Examples of Notable Pitch Deck For Investors

Tell your truth. That's your gift to your pitch deck investors!

When you start a new business, it's not easy raising funds. You pitch for investors with your pitch deck. The pitch deck for investors must be appealing. What should a pitch deck be? It's time to learn this with examples. Let's see how famous businesses presented their startup pitch decks to the investors.

No two-pitch decks are alike. But, there are similar patterns, formats, content slides presented in a different order. Founders need to tell their unique stories for successful startup funding.

Learn the art of pitch decks with these famous and best pitch deck examples!

Facebook Pitch Deck

It has a pitch deck score of 50%. Let's understand what the pitch deck did well.

Good use of transition slides - The slides that are important were used to enhance the narrative. There were creational pauses. It showed traction with the media.

Effective Slide Presentation - The pitch deck includes actual product information. It doesn't get overboard with information. They tied all the product functionalities with the highlighted problems.

Purposeful Information - The startup pitch deck had its unique feature. They didn't include the so-called optimal number of slides.

What can the Facebook Pitch Deck improve in 2022?

More slide categories - They might have included the 'Why Now' slide. This one is to let the investors know about the right time to invest in the startup. Including a team, the slide would have been better for the Facebook pitch deck. Include the pictures of the founding team, relevant bios, and their roles. It's good to include LinkedIn profiles too.

Less space and time on traction - Facebook had a lot of reactions in their startup stage. It's not wrong that they learned it at an early phase. But, if they pitch now, it would be best to condense the information in fewer slides. Too much information is sometimes harmful.

Uber's Pitch Deck

It has a pitch deck score of 43%.

What did Uber do well?

Clear problem and solution - The major strength of a pitch deck is to understand the problem. Once the problem is understood, the solution you offer is clear. That's what Uber did. Their ideas were unstoppable and they conveyed it all in a concise manner. As there wasn't much competition at that time, they drove these ideas home. Investors were able to clearly see the solution to the problems in the industry.

A clear understanding of the market - Uber's original pitch deck had a clear idea of what they were offering. It was literally visible that they spent a lot of time in this startup pitch deck. They had an advantage of lesser competition. Their focus was strong. They put their ideas and understanding above everything else. That's how they pitched investors for their business.

How Uber Could Improve Their Startup Pitch Deck?

More slide categories - Their startup pitch deck is missing a lot of sections. There's no mention of 'Why Now?'. Ask is something that has to be thought of strategically.

Better Organization and a clear thought chain - Looking at the deck, you get that it's full of ideas. Uber served the strength section well. But, it lacked narrative. Storytelling is important with proper layout and organization. If you've 30 slides in your pitch deck, there should be a good sense of story to it.

On the whole, these were the two notable startup pitch decks. Learn from these pitch decks on how they presented themselves. Check out how your startup pitch deck is different from theirs. What are you doing wrong and how it can be done right?