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The Best Shot: Talking Shop With Photographer Vinicius Marmo Azevedo

His lens is drawn to authentic expressions, subtle pauses, and those fleeting moments when the subject momentarily forgets the camera’s gaze. "I don’t seek perfection, I seek truth," he states. "That’s where the portrait becomes timeless."

By Lisa RosenbergPublished 6 months ago 4 min read
Photo by Vinicius Azevedo

What is the meaning of photography these days? It feels as if fleeting moments are captured and transformed into lasting narratives with the best kind of photography, and Vinicius Marmo Azevedo stands out with his talents.

Based in Orlando, Florida, Azevedo is not merely a photographer; he is a multi-talented visual artist, professional photographer, and director of photography with over a decade of experience spanning the corporate, editorial, motorsport, and entertainment sectors. His work, characterized by a unique blend of technical precision and profound visual storytelling, has earned him international acclaim and made him a trusted creative partner for major national and international companies across the U.S., South America, and Europe.

For Azevedo, photography transcends the boundaries of a mere profession. It is, as he articulates, "a way of being, thinking, and interpreting the world." This deeply personal philosophy underpins every frame he captures. "It's the lens through which I process emotion, identity, time, and truth," he explains. "Each image is a dialogue between me and the subject, the light, the environment, and ultimately, the viewer. What I do with my camera is more than documenting—it’s translating feeling into form. The camera became an extension of who I am. I don’t just take photos—I build visual narratives that hold meaning, memories, and purpose."

This intrinsic connection to his craft has instilled in him patience, presence, and an acute ability to discern beauty in even the most disordered environments, viewing his daily practice as an ongoing exercise in curiosity and connection—a dimension no job description could fully encompass.

Azevedo’s remarkable success is a testament to a strategic blend of relentless dedication, judicious creative risk-taking, and an unwavering capacity for adaptation, all while preserving his core artistic identity. His extensive background, encompassing high-pressure commercial environments and deeply personal projects, is unified by an unyielding commitment to excellence and authenticity.

Vinicius Azevedo with his camera in Dumbo, Brooklyn, NY.

His continuous evolution is fueled by an insatiable curiosity—about human nature, light, spaces, and the shifting dynamics of storytelling. Every project, he views as a fresh opportunity to refine not just his technical prowess but also his perspective. This artistic freedom is, paradoxically, supported by a meticulously structured methodology.

His comfort with Sony photographic and video equipment is coupled with expertise in product photography, on-set support, and mastering proprietary internal tools. "Creativity and excellence only coexist when freedom is supported by foundation," he aptly summarizes, illustrating how his profound skill set enables him to deliver high-quality results under intense pressure for a diverse clientele, from media giants to corporate entities.

Among his vast portfolio of impactful sports imagery, one particular photograph holds a uniquely significant place—a turning point not just for the subject, but for Azevedo himself. As a photographer who has meticulously documented countless major sporting events and collaborated with numerous national and international athletes, selecting a single "best" shot is a monumental challenge. Yet, the image of Brazilian footvolley and teqball sensation Natália Eugênia Guitler stands out.

His connection with Guitler was immediate and organic, leading to an invitation to contribute to her professional archive. Azevedo’s responsibilities extended beyond mere capture, encompassing creative direction for both training and lifestyle moments, meticulous management of lighting conditions, and the delivery of high-impact visual storytelling for her press, marketing, and digital platforms.

The defining image was captured during a training session on a sun-drenched beach in Rio de Janeiro. "She was in mid-air, inverted, fully engaged in her movement, the ball suspended above her head. The moment was electric," Azevedo said. The natural backdrop of the sky, the sea, and the interplay of light merged seamlessly with Guitler’s raw athleticism, creating a frame that pulsed with both physical power and artistic poetry.

Photo by Vinicius Azevedo

This singular image became a powerful symbol. It resonated deeply with both Azevedo and Guitler, quickly gracing magazine covers, becoming the prominent banner on her official website, and being widely disseminated across her social platforms, always with full attribution to his work. Its impact transcended commercial success, earning accolades in international photography competitions. More than just a photograph, it became a beacon for Guitler’s athletic brand and, for Azevedo, a definitive affirmation of his transition into a new era of creative authority. It served as a powerful reminder that "photography, when executed with heart and precision, can break barriers and reshape narratives."

Beyond the intensity of sports photography, Azevedo finds profound creative freedom in fine art. One of his favorite ongoing series delves into the intricate interplay between nature, architecture, and atmospheric elements. He is captivated by the geometry of urban landscapes, the subtle imperfections of aged walls, the evocative mood of city streets, and the ethereal dance of natural light across man-made surfaces. Simultaneously, landscapes—mountains, forests, rivers, and the expansive open air—provide immense inspiration. Nature, he notes, invariably permeates his compositions, whether he is navigating the chaos of a bustling metropolis or immersed in the tranquil solitude of the wilderness.

When it comes to portraiture, Azevedo’s approach is equally nuanced and insightful. For him, a portrait transcends superficial appearance; it seeks to capture genuine presence. He is profoundly moved by the "quiet honesty" that surfaces once trust is established between photographer and subject. His lens is drawn to authentic expressions, subtle pauses, and those fleeting moments when the subject momentarily forgets the camera’s gaze. "I don’t seek perfection, I seek truth," he states. "That’s where the portrait becomes timeless."

Check out Vinicius Marmo Azevedo's work on his website at www.viniciusmarmo.com and on Instagram @viniciusmarmo.

Photographers

About the Creator

Lisa Rosenberg

I am a writer based in New York City writing about artists, creative leaders and entrepeneurs.

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