Five quick techniques of link building using Google alerts

A constant hunt for websites who would gladly backlink you is often tiresome. It is time to build relationships and approach site owners on all possible social media platforms. It remains critical to select the right website to be linked with because if they go down, you go down with them too. Hence link analysis plays an equally important role. Well, a quicker strategy of link building might come handy to take some of that load off your shoulders.

How to use fresh mention opportunities?

There could be instances when someone with a decent website mentioned your brand's name or the products you are selling and maybe your target keywords without offering backlinks. These are known as fresh mention opportunities.

Now, why is this way easier for link building than the usual method? Because all you would require is an instant email sent to the website owner asking to put an <a href> tag in the code. Plus, you don't even have to provide a reason for the owner of the site.

Sounds fun, right? Sure it does; however, the real question is how one stumbles upon such fresh mention opportunities?

Top 5 techniques of link building using Google Alerts-

First things, first!

You would need to set up a Google alert account for the apparent reasons. A landing page that looks dull but is full of potential is exactly what you need to start with. Choose a relevant keyword, type it in the search box, and set up Google to alert you for the same word by pressing "Create Alert Button."

Quotation Marks:

For example, you set up an alert for Link Building. Now the possibility of Google considering both the words separately is pretty high. However, to ensure you only get alerted for the entire phrase, use quotation marks such as "Link Building."

Don't rely on one; setup multiple alerts instead:

You sure you don't want to miss on any mention regardless of how big or small your brand is. The use of multiple alerts would ensure that none gets missed. People are maybe mentioning you using different words. It could be the product that you are selling or your brand name or maybe mentioning the names of people involved in your business. Hence, we suggest creating a Google alert for each type.

Go nasty! Set up alerts for your competitors:

By looking after what your competitors are doing, it is possible to get an idea about potential websites that you might miss otherwise. This could also provide you an essential insight into their link building strategies.

Utilize the power of Undo:

Since it is pretty evident that bad websites mentioning you are sure to damage your existence, we suggest we keep a check on such websites frequently, and it would be best to unlink yourself from bad performing sites. Use Google alerts for using your time efficiently and not getting stuck in the loop.

Conclusion:

Google alerts are a technical tool and would not succeed in reading your emotions. Hence it would still be your job to feed it the right keywords, words that are closely relevant to your business. Watch out for harmful content and do not fall in the pit. There are definitely other ways of linking, but it is merely impossible to conclude anything prior to using the above-mentioned techniques. The alerts would be there to help you; however, the utilization yet rests upon your intentions. Don't rely on one thing! Keep experimenting and finding what works best for you. Keep an eye out further for similar supporting tools.