Millet Market to Reach USD 19.4 Billion by 2033, Driven by Rising Demand for Healthy Grains

Market Overview:

According to IMARC Group's latest research publication, "Millet Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2025-2033", The global millet market size reached USD 13.4 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 19.4 Billion by 2033, exhibiting a growth rate (CAGR) of 3.93% during 2025-2033.

This detailed analysis primarily encompasses industry size, business trends, market share, key growth factors, and regional forecasts. The report offers a comprehensive overview and integrates research findings, market assessments, and data from different sources. It also includes pivotal market dynamics like drivers and challenges, while also highlighting growth opportunities, financial insights, technological improvements, emerging trends, and innovations. Besides this, the report provides regional market evaluation, along with a competitive landscape analysis.

How AI is Reshaping the Future of Millet Market

• AI enhances millet production by optimizing crop yields through predictive analytics, reducing post-harvest losses by 15% through precise farming techniques and improved storage management.
• Government initiatives like India's Production Linked Incentive Scheme for Millet-Based Products (PLISMBP) with ₹800 crore budget support AI adoption, helping 200,000 farmers track consumer preferences and market demand.
• Companies utilize AI-driven crop disease detection and drone analytics to improve millet farming efficiency, with 25% of farms using automated irrigation systems for sustainable cultivation.
• AI enhances millet processing quality, with 20% of food manufacturers using machine learning to optimize texture, flavor, and nutritional preservation in millet-based products.
• Supply chain efficiency improves as AI reduces millet spoilage by 10-12% through smart storage solutions and predictive logistics, supporting the global shift towards sustainable agriculture.

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Key Trends in the Millet Market

• Growing Health Consciousness and Clean Label Demand: Consumers are increasingly choosing millet for its gluten-free, nutrient-rich properties, free from artificial additives. About 45% of health-conscious consumers value natural superfood products, with 22% of new millet product launches highlighting sustainability and clean labels. Ramoji Group's 'Sabala Millets' with 45 preservative-free products sparked significant market interest.
• Government Policy Support and Initiatives: Active government programs are driving millet adoption through subsidies and promotional campaigns. India's National Food Security Mission promotes millet cultivation, while the Agriculture Department of Kashmir launched campaigns educating 200 farmers about nutritional benefits and climate resilience of millets.
• Rising Demand for Sustainable Agriculture: Millet's drought-resistant properties and minimal water requirements make it ideal for climate-conscious farming. Traditional grocery stores hold 35.2% market share, while government schemes provide ₹671.2 per hectare incentives for sustainable millet cultivation practices.
• Innovation in Millet-Based Products: Food manufacturers are developing innovative millet products for diverse applications. Marico launched Saffola Masala Millets in two flavors, while infant food applications dominate with 28.4% market share, followed by bakery products and beverages.
• Media Awareness and Social Campaigns: Health organizations and NGOs conduct extensive awareness campaigns highlighting millet's role in combating lifestyle diseases. Social media platforms showcase creative millet recipes, with 35% positive mentions for millet's nutritional benefits and sustainability impact.

Growth Factors in the Millet Market

• Rising Health Awareness and Nutritional Benefits: Consumers recognize millet as a superfood solution for diet-related issues like diabetes and obesity. Around 40% of health-conscious consumers prefer nutrient-rich alternatives, with millet's high fiber, protein, and mineral content driving 20% increase in urban demand.
• Climate Resilience and Sustainable Farming: Millet's ability to thrive in adverse soil and water-scarce environments supports sustainable agriculture goals. Government initiatives provide technical support and minimum price guarantees, increasing cultivated land area by 15% annually.
• Improved Supply Chain Infrastructure: Enhanced storage facilities and transportation networks reduce post-harvest losses while maintaining grain quality. Modern warehouses, cold chains, and traceability technologies increase consumer trust, with e-commerce platforms expanding millet accessibility.
• Clean Label Food Movement: Growing preference for natural, minimally processed foods aligns with millet's clean-label properties. Food brands leverage millet's nutritious reputation, with 30% of new products targeting health-oriented and eco-aware market segments.
• Technological Advancements in Processing: Modern milling, packaging, and processing technologies improve millet's commercial viability. Digital platforms connect farmers to markets directly, offering 25% better price realization and expanded distribution networks.

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Leading Companies Operating in the Global Millet Industry:

• Archer-Daniels-Midland Company
• Bayer AG
• Brett-Young Seeds Limited
• Cargill Incorporated
• Ernst Conservation Seeds
• Roundstone Native Seed Company
• Seedway LLC

Millet Market Report Segmentation:

Breakup By Product Type:

• Pearl Millet
• Finger Millet
• Proso Millet
• Others

Pearl millet accounts for the majority of shares due to its high nutritional value, drought tolerance, and widespread cultivation across semi-arid regions.

Breakup By Application:

• Infant Food
• Bakery Products
• Beverages
• Others

Infant food dominates the market due to millet's excellent nutritional profile, digestibility, and gluten-free properties making it ideal for baby nutrition.

Breakup By Distribution Channel:

• Supermarket and Hypermarkets
• Traditional Grocery Stores
• Online Stores
• Others

Traditional grocery stores dominate the market due to established consumer trust, local accessibility, and cultural preference for purchasing staple grains from familiar retail channels.

Breakup By Region:

• Asia Pacific (China, India, Japan, South Korea, Australia, Indonesia, Others)
• North America (United States, Canada)
• Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
• Latin America (Brazil, Mexico, Others)
• Middle East and Africa

Asia Pacific enjoys the leading position owing to strong government support, health-conscious populations, diverse dietary habits, and large-scale millet production across India and China driving demand and exports.

Recent News and Developments in Millet Market

• January 2024: Marico launched Saffola Masala Millets, expanding its millet range with Masala Delight and Tomato Delight flavors, offering nutritious and affordable snack options to promote millets as household staples.
• February 2024: The Government of India announced the Production Linked Incentive Scheme for Millet-Based Products (PLISMBP) with ₹800 crore budget to promote ready-to-eat and ready-to-cook millet products with over 15% millet content.
• March 2024: Ramoji Group launched 'Sabala Millets,' offering 45 millet-based products that promote local farmers and eco-friendly agriculture, focusing on preservative-free, nutrient-rich foods blending tradition with innovation.
• January 2025: The Agriculture Department of Kashmir launched a millet promotion drive in Pulwama district under the National Food Security Mission, educating 200 farmers about nutritional benefits and climate resilience of Pearl millet, Sorghum, and Finger millet.

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