Effective Tips To Boost Your Magento Web Store Sales

Any e-commerce project is built with profit in mind, this is quite obvious. What is not obvious are the problems that prevent you from making a profit, thus reducing profits.

What can prevent you from making a profit and how can you solve these problems in your Magento store? Let's try to help you optimize some processes so that you can get a lot of customers.

1. Optimize the speed of the mobile version of your site

In June, Google released its next core vital update, which bets on speeding up the mobile version of the site. Simply put, the faster your store, its content, and images load, the higher this site will appear in search.

Speed up the store by reducing the size of images, optimizing JavaScript elements, database optimization. Need to get rid of all the "heavy" elements that can increase site load time. If you do not know how to do it, you can hire a certified Magento developer. This will significantly speed up the optimization process but will require an additional budget.

2. Advertise products on the main page

This is a bit of rather strange advice, but most store owners believe that the main page should just be beautiful and attractive. Yes, that's partly how it should be. However, it is through the home page you can advertise the most popular products.

This is done, for example, through a banner or through a small catalog of goods with the tag "best customers' choice". It's necessary to use the main page not only as the "face" of the store but also as an advertising platform.

3. Free shipping

An extremely imple tip that always works for any store. A lot of customers don't like to overpay for shipping, especially if it's an international package. This pushes away some of your potential customers who could have made you a profit.

Yes, some of your income will drop because of this decision, but it is offset by the large influx of customers.

4. Include multiple payment methods.

This is not such an obvious solution to the problem, but it is effective. Because some customers only want to pay through PayPal and some through bank cards or Payoneer. To do this you will have to set up these payment systems in your store. You can do it yourself, hire freelancers or use Magento company.

These small tips will help to raise the percentage of conversion in your store and get more profit.