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Sources of Inspiration for Overcoming Business Challenges

Real insights from founders and executives on what keeps them motivated when business gets tough.

By Sam GelvontPublished 9 months ago 13 min read

Running a business comes with a fair share of obstacles—tight budgets, shifting markets, tough decisions. But what keeps people moving forward when things get rough? We asked 18 business leaders to share what drives them to keep going, even in the face of setbacks. Here’s what they had to say.

Momentum Is Fragile, Keep Chasing Success

I push through the hard stretches because I've seen how short the wins last if you stop moving. Success never really stays put. It drifts if you don't keep chasing it. What motivates me is the idea that momentum is fragile. Once it stalls, getting it back costs more than keeping it going. That thought sticks with me on the days when everything feels stuck.

I've had projects that looked promising fall apart at the last step. It's draining. What helped me shift was looking past the single deal or the one month and thinking longer term. Even on the worst days, I'd pick up the phone and follow up with someone new. That habit of staying in motion, even if it felt small, always seemed to lead somewhere useful. It's not motivation in the loud, rah-rah way. It's quieter than that. It's just refusing to let the day end without doing something that might move the needle again.

Mark Sanchez, Founder & Senior Real Estate Manager, Tropic Residential

Love For Work Drives Through Travel Challenges

In an ever-shifting travel landscape--from the challenges of the pandemic, wildfires, and global uncertainty--I've never given up. This industry has tested all of us, but through every obstacle, I've stayed grounded in one thing: my love for what I do. I genuinely cherish working with people, helping them plan unforgettable Hawaii vacations that bring them joy, peace, and lifelong memories. There's nothing more rewarding than being part of someone's "happy place." That's what keeps me going--every single day. https://hawaii-aloha.com/podcast

Bruce Fisher, Owner, Hawaii Aloha Travel

Adaptation Sparks Drive To Overcome Business Struggles

When facing business struggles, it's easy to feel stuck or overwhelmed. We know that challenges are a part of any venture, but what often gets overlooked is the deeper drive that keeps people going. It's not just about the money or a desire to win it's about pushing forward despite obstacles, the same way someone keeps running a marathon even when their legs feel like they might give out. Business, much like life, is full of bumps, but the key is figuring out why you keep going despite them. Think about how the world works right now. The pandemic, for instance, hit businesses hard. It wasn't just about closing doors it was the sudden shift in how we shop, work, and live. Supply chains were disrupted, products became harder to find, and everything became more expensive. So, if we didn't adapt and keep moving, we would have simply been left behind. That's the constant tension we feel in business: adapt or lose. And that fight to adapt is what sparks the drive to push through. The reality is that when things go wrong, you have two choices: either you throw in the towel, or you figure out how to keep going. Take small businesses, for example. Many faced higher costs because of disrupted supply chains. Their favorite products were harder to find, making them raise prices. If they didn't take action, they'd have to close. But those who made quick decisions, adapted pricing, and found alternative suppliers? They're still standing today. The key takeaway here is that pushing forward isn't about ignoring the struggles, it's about finding the right moves in the midst of them. Struggles in business are inevitable, but they're also manageable. Every obstacle presents an opportunity to learn and adapt. Just like with any challenge in life, it's not about avoiding hardship it's about figuring out how to navigate it and come out stronger. The more you can connect your decisions to the bigger picture and remain flexible, the more you'll realize that setbacks don't define you. They're just stepping stones.

Justin Abrams, Founder & CEO, Aryo Consulting Group

Potential Growth Motivates Through Online Business Struggles

Knowing that running an online business, you could potentially be in a 2-3x growth position in a year's time than you were the year before. This potential of expansion and exponential growth can help you battle through your struggles. Changing the approach you have to certain situations in harder times can help you unlock more reach and more opportunity running an online business.

Francesco D'Alessio, Leading Software & App Expert, Tool Finder

Personal Accountability Drives Through Project Challenges

Despite of the pressure that builds when materials run late, jobs overlap, or costs blow out mid-project, what keeps me pushing is knowing that my name is on every job. Not in a figurative way. I mean literally. Every invoice, every call-out, every switchboard label, it's Bright Force Electrical, and that's me. There's no hiding behind a logo or a sales team. If something goes sideways, the client rings me. If we get it right, I shake their hand when we're done. That personal accountability drives me. It acts like a mirror. Every job reflects my standards, and I take that seriously.

Daniel Vasilevski, Director & Owner, Bright Force Electrical

Ethical Business And Innovation Drive Success

I'm driven by my passion for creating businesses that are not only successful but also ethical and sustainable. When we founded Mercha.com.au, we wanted to offer a disruptive and eco-conscious alternative to traditional promotional products. Our focus on quality and sustainability is crucial because 66% of promotional items end up in landfills. Knowing that our products can avoid that fate by being of superior quality gives me the drive to push forward.

Our story is one of continuous innovation. For instance, we've incorporated a user-friendly online platform to make ordering custom merchandise incredibly simple—reducing what used to involve countless emails and a lengthy process to just three quick steps. This resonates with our users and ruffles competitors' feathers, confirming that we're on the right track and motivating me every day.

Additionally, the concept of democratizing investment through crowdsource funding resonates deeply with me. I find immense value in allowing everyday people to invest early in startups. It reflects Google's initial democratized IPO approach, which inspired me originally. Seeing people willing to invest their hard-earned money because they believe in our vision is an incredible validation that propels me to keep pushing through obstacles.

Ben Read, CEO, Mercha

Patient Success Stories Drive Business Dedication

The obstacles in business are inevitable, but the drive to assist individuals in gaining access to life-changing treatments keeps me going. The relief and the gains patients gain through our services are compelling. Each success story--whether it's an individual finding relief or being given hope again--reminds me why this work is important. These stories drive my dedication, even when the journey becomes difficult.

Business obstacles bring clarity. They remind me to keep the larger picture in mind: creating smoother roads for patients who need these treatments. I've witnessed firsthand how crucial access to health solutions is, and that makes me push through. When we hit setbacks, I seek out solutions, sharpen our processes, and remain adaptable. The drive to offer steady and stable access to healthcare motivates me through the darkest times.

It's at the center of all we do that there is a belief in the difference that accessible healthcare can make. Each day, I see patients take back control of their health in ways they never thought they could. It's personal work. The battles we fight are small in comparison to the lives of patients that are changed positively. It's these moments that make the hurdles worthwhile, propelling me to continue and make a difference in people's lives.

Aspen Noonan, CEO, Elevate Holistics

Adversity Teaches Valuable Business Lessons

The motivation to force one's way through business difficulty stems from a straightforward philosophy: the difficulty is a chance to learn and become better. In our high-speed business, it is simple to become mired by difficulties. But I've discovered that the greatest lessons come from pushing one's way through adversity. Instead of being stuck on the issue, I focus on pressing through it. The objective isn't to circumvent issues but to encounter them head-on with a firm plan and an unwavering commitment to achieve.

Throughout the years, I have witnessed technology bring both possibilities and challenges. From adapting to the fast pace of developments in the digital environment to coping with the intricacies of security issues, pressure to stay one step ahead remains a steady presence. But it's these very obstacles that motivate us to think differently and innovate. I take pride in knowing that such challenges are not obstacles--their possibilities to improve and still improve.

When it gets difficult, I tell myself that no obstacle is too great to overcome. TReal growth is achieved only when you push forward and come out stronger on the other side. It's this attitude that drives success--not shying away from challenges but confronting them, learning from them, and using those lessons to spur long-term growth and impact.

James Bandy, Managing Director, TriVista Digital and Technology

Accountability And Love For Work Drive Success

What keeps me going, even when things get tough, is the responsibility I have--not just to the business but to the people who rely on it. My team, my clients, and the partners we work with all count on Topnatch Freight to deliver, no matter what challenges come our way. That sense of accountability pushes me to keep finding solutions, improving operations, and making sure we don't just survive but continue to grow.

I'm also inspired by the bigger picture. Freight and logistics may seem like just moving goods from one place to another, but it's much more than that. Businesses depend on us to get their shipments cleared, delivered, and on time, which means their success is tied to ours. Knowing that our work directly impacts companies, jobs, and livelihoods keeps me motivated to push through the struggles.

And of course, there's the simple fact that I love what I do. No matter how difficult things get, I enjoy the challenge of running a business, solving problems, and seeing everything come together. Every obstacle is just another step toward making the company better, and that mindset keeps me moving forward.

Emil Calangi, Chief Executive Officer, Topnatch Freight

Responsibility And Progress Motivate Through Struggles

What keeps me moving is knowing that someone's relying on me to show up with answers. It's not always about big wins or flashy results. Sometimes it's just about being the steady one when everything around feels uncertain. That expectation gives me clarity when things get muddy. On the rougher days, I think about the calls where a client is stuck, stressed, and looking for a way through. That responsibility hits different.

There's a pattern in the chaos, and I've learned to trust it. Struggles don't last forever, but how I carry myself during them sticks around. I've had months where results were flat and inboxes felt heavier than usual. What helped was picking one thing to fix, not ten. Even just simplifying a workflow or helping the team clear a blocker made a difference. It's easy to spiral when pressure builds. But showing up, fixing one thing, and seeing progress again is what resets the whole mindset. That little forward motion makes the bigger picture easier to handle.

Sean Clancy, Managing Director, SEO Gold Coast

Transforming Lives Through Career Guidance Drives Persistence

What keeps me pushing through business struggles is knowing that our work makes a real difference in people's lives, especially for those starting from scratch. After spending years in executive management, I've seen how a job can completely transform someone's future, and that's what drives me to keep going, even when it gets tough. I've been through enough challenges myself to understand that persistence is key, and I always remind myself of why I started, helping people navigate their career paths and find success, no matter their background. It's that sense of purpose that fuels me through the difficult moments.

Doug Crawford, President and Founder, Best Trade Schools

Passion Project Drives Through Business Challenges

Because I am in love with what I do. CSB is more than just a business; it's a passion project that has expanded into something larger. Of course, there are difficult days, but it's all worthwhile because I know that I'm constructing something significant, making goods that people adore, and adhering to my vision. This sense of purpose keeps me going when things become difficult.

Rachel Dillon, Founder, Crop Shop Boutique

Simplifying Global Expansion Motivates Through Tough Days

What inspires me to push through business struggles is the tangible impact our work has on companies navigating global expansion. Every time I hear from a business owner who found the right Employer of Record provider through our platform, it reminds me why we built EOR Overview. These are real people trying to grow their teams across borders, often with limited resources or confusing options. Knowing we simplify that process keeps me motivated even on tough days.

Robbin Schuchmann, Co-founder / SEO Specialist, EOR Overview

Making A Difference In Pet Care Drives Persistence

Running a pet store like Pets Avenue has its challenges, but what keeps me going is the satisfaction of making a real difference in pet care. I recall one customer who shared how our high-quality pet supplies improved their dog's quality of life. Stories like these remind me that my business isn't just about products; it's about providing solutions that truly help. Even when faced with tough times, I think of the loyal customers and pets who depend on us. This connection to the community drives me to push forward despite the struggles.

Eunice Arauz, Founder, Pets Avenue

Quality Legal Services Inspire Through Business Struggles

Like any business owner, I've faced my share of struggles, whether it's dealing with market fluctuations, managing a growing team, or keeping up with shifting legal regulations. But what inspires me to keep pushing through those tough times is the impact I can make in my clients' lives.

At the core, I'm driven by the belief that providing quality legal services can genuinely improve someone's future, whether that's by helping them secure their estate, navigate complex legal matters, or protect their family's wealth. Seeing the positive outcomes from the work we do motivates me to keep moving forward, no matter the challenge. For example, one of our clients recently shared that our guidance in their estate planning had given them peace of mind for the future, which was a huge reminder of why I do this work.

Another motivating factor is the team I've built. While growing a business can be daunting, having a strong, committed team makes all the difference. We've seen a 10% increase in employee retention since creating a more supportive environment for our staff, which reassures me that we're building something sustainable. Their dedication and belief in our mission push me to lead with the same passion.

Oliver Morrisey, Owner, Director, Empower Wills & Estate Lawyers

Positive Impact And Team Dedication Drive Success

As a professional in the cleaning industry, what inspires me to push through business struggles is the positive impact we have on our clients' lives. Our work helps people create clean, organized spaces that contribute to better mental and physical well-being. Seeing the relief and satisfaction on clients' faces when they walk into a fresh, tidy space is incredibly rewarding and motivates me to keep going, even during tough times.

Additionally, the dedication of my team plays a huge role in keeping me inspired. We work hard to deliver top-notch service and provide our clients with a hassle-free experience. Knowing that my team shares the same commitment to quality and service pushes me to overcome any challenges the business may face.

Finally, the desire to continuously improve and innovate in the cleaning industry keeps me motivated. We're always looking for new ways to enhance our services, whether through eco-friendly cleaning practices, improved customer communication, or better technology. The opportunity to grow and adapt in an ever-changing industry is a constant source of inspiration, even when business struggles arise.

Karina Toner, Digital Content Manager, Spekless

Creating Products That Help Others Drives Persistence

What keeps me pushing through business struggles is the knowledge that our work directly impacts people's lives in a meaningful way. A recent example was when a caregiver reached out to share how our adjustable beds made a significant difference in a patient's comfort and quality of life. That feedback not only reminded me of why I started SonderCare, but it also reignited my drive to overcome challenges. Running a business isn't easy, but knowing that the products we create help others makes the tough times feel worthwhile. Success isn't just about profits; it's about making a real difference.

Kyle Sobko, Chief Executive Officer, SonderCare

Helping Servicemembers Drives Through Legal Challenges

What keeps me going, even when things get tough, is knowing that the work we do isn't theoretical. It's helping real people. I've had calls from servicemembers in the middle of deployment, stressed out over a legal notice they don't understand, or worried their families might lose their home while they're away. That's not something you put on hold. There's no option to pause a lawsuit while someone's in a war zone. That urgency gives this work a very personal weight. It's not about chasing a number or hitting a target. It's about making sure no one in uniform gets steamrolled by a system they can't engage with because they're serving the country.

There have definitely been hard moments, especially early on when I had to explain to people what the Servicemembers Civil Relief Act even is. Some weren't aware those protections existed, or they didn't think it applied to them. But each time I saw a case dismissed or a wrongful judgment overturned, that pushed me to keep at it. The legal side of this work might be about codes and motions, but the reason behind it always comes back to people. That's the part I don't lose sight of, no matter how busy or complicated it gets.

Roy L. Kaufmann, President, Attorney & Civil Litigator, Servicemembers Civil Relief Act Centralized Verification Service

Every entrepreneur hits roadblocks, but what sets them apart is what fuels them to keep moving. Whether it’s a personal mission, a team that depends on them, or the simple belief that tomorrow holds better opportunities, these leaders have found their own reasons to keep showing up. If you're facing challenges, take a moment to reconnect with what drives you—it might be exactly what gets you through the next hurdle.

Thought Leaders

About the Creator

Sam Gelvont

​Sam Gelvont is a distinguished writer and business specialist known for his insightful analyses and compelling storytelling. Born and raised in Toronto, Canada, Sam developed a passion for literature and commerce early in life.

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  • Dennis Gallo8 months ago

    I like how you've shared different perspectives on what drives business leaders. It makes me think about my own work. I've had projects where things seemed hopeless, but like the first guy said, staying in motion, even with small steps, can lead to something. And the love for work idea? That's powerful. How do you think these insights can apply to small businesses just starting out?

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