HOW TO SELL VIDEOS ON UDEMY

Introduction

Udemy is an online marketplace that started in 2010 with a mission to provide affordable and accessible education to everyone. Today, it has over 50 million students and more than 57,000 instructors who offer courses in various subjects. Selling your video course on Udemy can be a lucrative opportunity to share your expertise with a wider audience. In this article, we will discuss how to create and sell a video course on Udemy in 3000 words.

Step 1: Choose a topic

The first step to creating a video course on Udemy is to choose a topic that you are knowledgeable and passionate about. The topic should be something that you have experience in and can teach others effectively. You can research the market demand for your topic by browsing the Udemy marketplace or conducting surveys. Ensure that your topic is unique yet relevant to your target audience. Make sure to select a topic that has commercial appeal, which means that people are willing to pay for it.

Step 2: Plan your course

Once you've chosen your topic, the next step is to plan your course. A video course typically consists of several lectures covering specific topics related to your overall subject. A good way to structure your lectures is to create an outline that relates to the course objectives.

To create a valuable and effective course, remember to:

- Break your content into bite-sized sections to encourage student engagement.

- Focus on practical applications and problem-solving techniques.

- Engage your students with quizzes or exercises to reinforce learned concepts.

- Include examples, case studies, and real-life experiences.

Your lectures should be informative, engaging, and easy to understand. When planning your course, keep in mind that it should serve a purpose and deliver value to your students.

Step 3: Create your content

Now that you've planned your course, it's time to create your content. You can use various tools to create your content, including screen recording tools or video editing software. Ensure that your videos are recorded clearly with good audio quality to ensure seamless playback.

In addition to visual content, you can include supplementary materials such as text summaries, PDFs, or templates to enhance the learning experience of your students.

Step 4: Publish your course on Udemy

After creating your content, it's time to publish your course on Udemy. Some requirements to consider before publishing are:

- The course must be at least 30 minutes long.

- It should have at least five lectures.

- The video quality must be at least 720p HD.

To publish your course, follow these steps:

1. Register on the Udemy platform as an instructor.

2. Click on the “New Course” button in the top right corner of the homepage.

3. Choose your course category and enter the relevant information such as title, subtitle, and description.

4. Upload your course videos, supplementary materials, and create promotional videos.

5. Set the pricing for your course (i.e., free, paid, or both).

6. Preview your course, and once you're satisfied, click 'Publish.'

Step 5: Promote your course

The job is not done after you've published your course on Udemy – you also need to promote it. To make your course visible to potential students, you need to use the right marketing strategy. Here are some strategies to consider:

- Optimize your course listing by using the right keywords and phrases to help appear higher up on Udemy searches.

- Use email marketing to promote your course to previous customers or newsletter subscribers.

- Social media can also be used to attract potential students. For example, creating a YouTube channel can offer teasers allowing your students to gain more information about your course.

Conclusion

Creating and selling a video course on Udemy can be a great way to earn passive income while sharing your expertise with the world. It is important to choose a unique and in-demand topic, plan your course carefully, create quality content, publish your course on Udemy and promote it with effective marketing strategies. By following these steps, you can build a profitable video course on Udemy that provides value to your students and establishes you as an authority in your industry.