetic benefits. The popularity of invisible aligners such as Invisalign and ceramic braces has further normalized orthodontic care among professionals seeking subtle correction.

Hospitals and Clinics: Key End Users

Hospitals are increasingly integrating orthodontics into their dental and surgical departments, especially in developing regions. Equipped with advanced technology and specialist expertise, hospitals handle complex orthodontic and reconstructive cases, thereby boosting their market share.

Private dental clinics, however, continue to dominate in terms of patient volume, offering convenience, flexible payment options, and faster service compared to large hospital setups.

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Regional Market Highlights

North America

The United States leads the global orthodontics market due to strong consumer demand for both cosmetic and functional dental treatments. A tech-driven ecosystem — including AI-based diagnostics and 3D imaging — continues to enhance treatment outcomes.

In July 2024, Biolux Technology introduced OrthoPulse 2.0, an orthodontic platform that accelerates tooth movement using photobiomodulation, offering faster and more comfortable treatments. Despite challenges like high costs and limited insurance coverage, the market is expected to grow steadily due to increasing awareness and access to advanced care.

Europe

In the United Kingdom, orthodontic demand remains high across all age groups. Technological advancements in digital orthodontics and clear aligners are encouraging patients to pursue faster, more discreet solutions. The coexistence of NHS coverage for essential orthodontic care and private treatment options for advanced solutions ensures steady growth in the market.

Asia Pacific

Asia Pacific, led by India, China, and Japan, represents one of the fastest-growing regions in the orthodontics market. Rising disposable incomes, growing middle-class populations, and improved healthcare infrastructure are driving demand.

In March 2023, Align Technology, Inc. launched its Align Innovation Centre in Hyderabad, India, to advance digital treatment platforms across Asia. Increasing awareness and affordability are expected to further boost adoption rates in the coming years.

Middle East & Africa

The United Arab Emirates (UAE) stands out as a rapidly expanding market for orthodontic care. A strong focus on oral aesthetics, coupled with a high-income population, has spurred demand for clear aligners and other advanced treatments. In May 2022, A.B. Dental Devices Ltd. partnered with TRUCARE to introduce new dental solutions in the UAE, underscoring regional expansion efforts.

Note: If you need details, data, or insights not covered in this report, we are glad to assist. Through our customization service, we will collect and deliver the information you require, tailored to your specific needs. Share your requirements with us, and we will update the report to align with your expectations.

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About the Creator

Janine Root

Janine Root is a skilled content writer with a passion for creating engaging, informative, and SEO-optimized content. She excels in crafting compelling narratives that resonate with audiences and drive results.

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