How to Deal with Amazon Seller Account Suspension & Prevent it for Future

Amazon seller account suspension means that a seller is no more allowed to sell on the marketplace or sell a particular product that has been marked suspended. Sellers get an Amazon notification mentioning the reason and ASIN or product number first as a warning and then a final notification is sent that declares the suspension.

More often Amazon sends a warning notification, which should be taken on a serious note by a seller. Avoiding such warnings can land you in an abrupt and sudden unfavorable situation.

Three stages of Account suspension

Suspension

A notification declaring the reason and product that no longer will be entertained by Amazon. However, as a seller, you still have the right to put an appeal which is called Amazon suspension appeal (more on this later in the blog).

Denied

Once you send your appeal you can only hope and request to get your appeal accepted. If not, accept the reality that your appeal has been denied.

Banned

Amazon doesn’t entertain repetitive appeal once it has denied your Plan of Action. Repetitive appeal and forceful letters would only worsen the situation to an extent that Amazon would stop reading anything coming through you.

Amazon Seller Account Suspended? Here Is How To Get It Back

Don’t worry if your account has been blocked. You still have a ray of hope. Just don’t panic and read what you need to do to reinstate your account.

Take Refuge In Amazon Suspension Appeal

You always have the option to prepare a Plan of Action as a reply to Amazon. Write convincing, precise, and fact-based material that convinces the officials to accept your appeal. All you need to take care of is:

• Do not rush to reply as soon as you get the suspension notification. Bear in mind that this is your golden opportunity to fix things.
• Refrain from sending multiple letters to Seller performance. Late reply from their side means ‘you will have to wait’.
• Don’t use unacceptable language.
• Don’t blame Amazon or the buyer. Amazon doesn’t entertain such reasons or excuses.
• Use bullets, facts, attach credentials to prove your reason, and assure them through convincing language that you would take care of the issue and won’t repeat it ever again.
• At any given time or situation, all you can do is to wait and wait and wait! If you still don’t get a reply then you will not get one. Consider switching to the next tip.

File for Arbitration

Though it is not advisable, if you are one of those sellers who have sufficient proofs and credentials that can prove you innocent, then you should take legal actions to fix things on your part.

Under Arbitration, you can file a complaint before a senior lawyer or retired judge. Both the parties (You and Amazon) will put their case and the judgment that you pass by the legal personality would be binding. The judgment is generally an award that you can’t overlook.

Arbitration is an alternative to litigation in a court of law. Arbitration is completely legal, binding, time and cost-effective also.

Amazon Sellers Lawyer is a website run by a dedicated team with a robust legal background. The team aims at giving justice to victimized sellers on Amazon and protects their Intellectual Property Rights.

Key Tips To Avoid Amazon Seller Account Suspension

Provide Best Customer Service

One of the genuine reasons why you might face account suspension on Amazon is poor customer service. Strive to give your customers the best shopping experience. Keep defect rate, cancellation rate, late shipment rate as low as possible.

This will increase your ratings, good feedback and enhance your seller performance.

Check Amazon Report Regularly

Don’t ignore the notifications or mail sent to you by Amazon. They can be as usual as photos, images, or correct category mapping. Just abide by the instructions given to you.

Update Your Listing

At least avoid making mistakes from your side. List your products in the right category, use good visuals and descriptions, and put product title. Honesty is the best policy so, show what you actually sell.

Most sellers with a Magento-based website are using Magento multichannel solution to sell their products more efficiently on Amazon.

Avoid Selling Counterfeit Products

Don’t copy/imitate products. It’s not just wrong but completely unethical. And Amazon won’t reinstate account suspension on such grounds in any way. List your own authentic and unique products. Don’t rush towards making money faster, remember, ‘Easy Come Easy Go’.

Fight Negative Feedback

Since, marketplaces are becoming competitive every day, keep your eyes open and keep cross-checking your listings and reviews. In case you suspect any foul strategy of sudden negative feedback bombardment, report it to Amazon as early as possible. You can contest negative feedback for 90 days.

Trademark Your Brand And Account Name

Register your brand and trademark your account name as well. Many sellers have faced and continue to face their account and brand stolen and trademarked by some other seller without permission. If you want to avoid such mishappenings, get legal approval for all your intellectual property.