5 Easy Tips For Promoting Your YouTube Channel

Do you want more of your intended users to watch the content that you post on YouTube? If yes, then stay along as we are going to discuss 5 top and easy tips for promoting a YouTube channel.

Youtube is a very important channel for digital marketing in Dubai. YouTube is flooded with videos related to nearly anything and everything. It means that just having quality content isn't enough. You need to have a top-notch marketing strategy to market your channel in front of your audience.

In fact, YouTubers upload 500 hours of visual content every day on YouTube, you can realize how tough the competition is on this platform.

Without further ado, let's get to the easy tips for successful YouTube promotions.

Your titles should stick out

Your title is the most important thing in your digital marketing. It decides whether you succeed or fail as a successful digital marketer. But remember don’t use clickbait headlines because users might open your video the first time but they will eventually be furious and disappointed with you.

YouTube promotion needs a good presentation of content. Craft compelling and catchy titles that come across as natural but compels users to click on the video.

If you need some examples to make great titles, then use question-based titles or listicles. Your title could be something like: what is the best movie opening ever? Or what to eat when you are tired of fast food? Or 10 horror movies you should not miss.

Another great example of titles is how to- and best of- kind of titles. These kinds of YouTube titles help you to chalk up the views. Also, some YouTube channels craft a breaking news sentence and put it up as the title of their video.

And last but not the least, try to keep your title as short as possible. Experts recommend limiting your title to a minimum of 41 and a maximum of 70 characters.

Optimize your videos for both YouTube and Google

Do you know that 70% of the first hundred Google’s SERPs show YouTube videos? If not, then there is another eye-opening fact for you. YouTube videos pop up even before the written web pages sometimes. It means that you should focus on Google too when promoting your YouTube channel.

Firstly, incorporate your target keywords in the headlines and descriptions of your videos with the help of a relevant tool like Keywordtool.io. But it's not enough for you to beat your competitors in rankings.

Step up your game by saying keywords in the video so that YouTube can better comprehend the topic of your content. Also, try to engage your viewers and prompt them to like, comment, and share your videos to increase your rankings.

Moreover, make use of categories and add relevant terms as tags to contextualize your videos for YouTube. It gives YouTube an idea about the people who might be interested in watching your content.

Bear in mind that you need to stay away from stuffing keywords and place them naturally.

Promote Upcoming Videos in a Community Post

If you are not promoting your videos in The YouTube Community Tab, you are missing out on a great and rather untapped opportunity. It's very easy. Just create a video and explain in it why your upcoming video will be interesting and highly useful for your viewers.

Finally, make a preview video on the content of that upcoming video. As a result, people will keep looking forward to your video excitedly. It means that you have started promoting it before it even goes live. Plus, it will decrease the chance that any interested user misses out on your latest videos.

Create custom thumbnails

Here is a quick fact: an MIT study suggests that our brains process visuals in less than 13 million seconds. The human brain has this innate habit to observe pictures before other things.

That’s why we have added crafting killing thumbnails among the top tips to promote your YouTube channel. Thumbnails can be even more important than titles when it comes to YouTube videos.

Don’t use automated thumbnails from YouTube as sometimes they are fuzzy or out of focus. The solution is to customize the thumbnail for all videos and make it attention-grabbing to increase views.

Use formats like. GIF. JPG or. PNG and make sure that your format size doesn’t exceed 2MB. Add colours and text to prompt clicks and pick a close-up picture if possible. Then choose a suitable stock image when you aren't sure. Also, align your thumbnail to your brand strategy.

Figure out what your audience wants

Just like any content, YouTube content should also fulfil your users' search intent. If you are a beginner, research similar businesses in your niche or YouTubers in your field. You should notice what are their most-watched videos. Similarly, see which videos get the most comments, shares, etc.

After researching, you would know what type of content your viewers want to see and what sort of video styles they like.

If you already have a YouTube channel with some content, you can use YouTube analytics. It will provide you with extensive data on viewers’ location, demographics, engagement, and more useful data.

Conclusion

We hope that you will find our tips useful to advertise your YouTube channel but remember that you won’t develop a solid YouTube audience overnight or without targeted efforts. We understand that it may seem like labour especially if your target market is very condensed, but it will pay off in huge dividends.

You need to have various promotional strategies at hand to beat your competition. You may find some tactics more laborious than others but each of them will support you’re your YouTube promotion campaign which will eventually result in an increase in subscribers.