Journal logo

Amazon PPC the way to boost organic sales and rank

Amazon is the largest ecommerce platform in the world, Every brand owner use the platform to boost sales and new seller start doing business using the platform. The amazon business each and every seller getting great sales if they provide best quality product to the customer, And this is the largest business platform worldwide.

By Goutom SarkerPublished 4 years ago 3 min read

How Amazon PPC Camping help seller to rank product and earning daily organic sales, here is few tips and the way to getting started.

Presuming that the products have been going live on the Amazon marketplace, you must have details and analytics on particular pages. You will need to understand the metrics that you’ve attained through the particular ads. Consider equipping yourself more with knowledge of Amazon ad metrics.

Each product you list on Amazon should have targeted keywords. Through these pages, you will know the better metrics which can lead to better conversions. The ad impressions won’t mean anything if you are not doing good with the click through rate. Obviously, your buyers will need to click your product first before purchasing it.

The most important signal to consider is the click through rate.

The profiting phase

The final stage of the product lifecycle on Amazon is the profiting phase. A product at this stage has been sitting in a particular online marketplace for months. In this case, the products have steady sales and healthy reviews.

There’s a good reason why this particular listing is thriving. It is because the sellers have input the right keywords and description in it.

This phase is much better than Retail Ready. Positive reviews from previous customers are solid proof of the product’s success. The primary focus in this phase is to earn revenue from the ads generated.

In this stage, you could turn the Amazon ad into the sales directions into the profits. With the enormous amount of profits, it makes the business possible to reinvest in the inventory and other sections in the business operation.

We identify high-traffic keywords and adjust our bids accordingly during this step.

We run our own branded searches and Amazon-sponsored brand ads with customized ad text in addition to long-term keyword research campaigns.

The ACoS percentage is the most important metric, but we must also keep track of our average cost per click and TACoS conversion rate (Target ACoS).

Our ACoS percentage outcomes must be optimized and properly analyzed in conjunction with the sales price.

But there are a few things to keep in mind. By removing offers and total prices, you can obtain a good ACoS for a product family.

You can make money by driving fewer total ad sales. This is a common problem in our reports.

In some highly competitive markets, simple mathematical facts cannot generate a profit. Assume a conversion rate of 12% and a profit margin of 40% ($23).

If the ACPC is $4.50, they will be able to compete with the top ad investments and obtain a profit. Advertising can be profitable with a sensitive ACPC of around $1.

A 50% ad conversion rate is required to make a profit at this level. In such cases, you must pick your battles wisely and think about how to make the most of a limited advertising budget.

Declining phase

Sales and earnings begin to decline. A successful marketing campaign can assist a company in selling to "laggards" and moving on to the next project.

Is the market getting better? Margin dilution? Is it a product? This indicates that your product is nearing the end of its life cycle.

Who is left behind? Examine your late adopters (or prospective buyers) (or potential buyers). An existing demographic can be broadened.

Low-cost marketing strategies An examination of the most expensive marketing channels aids in the development of future promotions.

Let’s take a look at iPhone sales as an example.

Profit is spent on brand capital. Because iPhone sales are declining, Apple stopped publishing unit sales in 2018. They continue to gain units.

Apple is "milking the brand" by charging customers to compensate for a drop in iPhone sales due to market saturation:

Apple stopped publishing after the iPhone's sales plummeted.

How can marketing expenses be reduced? Reduce marketing expenses during the decline phase. Less marketing results in fewer sales and profits. Inaction in marketing reduces the likelihood of decline.

When is it going to be harvested? Harvesting lowers overall profitability. Harvesting eliminates the need for product development and marketing.

If you don't know when a company will stop selling a product, you could end up wasting thousands of dollars on leads who never receive a drip campaign or a follow-up contact.

product review

About the Creator

Reader insights

Be the first to share your insights about this piece.

How does it work?

Add your insights

Comments

There are no comments for this story

Be the first to respond and start the conversation.

Sign in to comment

    Find us on social media

    Miscellaneous links

    • Explore
    • Contact
    • Privacy Policy
    • Terms of Use
    • Support

    © 2026 Creatd, Inc. All Rights Reserved.